Media Commentary from the McCrindle team

Wednesday, January 11, 2017

As Australia’s leading social researchers, the senior research team at McCrindle are actively involved in media commentary. From demographic analysis and future forecasts, to communication of key research findings and the identification of social trends, at McCrindle we are passionate about communicating insights in clear, accessible and useable ways.

Some of our recent media commentary includes:

Jobs of the future

The last few years of disruption has shown us that any role that can be replaced by technology will be.While technology is great for automating systems and replacing repetitive functions, it is not strong at adapting to complex change and engaging with people. Mark McCrindle speaks to The Daily Edition about how students can future proof their careers and skills. Watch it here.

Trends of 2016

From Donald Trump to Brexit, dabbing, bottle flipping and Pokemon Go, Mark McCrindle speaks to The Daily Edition about some of the biggest trends of 2016, including the 2016 word of the year which was Post Truth, and demographic milestones for Australia including reaching a population of 24 million people in February, and Sydney hitting a population of 5 million. Watch it here.

Trends of 2017

Rise of the local, growth of lifestyle cities, DIY everything, the Gig-economy and post-rationalism are the top five trends Mark McCrindle has identified for 2017. Mark joins the team from The Daily Edition to discuss the trends forecasted for 2017. Watch it here.

Melbourne growing faster than Sydney

After being voted the world’s most liveable city for the sixth year in a row, Melbourne property prices have grown faster than those of Sydney over the last year. With Melbourne being forecast to become Australia’s biggest city by 2050, Mark McCrindle attributes the diversified economy, lower house prices and its reputation as the fashion and cultural capital to its growth. Read the article here.

Are passive aggressive notes breaking down Sydney's sense of community?

The rise of anonymous, sarcastic signs left by Sydneysiders is seen to be breaking down communities. While this sort of behaviour is often seen on social media, Mark McCrindle says we don’t see so much of it normal civil interactions. When we are face to face, people aren’t nearly as sarcastic or nasty. Behind the venomous notes and social media posts, we really get a sense of the angst and frustration that is modern, busy stressful life. Read the article here.

Baby Name trends

Mark McCrindle has made his baby name predictions for 2017. He says longer and more culturally diverse names will be popular in 2017. Names beginning with X, Y and Z are also predicted to be huge, including Zander and Zephyr for boys, and Zyla and Zelda for girls. Read the article here.

Aussie parents are opting for sophistication and substance over quirky spellings or compound names, with gender neutral names back in vogue. Mark McCrindle predicts te top 10 ‘rising stars’ of 2017 for girls names were likely to be Addison, Penelope, Ariana, Frankie, Charlie, Elsie, Aurora, Billie, Lilian and Aisha. For the boys, McCrindle predicts Harvey, Beau, Chase, Theodore, Carter, Spencer, Ali, Harley, Darcy and Fletcher will be the rising stars for boys names next year. Read the article here.


The growing trend of finding others to do the jobs we hate has made the Christmas of 2016 a far cry from festive seasons past. “As for outsourcing, that is certainly a growing trend, especially around Christmas time when the shops are busy and perhaps there is a task that we don’t feel confident in completing, that we can have someone else complete for us,” says Ashley Fell from McCrindle. Read the article here.

Home ownership and renting

Sydney is turning into a city of renters as rising prices force more people to ditch the home owning dream. McCrindle research director Eliane Miles said while home ownership was still a major aspiration, it was ­simply affordability stopping young people from buying. “We did some research that showed 90 per cent of Australians still want to strive towards owning their own home,” Ms Miles said. “It’s still the Aussie dream, it’s just more difficult and I think for young people it seems incredibly far off.” Read the article here.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


