Latest media commentary

Monday, June 15, 2015

As Australia’s leading social researchers, the senior research team at McCrindle are actively involved in media commentary. From demographic analysis and future forecasts, to communication of key research findings and the identification of social trends, at McCrindle we are passionate about communicating insights in clear, accessible and useable ways.

Here are some the most recent media pieces our research and team have been cited in:


What will adulthood be like for Generation Z?

“McCrindle – whose business is analysing generational trends and forecasts – says generation Z is characterised by five key terms. They are global," through the possibilities of technology, and through pop culture -–movies, music, brands and language changes make their way around the world more quickly and thoroughly than ever before. They are "digital," thanks to the devices through which they live their lives. This generation is distinctly "social" because it gets a great deal of information not from experts but from peers, largely through social media. They are highly "mobile" in the fluidity of their work and housing. And they are uniquely "visual: in terms of how they process their information: YouTube is their search engine of choice, because "they don't want to read an article about something, they want to watch a video about something."

CLICK HERE TO READ THE ARTICLE


Treechangers flee city for a cheaper home

Social researcher Mark McCrindle said moving to regional areas was now a viable option for buyers who had been priced out to Sydney’s fringes.

“For that extra bit of distance of living in a region, particularly if they can get a job there, someone would cut down on the commute time into the CBD or into Sydney from where they are in the outer ring suburbs,” Mr McCrindle said.

He added that an influx of new developments and infrastructure being built in regional areas was making them more attractive and had contributed to a change in attitude from Sydneysiders, who are now more open to ’going bush’.

CLICK HERE TO READ THE ARTICLE


More than a fashion choice, the everyday aesthetics of tattooing

According to the Australian National Health and Medical Research Council, 22 per cent of Australian men and 29 per cent of women aged 20 to 29 have at least one tattoo.

In a 2013 survey conducted by Sydney-based McCrindle Research, a third of people with tattoos regretted them to some extent, and 14 per cent had looked into or started the removal process. Laser removal has become cheaper and more readily available, but there are serious safety concerns around cheap lasers, poorly-trained operators and the risk of serious burns and scars to clients.

CLICK HERE TO READ THE ARTICLE


IVF isn’t a fix-all for those choosing to delay adulthood

From a societal point of view, what worries me is what demographer and social commentator Mark McCrindle refers to as the "safety net syndrome" – the perception held that someone, whether it's the government or medical science, will solve the problems that have arisen because of a person's own choices. When it comes to fertility, that's simply not possible.

There are, however, promising signs that the pendulum is starting to swing back. McCrindle's research indicates that Generation Z is rejecting the "have it all" attitude of the previous generation and is recognising the limitations of science when it comes to fertility.

CLICK HERE TO READ THE ARTICLE


Victoria’s man drought: Areas where there are more women than men – and vice versa

The female surplus is particularly pronounced in some affluent eastern and bayside suburbs, university locations and “seachange” destinations.

“Females greatly outnumber men in older, established suburbs or places popular with retirees or with aged care homes because they live longer,” social researcher and demographer Mark McCrindle said.

“You also find more women living in locations with female-friendly institutions such as universities, or outer suburban areas with a lower cost of living suitable for single parents.”

“Places where males significantly outnumber females are mainly regional, industrial, farming, fruit picking and military and air force zones. It’s employment-driven,” Mr McCrindle said.

CLICK HERE TO READ THE ARTICLE


Sydney real estate: Narrowest home on the market expected to fetch upwards of $700,000

Social researcher Mark McCrindle said there was a clear trend of Australians moving away from bigger properties and looking at smaller homes.

“Certainly Australians are responding to smaller properties because the trend has been towards unit and apartment living anyway,” Mr McCrindle said.

“People buying homes have already lived in medium-density housing. A century ago, there were 4.5 people per household in Australia. Now it’s down to 2.6 people per household and the Australian Bureau of Statistics forecasts a drop to 2.5 in the next two decades.”

Mr McCrindle said smaller homes tended to be located in the inner city, where there was an urban environment and a cafe lifestyle.

