Australia in 2015 [In the media]

Monday, February 16, 2015

What does the Australia of today really look like? With the typical length of employment being 3.3 years and Australians today working on average 17 jobs in their lifetime, we are seeing a shift from job stability to job flexibility. The rise of the couple only household means the nuclear family is on the decline. Because kids are staying at home longer, they've been named the KIPPERS (Kids in Parents Pockets Eroding Retirement Savings). And in the midst of the current baby boom, Australian's are having children later in life.


Nuclear family no longer most common household

For the first time in Australia's history, the nuclear family will no longer be the most common household – while today they make up 33% of all households, within just a year the couple only household will be the most common type of household.

Multigenerational households

With the decline of the nuclear household structure, we are often seeing three generations living under one roof: Baby boomers are being sandwiched by taking care of their own parents (the builders), while still having their Gen Y children living with them and studying.

Boomerang Kids

This type of arrangement is a significant financial advantage for Gen Y KIPPERS (Kids In Parents’ Pockets Eroding Retirement Savings) who may be saving $15,000 per year on rent alone by living with their parents. For mum and dad, however, retirement plans are delayed and retirement savings significantly decrease. Baby Boomer parents, while enjoying the social interactions available in a multigenerational household, can often feel the pressure and may feel like their hard work is being taken for granted.

Household size grows after a century of shrinkage

Household size has been declining for the last 100 years. In 1911, the average household size for Australia was 4.5. By 2006, it had fallen to 2.53. But in 2011, something remarkable happened. Household size increased. Only by a small amount, but enough to raise it to the current 2.6 people per household. The multi-gen household and boomerang kids have turned around a 100-year trend and created expanding household size.

Employment and Job Mobility

Australia is approaching 24 million people, and our labour force is close to half our total population at 11.7 million people. Of these, 70% are employed on a full time basis and 30% are part time workers. Currently our unemployment rate is at about 6.2%.

Australia’s job mobility is a long way from job for life- in fact it’s closer to three jobs per decade! Today the national average tenure in a job is 3.3 years (3 years and 4 months), based on voluntary turnover of around 15% per annum.

If this plays out consistently in the life of a school leaver today, and assuming they start their working life aged 18 (in a part-time role) and are retired from all work by 75, they will have 17 different employers in their lifetime. Based on 3 jobs before upskilling or career changing, this means that they will also have 5 separate careers in their lifetime.

Record births, older parents, increase in family size

We are currently experiencing a baby boom in Australia, with birth numbers setting new records and exceeding 300,000 per year, more than were born in the original baby boom post WWII. It is not that more women are deciding to have children, but those that are having children are deciding to have more than previously, and as a result Australia is seeing an increase in the family size.

Gen Y will produce more children than any previous generation in Australia’s history. While the number of children per Gen Y family is significantly less than that of their grandparents (in 1961 the total fertility rate hit 3.5 births per woman), Generation Y parents are having more children per couple than Generation X did. When Generation X were in their peak fertility years (turning 31 in 2001), this coincided with the very year Australia hit its lowest birth rate ever recorded in Australia (1.7). Now as Generation Y are reaching their peak fertility years we have a birth rate significantly higher, hovering around 1.9.

Natural increase and Migration

Australia's annual growth rate is 1.6% which equates to 364,800 people over the last year. In 2008 net overseas migration was 459,904 (therefore population growth numbers in the last year were 95, 104 less than they were 7 years ago).

Annual growth is comprised of two factors: natural increase (births minus deaths) and net overseas migration (permanent arrivals minus permanent departures). A permanent arrival is defined by someone living in Australia for 12 months or more (or 12 months over a 16 month period). The same time frames apply to permanent departures.

58% of Australia’s population increase is through migration which was 212,500 people last year. In 2008 net overseas migration was 315,700 which equates to 103,200 fewer last year than 7 years ago. 42% of Australia’s population growth was through natural increase which was 152,300 people.



The above data has also been visualised in the infographic, Australia's Population Map and Generational Profile:

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

debt qualitative research christmas award winner professional services learning potts point earn princess charlotte public speaking mateship offenders property price group session paying to work living Sydney winter blues leader purpose Wodonga public speaker household identity resource follow divorce rate goals visualisation personalities brand education sector grandparents jobs socialising priorities Merry Christmas selfie suburb low density sydney metro middle class census results toys The Daily Edition social enquiry SA pharmacies Andrew Duffin language innovative renter of the future Geoff Brailey criminal church digital dare to dream 10 years royal influence townhouses population map survey NT research pack capital cities thought leadership house price mining boom millionth Real Estate average sydneysider alpha Northern Beaches Christian School poor apartment Deaths Australian schools workplace culture tertiary education summer census 2016 group EFF woolworths victoria the hills wage "know the times" education local communities Australian demographics motivate social life product presentation story global financial crisis 40 million Sydney keynote speaker organisational culture eliane sunburnt country January 26th social commentary baby names entrepreneurial statistics demographic graphs skills easter sports cash education future report micro kate middleton generation Z Macquarie University office opening February 16 ageing population newspaper supply and demand megatrends demographics balance Vocational education ipswich future of work workplace personal growth bondi sustainable Northern Beaches 2016 census results Generation X insight experience NBRS sydney event millennials safe participants high density society trends Northern beaches Event research Christmas season GPO Australian Families Channel Seven Engineering Manager mccrindle research workforce eliane miles population milestone rise of local storytelling event The ABC of XYZ national private wealth social shifts ease of travel results social lives office space optus internships forecasting generations brands menai mccrindle tea wealth trends analyst long weekend income resilience crime university dream child care customer SMSF men ashley mckenzie research services budget children thrive career friendship aussie culture professional development CBD households school presentations census data fears not for profit social research work australian communities forum plans speakers non profit teachers CPI entrepreneurs of today System's Architect baby name predictions wealth and income distribution define high school world youth day shifts spirituality etiquette cultural diveristy public holiday population mccrindle Res Vis interactive Canberra winter culture study hopes change global generations social media forecast Kirsten Brewer demographic transformations entrepreneur proactive trends sun parents Australian Population micro apartments hornsby shopping centre demographer life transport communicate optimistic Gen X royal baby Adelaide innovation Duchess of Cambridge media activity video VET sector TDE small business going out Education Future Forum couple mother's day organisations 1968 new office religion education research baby name trends school students schools student sector Births father's day report home owner sydney hills Charlotte communications google for education data analyst award 2020 publication builders house price rise cost gen z overcast clothing Population Clock mccrindle in the media future proof increasing densification national wealth community post rationalism future proofing cost of living FOMO media release faux-cilising financial gen alpha generation alpha Western Australia entertainment employment unaffordable networking economic data collaboration environmental scanning future of shopping Financial Planning Association of Australia teleworking click weather the average aussie dreaming earnings high density living the changing face of Bathburst workshop work mates aged care puzzle local community home village Real Estate Institute of Victoria omnibus earning christianity social commentator australian communities trends report financial future healthy future business performance Channel 7 McCrindle Speakers Hills Shire Council REIV National Conference repayments parenting debate trends of 2016 seasons cultural diversity consumerism learn ultimo snapshot christian relational residents Tasmania recap NEETs annual income youth Wagga Wagga growth unemployment average aussie medicine cold business index conference presentation tuesday lifestyle goal Gen Y futurist intern South Australia research report university degree shopping Australian Trends list the australian dream commuters states research visualisation leadership workshop conferences REIV Conference marrickville investment real Australian Communities Trends challenge survey design ACT quote JOMO suburbs research data geomapping New Zealand sydneysiders australians staying home more panel australia ashley fell celebration ABS easy rider city young people cars economy Financial Planning Association year 12 social impact 2014 google World Water Day average Australian huffington post women acf15 housing growth sydney speaker Australia Day trends of 2017 cartodb affordable emerging technologies professional speaker greatness insights vegetarian Myth ageing deloitte train Melbourne world cancelling plans ferry financial fears forum sector wide study neutral bay australian social research Northern Territory norwest 24 million fresh analysis lalor park cancelling event Tuesday Trend marriages poker master baby names australia report car future of education market research demography retirement brisbane pharmacy hills shire trend affordability owning a home Territory 2013 baby boom 2016 census communities Queensland conference social trends ACF tv equip renting media know the times VET outsourcing school satisfaction work-life friends Skilling youth unemployment Australian Home shopper's pick 23 million social faux-ciliser investing urban Christmas lunch TAS rent housing market Wellington tea 2017 professional home ownership community engagement culturally diverse rain Sydney Hills Business Chamber teaching blaxland bureau Australian Bureau of Statistics cica young australians consumer HSC social issues focus groups wealth distribution generational trends 1975 grave decision global cloudy days investor NBRS Architecture in the media IT Specialists Hornsby Shire Council socialites year 7 population growth New South Wales government daily commute rule keeper Social Trend generation Financial Planning Week mythbusting news meals Mark McCrindle marriage gender urban taskforce tips vegemite Word Up sydneysider house prices growing population schools students English commute millenials James Ward faux-cilise trend tuesday communication PSI financial independence waverton dessert typical australian Australia Day 2017 baby names report travelling food leadership wealth and income hello fresh focus group future-proof Tuesday Trends program slideshare ACF 2016 daily telegraph land of the middle class technology collaborative social analysis wedding keynote social change census students training manly capital city family future rising house prices 24,000,000 crows nest stats sydneycity jobs of the future internship educated researcher NSW education future Research Executive facts faith mentor salary prince george twentyseventeen baby boomers logan contiki census fail royal ideas emerging trends wages visual marketing Australian Census online in depth interviews coffee house divorce new york times infographic wall emerging generations happiness high density apartments pyrmont Aussies ethnography learner Kiwi teacher DIY environment suburban living learning styles sunny days Netflix not-for-profit 2016 urban living the hills shire 2012 mythbusters charity moreton bay Crime Rates Australians wellbeing Queensland: QLD cooking Christmas presents changing face of sydney careers Scouts politics tattoos local nfp wolloomooloo sector wide Do It Yourself travel bus keynote speaker society FPA breakfast Love 2015 events mover and shaker national crime rates royal family anzac urban living index finance internet brand experience apartments authenticity financial dreams weekly earnings Valentine’s Day cancel plans housing affordability mobile DESTEL water holiday housing social researcher Christchurch meetings tableau Royals educhat hobart Generation Y mortgage holidays engage teach perth area property market case study darwin trades social researchers staying in optus my business awards #censusfail Assistant Store Manager impact rich domestic relevant New Zeland Work place office housing trends litter community event 1980 shbc curiosity sentiments business Australian Dream media commentary WA state Australian communities stay home infographic conference speaker property Caregiver VIC monarchy families baby name engagement SRE responsive belief baby online shopping rental stress narcissism Aussie spend aged care demographic trends data visualisation volunteers moderators guide staff energy SMART 1994 names buildings employers gold coast

Archive