unaffordable norwest economy water national wealth workplace statistics communication skills cancel plans wealth and income distribution facts capital city challenge holidays baby boom Netflix balance easy rider language communities cost social researcher waverton families fresh Caregiver finance father's day group list demographic Royals friends Christmas lunch 24,000,000 year 7 dreaming sydney event australians staying home more internet darwin australian communities forum TAS engage repayments renting eliane miles households sports housing affordability workplace culture collaborative millennials JOMO logan Real Estate growing population priorities hornsby schools gen alpha post rationalism earning litter Births in depth interviews communications award royal influence motivate education focus groups infographic wall social research debate internship australian communities trends report child care networking gen z university omnibus suburb transport ease of travel crime staff data visualisation generations new office sentiments millionth 40 million Northern Territory urban living future-proof recap youth unemployment world baby sun workforce New Zealand pyrmont 2015 sustainable Northern beaches Event names graphs future proof innovative daily telegraph socialising rich Queensland baby names Charlotte royal Australian Dream states research services mother's day community engagement middle class population growth baby boomers survey Population Clock environment meals brand experience low density Tasmania house price rise Duchess of Cambridge January 26th domestic Kirsten Brewer cars home owner leadership workshop builders urban taskforce McCrindle Speakers medicine leadership ageing population Western Australia work wealth and income Australian Bureau of Statistics Christmas presents report growth trends analyst office space culture hobart Christchurch housing market energy winter WA consumer social lives marriages work mates emerging technologies social commentator marrickville trends cultural diversity responsive sector wide teaching 1975 land of the middle class visualisation learn brands tattoos young australians not-for-profit storytelling tertiary education income mythbusters townhouses sunny days selfie vegemite royal family population map mobile tips new york times workshop Social Trend NT cost of living annual income ultimo population milestone census future proofing kate middleton faux-cilising wedding social life mateship bondi supply and demand Australian Census goals Real Estate Institute of Victoria woolworths leader forecast shbc lalor park global generations debt ashley mckenzie area click sydney speaker narcissism spend millenials menai Australian Trends moderators guide Australian schools The Daily Edition poor ACF 2016 Sydney insight curiosity Aussie keynote social enquiry 2017 brisbane home royal baby interactive Education Future Forum slideshare environmental scanning panel English engagement education future report trends of 2016 2014 thrive news long weekend New Zeland Australian Home World Water Day women System's Architect religion employers property price student christmas group session future of work Aussies society analysis prince george students media entertainment plans resource google HSC Generation Y hello fresh local relevant affordable going out alpha couple Generation X government Wellington business presentation crows nest life weekly earnings rule keeper Canberra community Engineering Manager etiquette DESTEL education research blaxland earn Merry Christmas communicate 1968 village REIV Conference population office opening family Australia Day 2017 research data jobs personalities sydneycity 24 million FPA national private wealth conferences stats financial future collaboration ACT unemployment victoria data marketing professional development sunburnt country entrepreneurial demographic trends high density Tuesday Trends lifestyle summer qualitative research trend neutral bay change Queensland: QLD Res Vis teach Hornsby Shire Council resilience property demographic transformations buildings online tea social PSI shopping Bathburst high school pharmacies gold coast snapshot speakers New South Wales program social commentary conference speaker moreton bay generational trends state hopes generation alpha shifts financial learning styles future of education suburbs Kiwi dessert baby name trends parenting product children house identity manly 10 years NEETs Myth investing researcher cash church capital cities greatness Deaths emerging trends know the times Northern Beaches Christian School trends of 2017 paying to work 2012 high density living internships 2020 office home ownership organisational culture investor global generation cartodb high density apartments aged care puzzle Crime Rates daily commute national crime rates forecasting earnings Tuesday Trend mccrindle research seasons social researchers twentyseventeen Melbourne social media public holiday goal Word Up megatrends teacher tv owning a home Territory rent wealth SMSF optus nfp wellbeing newspaper potts point digital equip toys brand mentor anzac ageing events rain 2016 quote baby name predictions research pack suburban living rising house prices Scouts media commentary renter of the future coffee mortgage housing growth innovation online shopping economic not for profit clothing dream aged care residents princess charlotte local communities February 16 Financial Planning Association of Australia year 12 survey design presentations safe increasing densification South Australia Financial Planning Association social impact personal growth deloitte trend tuesday Adelaide entrepreneurs of today budget weather organisations school satisfaction cloudy days media activity men rise of local retirement teleworking "know the times" data analyst 1980 optus my business awards conference staying in australia the australian dream Australian Families eliane small business average aussie urban living index easter typical australian baby name housing trends vegetarian housing faux-ciliser conference presentation educhat christianity ashley fell VIC holiday politics acf15 house price research visualisation research keynote speaker mining boom community event education sector monarchy youth Australian communities professional urban demographics define case study entrepreneur Do It Yourself results divorce tuesday wealth distribution visual authenticity Research Executive commute investment follow public speaking The ABC of XYZ faux-cilise ethnography mccrindle tea Wagga Wagga ACF customer optimistic parents food global financial crisis house prices CBD forum careers geomapping stay home REIV National Conference young people fears intern Australian Communities Trends cancelling plans school infographic real cooking business index city event future relational overcast perth mccrindle in the media poker master school students Gen X tableau Australian demographics sector happiness Northern Beaches 23 million in the media technology thought leadership training society trends work-life employment Wodonga friendship rental stress australian social research GPO mccrindle the changing face of apartment grandparents education future hills shire mover and shaker Valentine’s Day Australia Day charity divorce rate sydneysiders marriage focus group career social change non profit publication criminal schools students professional speaker huffington post pharmacy NSW jobs of the future social analysis market research cancelling event study meetings generation Z Love gender Assistant Store Manager Sydney keynote speaker wages socialites Geoff Brailey learner experience consumerism offenders wage living FOMO salary household ideas IT Specialists Channel Seven Channel 7 google for education Australians educated Christmas season financial independence video TDE participants shopper's pick affordability cold bureau 1994 demographer celebration ipswich wolloomooloo dare to dream social shifts university degree SA healthy future financial dreams outsourcing EFF sector wide study aussie culture winter blues learning world youth day media release ABS futurist Financial Planning Week DIY 2013 Gen Y Mark McCrindle insights mythbusting teachers property market proactive social trends emerging generations volunteers