CLICK HERE TO READ THE ARTICLE

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

Hills Shire Council internships intern housing market the hills newspaper faith faux-cilising census fail ageing population shopping centre waverton Research Executive princess charlotte holidays royal baby future of shopping ethnography ABS shopper's pick priorities cost Northern Beaches Christian School meals unemployment offenders Canberra spend learning office opening forecasting property price capital cities urban living economic darwin professional development housing Christchurch child care households hills shire ashley fell australian post rationalism cash population map emerging technologies change group baby name predictions resource society McCrindle Speaker recap tv gen alpha christmas trees growing population case study generation alpha program the great screenage interactive wages presentations Real Estate publication Australian Population HR vegemite sunny days global generation Sydney keynote speaker Aussie professional services employmer DESTEL university Generation Y financial independence click bondi Deaths live the dream fresh media commentary TDE global generations news Christmas in Australia home ownership water storytelling Financial Planning Association of Australia owning a home forecast Queensland The ABC of XYZ participants entrepreneurial Education Future Forum hopes grave decision 2015 cancelling event housing affordability Word Up income young australians shopping volunteering hunger social shifts product Social Trend shbc FOMO Engineering Manager Myth Performance Sentiment Index digital economy surnames ashley mckenzie study entertainment Australian Bureau of Statistics 2020 Geoff Brailey Kirsten Brewer renting megatrends rent future-proof 2017 year 7 population responsive Northern Beaches Sydney population ultimo daily commute sunburnt country careers insight 1995 Population Clock generation Z parenting monarchy sydneycity Financial Planning Association New Zealand slideshare infographics rumbling tummies curiosity generations mateship What is food insecurity? Gen X capital city names demographics social research engage SMSF dreaming pharmacies market research collaborative volunteering data holiday commuters know the times Western Australia moderators guide rising house prices teleworking omnibus land of the middle class celebration new york times follow millionth financial fears growth NBRS global financial crisis customer huffington post baby names australia report Australian Trends the hills shire social lives the lucky country Royals youth work-life census statistics social commentary research on coffee resilience HSC millennials staff real affordability work mates summer facts tableau education future social researchers Bathburst brands sydney event conference speaker average sydneysider NFP event entrepreneur the changing face of communicate anzac happy holidays young people suburb food bank outsourcing social issues jobs of the future china mortgage socialising environmental scanning video professional presenters Births brisbane not for profit demographic analysis ACF2017 conference Australia street menai equip trends australians staying home more leadership social researcher sydney hills wealth and income optus my business awards local community Christmas day research average aussie conferences technology professional home owner do people still change their surname after marriage? ACF leader royal influence ipswich census results twentyseventeen apartments gender urban greatness public speaker university degree demographic trends manly SRE housing trends mccrinlde Love financial future online work year 12 shifts 24,000,000 Charlotte visual urban living index public speaking youth unemployment Lower Hunter Region medicine Elderslie-Harrington park #censusfail Assistant Store Manager consumerism supply and demand winter Macquarie University Caregiver teacher Do It Yourself Jura Australia schools charities generation socialites social commentator chairty Australian Census TEDx Speaker skills belief christian property development australian real estate Skilling pharmacy 2016 McCrindle Keynote Speakers VIC Lower Hunter 2016 census results media activity visualisation Australian Home stay home Christmas Stats Cobbitty-Leppington REIV Conference mccrindle research learn rental stress ideas states social analysis blaxland Duchess of Cambridge christianity relevant 1975 coffee lovers digital Christmas lunch india generational trends affordable father's day tea GPO the average aussie Sydney Lifestyle Study IT Specialists prince george alpha housing growth average Australian ease of travel food leadership workshop stats baby name trends Australian demographics small business sentiments trend who is generation z WA Australian community trends sophie renton motivate ferry Mount Annan-Currant Hill faith and belief conference presentation Channel Seven Scouts divorce rate contiki entrepreneurs of today Melbourne younger generations graphs community event CPI litter mccrindle Territory Kiwi easy rider wealth and income distribution students Northern beaches Event communication tips not for profit research house typical australian sydney property market collaboration car clothing award winner gig moreton bay commuting McCridle mining boom social media mythbusting research services finance Australia Day 2017 TED screenage Wagga Wagga perth google for education new office long weekend trends analyst royal family social PSI Work place budget Tuesday Trend teachers cultural diversity global generaion domestic