Understanding and supporting business in the Hills Shire: The second Hills Shire Business PSI

Thursday, May 12, 2016

2016 marks the second Hills Shire edition of the Business PSI, a tracking index created by McCrindle to measure business conditions, performance, and sentiment through a survey of businesses residing in the Hills Shire area. The Business PSI can be used across local governments and regions to better understand and support local business.

The Sydney Hills population is growing 20% faster than the national average (1.9% p.a. compared to 1.6% p.a.) at 169,872 people each year, with average households being significantly larger than the national average (3.1 compared to 2.6 people per household) and home to a higher proportion of students, university educated adults and full time workers than the national and state averages.

The Hills Shire Business PSI is an important measure for an area that relies so heavily on small business as a driver of the local economy. The 2016 survey was conducted 6 months on from the initial survey and captures the constant change in the Hills Shire region.

Download the full report here.


Businesses expanding and growing in the Hills Shire

The results from 2016 show that the business environment is more positive 6 months on from the last survey with sentiment being significantly improved from last year. Businesses are expanding and projected to expand even more in the next 6 months, with business owners seeing this not only as a physical expansion but also due to increases in staffing levels, as the region continues to grow.


Business owners more positive about national economic conditions

Business owners perceive the economic conditions of our nation to be considerably better than 6 months ago with conditions expected to improve even more over the next 6 months. This increase was also reflected in perceptions of the local economic conditions.


New Additions to the PSI survey

The Net Promoter Score was introduced in 2016 as a measure of how likely business owners and managers are to recommend doing business in The Hills Shire to a friend or colleague. 78% indicated that they would probably or definitely recommend The Hills Shire as a place to do business to a friend or colleague, showing high levels of engagement.

Chairman of the Sydney Hills Business Chamber, Anthony Moss, in partnership with the Hills Shire Council, commissioned the Business PSI to measure the pulse of the Hills Shire. “The Business PSI survey results reflect a true snapshot of business in the region. We are thankful for those who completed the survey, including individuals representing businesses of all sizes including, medium to large (20+ staff), small (5-19 staff), micro (1-5 staff) and non-employing businesses.”

Hills Shire Council Mayor Dr Michelle Burns endorses the PSI tool. “The Sydney Hills Business Chamber and the team at McCrindle Research have done another fantastic job at measuring the sentiment of businesses in The Hills. It’s great to hear that the sentiment is generally improving – however it’s unsurprising that the main frustration of businesses is infrastructure.”

The results of the 2nd Hills Shire Business PSI were presented on 11 May 2016 at the Castle Hill RSL and are available for download via the Sydney Hills Business Chamber website.


 

McCrindle in the Media

Friday, December 18, 2015

As Australia’s leading social researchers, the senior research team at McCrindle are actively involved in media commentary. From demographic analysis and future forecasts, to communication of key research findings and the identification of social trends, at McCrindle we are passionate about communicating insights in clear, accessible and useable ways.

Here are some of the most recent media pieces our research and team have been cited in:


Generation Alpha is coming

Futurist, demographer, and TEDx speaker Mark McCrindle is leading the campaign to call anyone born after 2010 a part of Generation Alpha. According to him, 2.5 million Alphas are born around the globe every week.
Alpha kids will grow up with iPads in hand, never live without a smartphone, and have the ability to transfer a thought online in seconds. These massive technological changes, among others, make Generation Alpha the most transformative generation ever, according to McCrindle.
“In the past, the individual had no power, really,” McCrindle told Business Insider. “Now, the individual has great control of their lives through being able to leverage this world. Technology, in a sense, transformed the expectations of our interactions.”

CLICK HERE TO READ THE ARTICLE 



Educating Generation Z: Let Them Color Outside the Lines

I am a Generation X mother attempting to raise a Generation Z daughter. I recently read a statistic by social researcher Mark McCrindle which set off an internal monologue that ended in a migraine: my daughter's generation will have "17 employers across 5 separate careers, working in jobs that don't even currently exist."






Sydney's most liveable suburbs: the Urban Living Index

The new index, which ranks the liveability of 228 suburban areas in Sydney, was produced by social research firm McCrindle for the Urban Taskforce Australia, an industry group representing property developers. Rating the liveability of suburbs will always be contentious. An attribute one person loves about a neighbourhood might be repugnant to another. No measure will ever be perfect and the findings of the Urban Taskforce's index are bound to spark debate.
The data on 20 separate indicators was used to assess the affordability, community, employability, amenity and accessibility of a suburb to determine how liveable it is.





Top five baby name trends for 2016

It's become something of a tradition for me to pick the knowledgeable brain of demographer and social researcher Mark McCrindle at the end of each year regarding baby-name trends for the following one. Here’s what he has to say about 2016.
“A name is popular for about a decade, and then it starts to fade,” says McCrindle. “A classic example is Jack. It dominated most years in the first decade or so of the 21st century, but now it’s starting to fall down the list. It became a victim of its own success. Lachlan is another name that was often first or second on the list, but is now starting to fade.






