The Average Australian on Australia Day 2017

Wednesday, January 25, 2017

Australia is home to 24,341,000 people living in more than 9 million households comprised of more than 300 different ancestries. And while Australians are anything but average, what would a statistically “average” Aussie look like?

Statistically, they are more likely to be female (50.5% of the population) than male (49.5%).

The average Australian is an older Gen Y or younger Gen Xer (born between 1979 and 1981), aged 37 (36 for a male and 38 for a female).

Australians at birth can expect a life expectancy to exceed 80 years, with women on average outliving men by 4 years.

However, our average 36 year old male can expect to live another 45.5 years to 81.5 while the average 38 year old female should get another 47.3 years of life expectancy, taking her to 85.3.

The average Australian adult is employed most likely full time (68% of all employees), gets to work by car (69% of all commuters) and is probably earning $60,330 per year (average of all employees, before tax). After tax, and as a household, their total disposable annual income is $88,551.

They will take 4 days of sick/carers leave (5 for women) and 16 days annual leave in a year and work on average 32 hours per week (women) or 41 hours per week (men).

They live in a capital city (3 in 5 of us) in a household of around 3 people, have around 2 cars for their household, and average 14,000 kilometres per year.

They are paying off their 3-bedroom home, they have lived there for 5 years and have $427,847 equity in their home which is the bulk of their wealth. And they have $65,880 worth of stuff - the total of all of their other household possessions (furniture, equipment, household goods – but not house and cars).

The average Australian identifies their religion as Christianity (61%), has completed Year 12, and gone on to complete a post-secondary qualification. They most likely have had a child, and they live in a household with a pet.

The average Australian man is 178cm tall and weighs 85kg while the average woman is 164cm and weighs 68 kg. The World Health Organisation states that a Body Mass Index (BMI) of 25 to 29 is overweight which is where the average Australian sits with 27 for a male and 26 for a female.

But they are doing something about it and exercise on average 3 times per week, getting 7.2 hours of sleep per night and they also have private health insurance.

And on average they’ve most likely experienced and contributed to the great Australian value of community and mateship. It is a “come in for a cuppa” culture that gives a “no worries” welcome to someone regardless of how average or not they may be.

Happy Australia Day, Australia!

The Growing Need for 'Lazy Time' Amongst Aussie Men

Tuesday, August 16, 2016

We know our nation prides itself on our ‘mateship’ culture, however our recent research shows that over three-quarters of modern Aussie men are struggling to find time for their mates.

We were delighted to survey over 500 Australian males (aged 20 to 40 years) to find out how they spend their down time, for this study commissioned by Bundaberg Rum. Our research revealed that whilst nearly all men (97%) agree making time for their mates is essential, the majority (85%) of Aussie males are struggling to find enough time for much needed ‘man time’ with their friends.

Social demographer Mark McCrindle said: "Career driven, family focused and health conscious Aussie men are crowding their lives with commitments. As a result of these pressures and competing priorities, the time available for men to kick back and relax with their mates has begun to erode"

“Trends over the last three to five years highlight that men are losing the battle for the simple pleasures that bring Aussie men together. The study found that one in three (35%) are spending less quality time with their mates than three to five years ago, and revealed Aussie mates are sharing 30% less barbecues and watching 29% less sport.” - Mark McCrindle.

Men aren’t prioritising friendships

According to the report, men aren’t prioritising friendships as much as they should. Mates are pipped by family (77%), work (67%) and health and fitness (64%), with friendship (52%) coming in fourth place on their list of priorities.

Mark McCrindle said that for men, getting the balance right and making time for down time with mates is essential for their ‘social well-being’.

Lazy Time with mates might just be the best thing for Aussie men’s social WELL-BEING

“It’s a truth and permission that hard-working Aussie men might be delighted to hear, but watching sport and enjoying some lazy time with their mates might just be the best thing for their social well-being”

“Importantly, the research shows that men who have regular casual get-togethers with their friends are happier than those who don’t (83% compared to 70%), more productive (79% compared to 73%), and had lower stress levels (66% compared to 73%)." - Mark McCrindle

20 to 25 year-old men are chucking sickies to watch Netflix

In addition, almost one in five men (17%) have pulled a sickie and stayed at home instead of hanging out with their friends. 20 to 25 year-old males are the worst offenders with three in ten males (30%) admitting to it in the last six months.

One in five (19%) admitted to turning down a night with close friends to stay at home and watch Netflix or TV, and one in ten (11%) have turned down a night with their mates to spend time at home on social media instead.

