McCrindle in the Media

Friday, December 18, 2015

As Australia’s leading social researchers, the senior research team at McCrindle are actively involved in media commentary. From demographic analysis and future forecasts, to communication of key research findings and the identification of social trends, at McCrindle we are passionate about communicating insights in clear, accessible and useable ways.

Here are some of the most recent media pieces our research and team have been cited in:


Generation Alpha is coming

Futurist, demographer, and TEDx speaker Mark McCrindle is leading the campaign to call anyone born after 2010 a part of Generation Alpha. According to him, 2.5 million Alphas are born around the globe every week.
Alpha kids will grow up with iPads in hand, never live without a smartphone, and have the ability to transfer a thought online in seconds. These massive technological changes, among others, make Generation Alpha the most transformative generation ever, according to McCrindle.
“In the past, the individual had no power, really,” McCrindle told Business Insider. “Now, the individual has great control of their lives through being able to leverage this world. Technology, in a sense, transformed the expectations of our interactions.”

CLICK HERE TO READ THE ARTICLE 



Educating Generation Z: Let Them Color Outside the Lines

I am a Generation X mother attempting to raise a Generation Z daughter. I recently read a statistic by social researcher Mark McCrindle which set off an internal monologue that ended in a migraine: my daughter's generation will have "17 employers across 5 separate careers, working in jobs that don't even currently exist."






Sydney's most liveable suburbs: the Urban Living Index

The new index, which ranks the liveability of 228 suburban areas in Sydney, was produced by social research firm McCrindle for the Urban Taskforce Australia, an industry group representing property developers. Rating the liveability of suburbs will always be contentious. An attribute one person loves about a neighbourhood might be repugnant to another. No measure will ever be perfect and the findings of the Urban Taskforce's index are bound to spark debate.
The data on 20 separate indicators was used to assess the affordability, community, employability, amenity and accessibility of a suburb to determine how liveable it is.





Top five baby name trends for 2016

It's become something of a tradition for me to pick the knowledgeable brain of demographer and social researcher Mark McCrindle at the end of each year regarding baby-name trends for the following one. Here’s what he has to say about 2016.
“A name is popular for about a decade, and then it starts to fade,” says McCrindle. “A classic example is Jack. It dominated most years in the first decade or so of the 21st century, but now it’s starting to fall down the list. It became a victim of its own success. Lachlan is another name that was often first or second on the list, but is now starting to fade.






Researcher Mark McCrindle delivered the results to business leaders yesterday, revealing a PSI index score of -12. Nearly 200 Hills businesses, covering 15 sectors, responded to 21 questions rating their opinions on business conditions (current economic conditions, regulatory settings and infrastructure), performance (earnings, expenses, employment) and sentiment (cost, growth and economy in six months).


CLICK HERE TO READ THE ARTICLE






THE best stocking stuffers this Christmas are tech gifts — or wrap yourself up as a present. That’s the finding of McCrindle Research who surveyed 1012 Australians to discover their sentiment and spending intentions for this festive season. They found that this year Aussies plan on saving money, staying at home with family and friends and are hoping for technological gifts under the tree. Best-case scenario the gift gets used, at least until boredom sets in or the latest gadget hits the market. Worst-case scenario it gets binned, stuffed way way back in a cupboard — or sold.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