house price rise poor weather focus groups aged care puzzle jobs World Water Day the australian dream lifestyle public transport energy employment population milestone property market relational NBRS Architecture proactive Valentine’s Day wolloomooloo travelling Financial Planning Week Andrew Duffin trades eliane miles victoria social trends indonesia wedding plans community engagement goal bureau baby boom ACT Report seasons greetings vegetarian norwest demographic changing face of sydney mccrindle in the media giving Christmas day weather sydney speaker fears Res Vis cars Merry Christmas politics student communications house prices Crime Rates workshop maiden USA TEDx 40 million Australians economy Understanding and Engaging with Generation Z consumer government qualitative research crows nest potts point woolworths high density keynote speaker census data cold Hornsby Shire Council focus group google survey schools students increasing densification TAS January 26th royal surname townhouses national private wealth sector wide healthy future house price research data urban taskforce NT public holiday in depth interviews authenticity thought leadership mccrindle tea Generation X rule keeper property education speaker mother's day future proofing gen z dream cica CBD Hunter Valley happiness child hunger speakers pack parents VET sector school students US environment February 16 identity suburban living crime salary investor dare to dream Christmas data business money Sydney Hills Business Chamber organisations social enquiry brand experience safe friendship population growth Real Estate Institute of Victoria emerging generations acf15 New Zeland online shopping high school bus 2009 future cancelling plans school McCrindle Speakers baby name The Daily Edition mobile trends of 2017 business performance buildings residents going out 2014 language families sun food insecurity SMART baby names life men nativity scene debate etiquette Mark McCrindle data analysis challenge meetings in the media English urban development national wealth micro quote geomapping coffee cartodb marriages education research easter school satisfaction report weekly earnings repayments Gen Z Expert sports cooking list NEETs unaffordable impact society trends workplace culture educated Foodbank Australia cost of living research report 2016 census Wodonga community Wellington earn donate Black Friday annual income data analyst selfie VET australian communities trends report builders village EFF personal growth breakfast survey design friends Christmas season cancel plans marketing culturally diverse data Willowdale snapshot dreams DIY baby boomers logan teach showreel nfp christmas 2017 networking transport REIV National Conference Australian Dream internet "know the times" charity JOMO presentation Channel 7 speajer Vocational education Mark McCrindle in the media education sector Research Director media speakers area groceries Northern Territory researcher narcissism financial panel 1968 sector wide study hills insights hornsby office innovative aged care city experience System's Architect millenials Adelaide Tasmania social analyst demographic transformations sydneysider high density living teaching organisational culture commute Sydney story analysis ageing Gen Y state sector micro apartments ACT educhat family 23 million tattoos culture gold coast future of work grandparents tuesday innovation optus Black Friday Sales kate middleton career Jura Coffee investment ACF17 investing New South Wales 10 years infographic debt cultural diveristy media release Christmas presents non profit aussie culture Australian communities results toys faux-cilise the future training staying in events winter blues optimistic choice workers donation screenagers marrickville casual baby australia employmee Australian schools Maxim Accounting rain financial planning sydney metro faux-ciliser pyrmont high density apartments SA gig economy renter of the future work from home deloitte 2012 christmas poker master group session global mythbusters mover and shaker goals earnings purpose volunteers brand Queensland: QLD wealth distribution data visualisation FPA tertiary education leadersip not-for-profit social change apartment national crime rates Sydney’s south west internship maiden names volunteer office space NSW paying to work James Ward thrive financial dreams eliane South Australia engagement personalities learner hobart business index suburbs trend tuesday census 2016 future of education baby names report train demographer Business analysis social life living growth of sydney overcast low density spirituality workplace marriage hello fresh Aussies daily telegraph futurist cloudy days middle class keynote Australian Communities Trends australian social research care support australian community trends report learning styles rise of local lalor park household seasons define divorce retirement rich 1994 24 million Tuesday Trends wellbeing communities Australian Families demography church world emerging trends sydney market earning wealth inequality australian communities forum home ACF 2016 religion trends of 2016 event Australia Day Christmas research local communities infographic wall sustainable wealth world youth day children forum sydneysiders award Millennial research visualisation Black Friday in Australia Retail balance future generations research pack Netflix dessert TED talk employers mentor 1980 2013 neutral bay travel global retail wage women local workforce criminal education future report future proof professional speaker social impact couple

Archive