Mark McCrindle said modern Aussie men needed to share more down time together to avoid the risk of becoming disconnected from their friends.

“It’s important that everyone makes time for their friends, but in this era of increased busyness – it means our social lives are becoming increasingly disconnected. Lazy time and casual get-togethers spent with mates are now more important than ever,”- Mark McCrindle.

View the full infographic here

A Snapshot of Australia's Housing Market

Monday, August 01, 2016

Owning a home is the great Australian dream, but with 30% of Australians renting, could our love affair with bricks and mortar be turning sour? Our Aussie states go head to head as we compare affordability for buyers and renters.

How many Australians own their home outright and how many have a mortgage?

2 in 5 (40%) Australians are trying to own their own home and slowly pay it off, with the smallest category of all, 28%, being lucky enough to have paid off their home in full.

How do the capital cities compare when it comes to renting an apartment?

As you would expect, Sydney ranks as the most expensive city, costed at about $500 per week for your average apartment. Amazingly, Darwin is up there as well due to more more demand than supply and with not the same investment in stock. Meanwhile, if you move down to Hobart, it is almost half that, paying about $270 per week, and Adelaide not much beyond that at $370.

What if you are looking to buy a home, how much is that?

Sydney is still leading Australia by a long way with almost a $1,000,000 median house price. A distant second is Melbourne, at over $800,000. If you look down to Hobart, the median house price is $357,000, so that means using the money spent on a home in Sydney, you could buy about 3 homes in Hobart – and a pretty good lifestyle down there as well.

Looking at Australia as a whole, what is the percentage of apartments to houses?

About 3 in 4 Australians live in a detached home, so that’s traditionally been the Aussie dream. Then you have about 14% who live in apartments and 10% in townhouses. We are starting to see a change though, with a quarter of Australians now living in medium to high density housing. At the moment if you look at new housing approvals, it's 1 in 3, so it has gone up. If you look at Sydney and Melbourne, 2 in 3 new housing approvals are in medium to high density living. So we are starting to get more densified, with an increase in vertical communities compared to the more traditional horizontal ones, and that’s where we are headed in the future.