Researcher Mark McCrindle delivered the results to business leaders yesterday, revealing a PSI index score of -12. Nearly 200 Hills businesses, covering 15 sectors, responded to 21 questions rating their opinions on business conditions (current economic conditions, regulatory settings and infrastructure), performance (earnings, expenses, employment) and sentiment (cost, growth and economy in six months).


CLICK HERE TO READ THE ARTICLE






THE best stocking stuffers this Christmas are tech gifts — or wrap yourself up as a present. That’s the finding of McCrindle Research who surveyed 1012 Australians to discover their sentiment and spending intentions for this festive season. They found that this year Aussies plan on saving money, staying at home with family and friends and are hoping for technological gifts under the tree. Best-case scenario the gift gets used, at least until boredom sets in or the latest gadget hits the market. Worst-case scenario it gets binned, stuffed way way back in a cupboard — or sold.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

visual study national crime rates dessert surnames sophie renton Australians click earning list forecasting paying to work alpha dreams survey lalor park NBRS google for education Births schools hobart investment social life Sydney Lifestyle Study royal baby high density group motivate workplace communicate investing faith and belief global generations education research millionth James Ward pharmacies global unaffordable keynote Black Friday in Australia nativity scene Queensland Christmas day staff online customer sustainable language Christmas data stats lifestyle vegetarian train generations socialising australian communities trends report religion Aussies speaker 1994 collaboration balance typical australian sunny days Christmas in Australia townhouses home ownership brand teaching Financial Planning Week Christmas research SMSF leadersip shbc grave decision criminal social research presentations sports Canberra VET trend tuesday village social lives mother's day REIV National Conference overcast NEETs Christmas presents population monarchy stay home rule keeper apartment Charlotte clothing year 7 GPO TEDx teacher Willowdale cancelling plans national wealth research data pharmacy employment logan Research Director choice workers cars System's Architect ACF happy holidays sun business index easy rider real Australian Population weekly earnings not for profit local community men spend seasons food bank cost of living New Zealand middle class optimistic Australian communities qualitative research generation alpha groceries commuters urban development perth 2013 casual apartments data deloitte baby names australia report financial independence victoria know the times blaxland cloudy days repayments daily commute baby name trends program debate story mover and shaker families eliane household live the dream jobs optus my business awards Christmas lunch manly Real Estate forecast global retail local litter finance TAS Performance Sentiment Index gen alpha WA the hills shire 2009 demography professional services financial future wolloomooloo builders Love state keynote speaker post rationalism Macquarie University Australian Home google australian community trends report Western Australia cancel plans salary Duchess of Cambridge Lower Hunter social researcher wages employmer VET sector retirement Channel Seven marriages social commentary donation dreaming hills shire global generaion cica Generation X 10 years ACT Report media commentary Australian schools government house prices 1968 research services dream baby boomers suburb sydneycity sydney hills internships wealth distribution housing affordability waverton research Population Clock child care crows nest pyrmont weather the future social media screenagers presentation forum change Word Up gig economy public holiday property volunteers social analyst relational the lucky country earnings media release high density living innovative entrepreneur community engagement toys royal family christmas Wagga Wagga professional brand experience ethnography Mark McCrindle in the media shopping centre event research pack owning a home urban sydney event australian communities forum in the media moderators guide baby Foodbank Australia Bathburst high school baby name predictions social shifts Hunter Valley Sydney’s south west 40 million 24,000,000 names SA life SMART REIV Conference potts point suburbs mentor engage social sydneysiders mythbusters environmental scanning learning workshop child hunger demographic transformations maiden organisational culture socialites poker master surname affordability technology rumbling tummies mccrindle consumerism sector wide study Retail Engineering Manager sector wide insights the great screenage environment social analysis shifts geomapping narcissism sydney property market nfp winter home Assistant Store Manager young australians English consumer rising house prices belief millenials norwest china megatrends budget kate middleton property price Australian community trends demographic Christmas season millennials sydney market student charities USA crime TDE travel communications couple friends video ideas breakfast urban living index Melbourne storytelling local communities Australian Communities Trends tuesday Australia Day case study sydney speaker urban living ACF2017 education future australian real estate news financial chairty tips Maxim Accounting Understanding and Engaging with Generation Z australia work mates menai learning styles digital economy mccrindle research tattoos professional speaker demographic trends Social Trend conference schools students cooking Mark McCrindle 1975 demographer home owner cultural diversity Black Friday non profit earn SRE Jura Coffee ACF17 younger generations HSC FOMO IT Specialists Hills Shire Council ACT do people still change their surname after marriage? generation Z Aussie Adelaide commute year 12 wealth communities Northern Territory South Australia curiosity darwin baby boom future generations Kirsten Brewer