online Charlotte Bathburst workshop wellbeing market research water qualitative research graphs crime careers population map university contiki 10 years storytelling sydneycity Royals click 2016 census darwin cold finance high density Northern beaches Event australian communities forum office baby boom Love Andrew Duffin affordability financial future life low density Financial Planning Association of Australia sun dare to dream grave decision home owner recap resource mobile sports Melbourne royal baby REIV National Conference technology generational trends ABS year 12 property financial independence aussie culture forecasting internet forecast community event media post rationalism population earn omnibus coffee communicate millenials global financial crisis financial Geoff Brailey optus my business awards social media education research motivate Kirsten Brewer rent DIY rising house prices statistics Aussie business index tea optimistic keynote speaker events communications research digital emerging technologies anzac train growth Sydney keynote speaker commute Valentine’s Day keynote marriages engage gender wolloomooloo presentations engagement Mark McCrindle February 16 vegemite leader social change rule keeper goals professional speaker google for education focus group overcast mythbusters Myth brand experience Channel 7 collaborative SMART sustainable healthy future Australian schools ACT consumer bus the australian dream FPA students charity travelling middle class Work place society cultural diversity environment data visualisation acf15 "know the times" media commentary long weekend cancel plans population milestone 24 million non profit list Adelaide mythbusting workforce HSC System's Architect leadership workshop social research housing market survey design social trends urban entrepreneur women the hills ultimo case study Australia Day 2017 internships Gen Y owning a home rental stress Kiwi James Ward national wealth social impact suburban living growing population gen alpha criminal 23 million Generation Y victoria fears conference renter of the future government celebration work survey housing trends TDE offenders ACF demographic trends divorce rate facts faith employers sydney metro follow wage australian communities trends report FOMO 2013 housing growth Tuesday Trends gen z future of work salary pyrmont bureau paying to work 2020 men transport schools students priorities summer social commentator publication identity award winner cars selfie baby name urban living index organisational culture townhouses woolworths IT Specialists professional social researchers Wagga Wagga unemployment norwest economy forum home ownership housing affordability baby name trends megatrends Sydney Hills Business Chamber Australian Communities Trends mining boom future proofing social shifts christmas student Do It Yourself university degree fresh award leadership children city generation Z snapshot personalities house price property market program food professional development PSI census 2016 conference speaker challenge investing royal influence JOMO mother's day kate middleton real research report car balance millionth ipswich DESTEL media release logan cash 2016 sector wide study equip skills tattoos Real Estate Institute of Victoria trends analyst religion princess charlotte Western Australia generation dreaming young australians home urban living mccrindle in the media baby names report tv australia high density apartments menai know the times politics sydney speaker communication faux-ciliser Queensland Canberra property price generation alpha language Australian Families Channel Seven global generations Hills Shire Council emerging generations optus financial dreams ashley mckenzie sydney hills New South Wales poker master baby names australia report couple public speaking parents christianity workplace culture Hornsby Shire Council shifts organisations education the changing face of state seasons vegetarian Wellington ease of travel culturally diverse quote Sydney lalor park thought leadership community engagement suburbs australian social research mccrindle sector wide sentiments retirement house earning cost royal family group small business entrepreneurial New Zeland house prices village pharmacies experience income Deaths panel marriage Territory Macquarie University 2014 geomapping 1968 January 26th trends of 2017 Generation X speakers hornsby annual income not for profit ethnography in the media insights NEETs suburb ideas wedding Vocational education year 7 office opening McCrindle Speakers trends of 2016 global authenticity The Daily Edition school satisfaction baby names christian teleworking clothing New Zealand REIV Conference commuters TAS social researcher emerging trends eliane teacher social life crows nest youth unemployment mccrindle research social enquiry Financial Planning Week Res Vis jobs of the future dream online shopping ageing population economic Real Estate cooking Financial Planning Association census fail stay home socialites Northern Beaches hills shire Scouts culture Wodonga church nfp study budget ashley fell outsourcing trades baby monarchy researcher demographic transformations supply and demand Social Trend travel social commentary socialising #censusfail daily commute tertiary education breakfast perth 2017 Tasmania typical australian results affordable Queensland: QLD personal growth learning styles SMSF research services resilience households financial fears conferences society trends proactive blaxland winter research data change brisbane research visualisation Christmas lunch innovation business public speaker marrickville Crime Rates new york times rich newspaper brands school increasing densification poor easter Merry Christmas insight teachers work-life visual Christmas season wages WA high school Caregiver mentor schools infographic wall Netflix news innovative family repayments VIC EFF presentation faux-cilising story dessert residents population growth the average aussie 24,000,000 bondi participants educhat infographic earnings Population Clock prince george winter blues environmental scanning trend unaffordable employment spend Christchurch wealth learn not-for-profit father's day youth Engineering Manager social analysis renting in depth interviews jobs friendship volunteers product The ABC of XYZ living investor learning domestic manly capital cities gold coast debate Australians capital city sydney event demographic define twentyseventeen holidays communities aged care huffington post conference presentation meals alpha world grandparents holiday aged care puzzle wealth and income neutral bay SA consumerism report education future NSW work mates tableau Education Future Forum mccrindle tea research pack 1975 media activity census moreton bay 2015 Skilling changing face of sydney lifestyle future of education millennials australians staying home more deloitte sunny days pharmacy wealth and income distribution meetings shbc Australian communities census results video local communities tips average aussie generations data sunburnt country NT group session futurist Aussies housing energy networking Births Australian Dream training school students interactive mateship Australian Bureau of Statistics Australian Home faux-cilise educated World Water Day happiness tuesday cost of living GPO responsive greatness Australian Trends belief Assistant Store Manager weekly earnings moderators guide eliane miles household Australian Census VET local goal marketing 1980 1994 cancelling plans intern toys rise of local thrive teaching child care easy rider debt slideshare ferry education sector entertainment hobart hello fresh friends 2012 collaboration community focus groups urban taskforce national private wealth builders entrepreneurs of today public holiday social lives etiquette Christmas presents teach cancelling event narcissism Research Executive land of the middle class royal staying in South Australia daily telegraph Tuesday Trend event mover and shaker NBRS Architecture social issues CBD brand spirituality Northern Territory demographer curiosity apartment national crime rates ACF 2016 English stats analysis shopper's pick business performance future-proof cloudy days Duchess of Cambridge 2016 census results area states buildings investment shopping sector 40 million wealth distribution customer future proof data analyst social ageing workplace families internship office space relational education future report weather medicine new office future Northern Beaches Christian School trend tuesday career VET sector Australia Day Australian demographics names learner hopes high density living divorce plans rain professional services baby boomers trends Australian Population Word Up NBRS house price rise parenting visualisation going out the hills shire waverton relevant world youth day young people sydneysiders staff google cartodb baby name predictions mortgage demographics safe Gen X potts point litter

Archive