Watch Mark's full interview on The Daily Edition here

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


going out unemployment Territory national crime rates wages earnings equip JOMO personalities low density social lives education sector grave decision rich statistics vegetarian new york times click VET sector gen alpha sydney metro personal growth schools students Australians video organisational culture technology population map analysis research services aged care puzzle Christchurch workshop year 12 tuesday Sydney keynote speaker Australian Bureau of Statistics Wellington parents victoria royal family christmas tips Queensland bureau the australian dream resilience baby boomers 24,000,000 social analysis hornsby public speaking 1994 repayments trend tuesday omnibus census capital cities #censusfail keynote speaker Love data commute affordability business future proof work-life responsive sydney speaker travelling social media facts employers ageing population FPA mccrindle in the media panel 1968 ACF innovative 2012 local communities January 26th media commentary university experience winter blues potts point interactive faux-cilising survey design Australia Day bus debt manly culturally diverse changing face of sydney collaboration Valentine’s Day wealth Assistant Store Manager Australian Trends stay home prince george menai 2015 urban living mythbusters media activity thought leadership social researcher mccrindle home ownership Sydney faux-cilise buildings slideshare social shifts Australian communities generation economic google for education baby name trends earn balance australian communities forum Australian Dream demographic shifts society trends property price belief Melbourne recap conference demographic trends holiday insight narcissism social change Generation Y Education Future Forum world Financial Planning Association resource 24 million intern proactive etiquette school satisfaction IT Specialists generation alpha hobart socialising residents group session marriage children generation Z optus fears aussie culture names program small business Work place sunburnt country youth overcast suburban living wealth distribution coffee "know the times" social enquiry news households 10 years deloitte Australian Population award financial fears perth Northern Beaches family housing market global generations trends Research Executive moderators guide baby names cash in the media Australia Day 2017 McCrindle Speakers public speaker ageing new office stats brand experience optimistic commuters poker master Financial Planning Week christian curiosity Gen X neutral bay high school event office Scouts environmental scanning ease of travel house prices high density ABS crime Skilling offenders Christmas season vegemite EFF professional speaker population milestone The Daily Edition university degree Duchess of Cambridge living shbc young people women capital city REIV National Conference village monarchy generational trends royal influence financial engage 2016 census affordable 2017 mover and shaker workplace culture office opening finance australians staying home more infographic wall Deaths HSC home charity 1980 Northern beaches Event families world youth day System's Architect government post rationalism research report social trends sydneysiders follow cartodb owning a home demographic transformations priorities hills shire trends of 2017 Tasmania mining boom online shopping investing communities house price internship FOMO cloudy days organisations DESTEL hopes environment snapshot storytelling earning area winter in depth interviews media meals 2016 household tableau careers volunteers waverton shopper's pick staying in educated Adelaide baby names australia report breakfast social issues rising house prices census fail weather millionth alpha Financial Planning Association of Australia Merry Christmas Geoff Brailey school students define eliane community event 23 million entertainment 2020 wealth and income distribution Myth trades online Wodonga suburb NSW divorce participants conference presentation average aussie Netflix church teacher relevant communication customer darwin entrepreneurs of today focus group australian social research Real Estate suburbs social impact baby acf15 lifestyle Tuesday Trends 2014 South Australia outsourcing pharmacy case study generations mobile home owner daily telegraph 2016 census results professional development high density living teaching sydney event digital Charlotte work mates census results speakers future proofing housing trends safe townhouses meetings twentyseventeen economy sports dare to dream The ABC of XYZ REIV Conference national wealth wage property market year 7 education research innovation blaxland social researchers communicate norwest CBD 40 million marrickville professional ipswich challenge financial future GPO social life easter Aussie cancelling event demographics baby names report brand census 2016 forum the average aussie faux-ciliser emerging generations employment easy rider leadership workshop learning styles collaborative urban living index pharmacies mortgage Real Estate Institute of Victoria politics marriages goal tv friendship medicine salary hello fresh royal retirement builders property tattoos keynote survey business index renting TDE criminal social cooking population paying to work train wellbeing Christmas presents ACT states media release product WA summer celebration change Australian Families lalor park Res Vis urban brisbane land of the middle class housing growth wolloomooloo fresh the hills food PSI Hornsby Shire Council growth royal baby language cost rain geomapping market research workforce sentiments staff future-proof events social commentator future parenting results daily commute February 16 New South Wales qualitative research poor sydney hills teleworking NBRS study researcher mccrindle research education future report annual income house price rise demographer visual SMART Australian schools trend crows nest local logan Canberra research data office space population growth report domestic selfie cancel plans baby name predictions aged care google the changing face of tertiary education gen z water global training non profit quote World Water Day divorce rate Northern Territory emerging trends youth unemployment transport rent futurist community engagement Andrew Duffin Mark McCrindle Kiwi plans debate income trends analyst TAS ashley mckenzie the hills shire VET Tuesday Trend infographic New Zeland research pack high density apartments culture forecasting young australians mentor Western Australia mother's day skills students pyrmont not-for-profit work DIY grandparents sector wide study travel megatrends cancelling plans contiki apartment entrepreneur jobs of the future couple Kirsten Brewer real professional services dessert investor Christmas lunch wealth and income anzac rise of local unaffordable brands spend global financial crisis insights education learn thrive emerging technologies trends of 2016 woolworths happiness millenials learning holidays cold Royals Population Clock not for profit student shopping wedding leader mythbusting financial dreams learner Sydney Hills Business Chamber budget Hills Shire Council NEETs conference speaker typical australian entrepreneurial friends Queensland: QLD forecast Australian Communities Trends ethnography future of work Social Trend education future socialites Macquarie University SMSF jobs workplace consumer sydneycity litter focus groups sector ACF 2016 ideas Wagga Wagga Channel Seven SA rule keeper English Northern Beaches Christian School business performance australia spirituality gender Aussies teachers 1975 marketing father's day Bathburst VIC Gen Y tea relational Generation X ultimo investment Vocational education cost of living story life Engineering Manager teach NBRS Architecture conferences graphs 2013 weekly earnings urban taskforce data analyst middle class greatness engagement long weekend research visualisation social research internships future of education toys Do It Yourself sector wide NT religion baby name research dreaming newspaper huffington post sunny days sustainable list seasons optus my business awards know the times publication housing child care New Zealand sun cars schools bondi ferry healthy future mateship consumerism cultural diversity rental stress state clothing energy growing population authenticity Australian Home national private wealth Births internet group James Ward housing affordability increasing densification australian communities trends report identity nfp baby boom presentations mccrindle tea moreton bay Crime Rates Australian Census renter of the future city Australian demographics school ashley fell public holiday supply and demand millennials gold coast car motivate house Word Up career christianity men networking financial independence social commentary dream eliane miles award winner kate middleton presentation princess charlotte society educhat faith leadership visualisation Channel 7 communications community Caregiver data visualisation goals