optus Deaths results award winner gen z low density parents rich the australian dream community baby names report internship screenage Mount Annan-Currant Hill engagement The Daily Edition university degree volunteering high density apartments marriage infographic going out easter NT shopping youth 24 million Geoff Brailey culture sydney metro housing trends Wodonga entertainment Gen Z Expert 2020 teleworking aged care award 2015 hills personalities capital cities Lower Hunter Region not for profit research micro daily telegraph faith states public speaker challenge donate capital city conference speaker mortgage entrepreneurs of today church christmas 2017 social change speakers pack Jura Australia speajer the average aussie Royals Millennial Australian Bureau of Statistics VIC residents Christchurch youth unemployment world youth day gig australian social research Black Friday Sales australian Scouts Sydney keynote speaker renter of the future conference presentation JOMO world increasing densification ageing Sydney Hills Business Chamber parenting children small business thought leadership newspaper charity work income Hornsby Shire Council domestic tertiary education ashley fell house price rise ashley mckenzie Queensland: QLD New Zeland experience McCrindle Speakers office offenders education analysis winter blues faux-ciliser care support identity shopper's pick students financial dreams gender teach Crime Rates princess charlotte trends trades snapshot young people water new office national private wealth growth of sydney social commentator authenticity university work from home Northern Beaches Christian School The ABC of XYZ education future report cultural diveristy hopes unemployment Channel 7 ease of travel interactive Australian Census ipswich aged care puzzle leadership impact personal growth infographics indonesia economy communication royal influence leader priorities census fail future Work place divorce giving etiquette energy media activity rental stress acf15 CPI ferry educated eliane miles future-proof Tuesday Trend dare to dream Sydney population woolworths transport neutral bay who is generation z father's day ultimo Generation Y education sector innovation sydneysider financial fears travelling social enquiry brands spirituality housing growth panel Australian demographics coffee lovers social trends tableau Netflix healthy future culturally diverse Northern Beaches futurist statistics gold coast TED talk social researchers seasons greetings housing maiden names cancelling event renting researcher house mateship responsive population map New South Wales define market research product training jobs of the future holiday Valentine’s Day Real Estate Institute of Victoria average aussie emerging technologies mythbusting visualisation relevant wedding events Australian Trends changing face of sydney money networking cartodb 2017 wealth inequality future proof research on coffee careers focus groups organisations moreton bay census data TEDx Speaker showreel emerging generations NFP event trends of 2017 resource McCridle plans Christmas day weather insight learn Do It Yourself Skilling focus group mccrindle tea equip faux-cilising Australia Day 2017 average sydneysider generation not-for-profit goals growth February 16 Tasmania poor follow data visualisation coffee purpose report digital ageing population research visualisation fears future proofing growing population medicine HR hello fresh Vocational education ABS grandparents 2014 average Australian Australia street economic commuting tv Caregiver #censusfail annual income rise of local global financial crisis Andrew Duffin Financial Planning Association anzac online shopping community event CBD FPA vegemite selfie micro apartments sunburnt country twentyseventeen Gen Y US aussie culture affordable Australian Families in depth interviews area city hornsby teachers slideshare internet public transport Elderslie-Harrington park Territory property development research report learner quote employers politics school leadership workshop society cash baby name Sydney Tuesday Trends Res Vis 2016 census results career work-life group session McCrindle Keynote Speakers baby names bondi meetings Northern beaches Event Merry Christmas business performance happiness media resilience thrive Australian Dream marketing house price January 26th investor collaborative infographic wall 2012 TED data analyst car professional presenters volunteering data bus Wellington new york times wealth and income distribution data analysis hunger urban taskforce financial planning What is food insecurity? safe office opening summer india trends of 2016 proactive school students employmee holidays goal skills census outsourcing future of work facts conferences workplace culture tea Education Future Forum food christian australians staying home more Business analysis supply and demand debt wage public speaking staying in Christmas Stats census 2016 generational trends Gen X Cobbitty-Leppington mccrinlde divorce rate friendship DIY emerging trends omnibus entrepreneurial property market "know the times" census results graphs demographics huffington post society trends mccrindle in the media sector 1980 rent Research Executive marrickville wellbeing 2016 census professional development population growth 2016 23 million fresh survey design NBRS Architecture celebration Kiwi royal World Water Day meals Financial Planning Association of Australia long weekend greatness PSI trend living social impact 1995 faux-cilise bureau educhat family prince george christianity wealth and income office space publication population milestone christmas trees McCrindle Speaker housing market ACF 2016 brisbane recap Myth business contiki suburban living NSW social issues buildings speakers future of shopping trends analyst land of the middle class sentiments mobile mining boom intern cold school satisfaction DESTEL women participants global generation households the hills rain workforce EFF demographic analysis volunteer food insecurity future of education cost the changing face of

Archive