Bringing Big Data to Life

Tuesday, December 01, 2015

At McCrindle we take big data and make it visual. Data tells a story and here are three brief ones from the world of twitter over the last week. We have used our geomapping tools, combined with social media analysis to quantify and visually display specific hashtags and handles mentioned in tweets over the last week. Every tweet including the respective term is indicated by a single flash.

A Day in the Life of #Australia and #New Zealand

This twitter analysis shows every tweet that included #Australia (indicated by a gold flash) or #New Zealand (indicated by a silver flash, and includes #NZ). It shows that while both Australia and New Zealand get mentions globally, gold is clearly in first place with silver a definite second.

A week in the life of @turnbullmalcolm versus @billshortenMP

In this analysis you can see that blue (tweets including the handle @turnbullmalcolm) gets more hits than red (tweets including the handle @billshortenMP), however there are certainly some moments (hours in real-time) when there are more red indicators than blue.

Five days of #Sydney and #Melbourne

Both Sydney and Melbourne are global cities as indicated by the location and number of tweets which include #Sydney (purple) or #Melbourne (green). While Sydney’s population (and twitterati) is only 10% larger than Melbourne’s, it dominates on the social media landscape. A look at the #Sydney tweets emanating from the US and UK shows that while both of Australia’s largest cities have international influence, Sydney, at least when measured by tweets, is more global.

Sydney: Australia's most religious city

Thursday, October 08, 2015

There has much discussion of the decline of religion in Australia as measured by the last two Census’ (2006 and 2011) with the total stating “no religion” increasing from 18.7 to 22.3 over this five year period. Additionally the decline in the total identifying with a Christian denomination decreased from 64% to 61%.

However nationally the percentage identifying as Pentecostal, Salvation Army, Seventh-Day Adventist, and “other protestant” saw no decline and those in the Christian (not further defined) category saw an increase. Sydney is Australia’s most religious capital city with the lowest proportion of residents stating “no religion” (17.6%), while Hobart (29.4%) and Canberra (28.9%) have the highest proportion of populations not identifying with any religion.

The two dominant Christian identities nationally are Catholic (25.3%) and Anglican (17.1%). However Hobart is the one capital where Anglican (26.2%) outranks Catholic (20.3%) while Melbourne has the biggest differential between the two with Catholic (27.2%) more than twice the adherents as Anglican (10.8%). However it is Sydney that is the most Catholic of the capitals with 28.3%, and well ahead of Anglican at 16.1%. The areas of Sydney that have the highest identification with Christianity are in the South West with Menai, Mulgoa, Narellan, Warragamba and Horsley Park all areas rating above 80% Christianity. Sydney is also the only capital where a religion other than Christianity ranks in the top 3 (Islam, at 4.7%) with Auburn (42%) and Lakemba (49%) having the highest proportion of residents identifying with Islam.

Australia’s largest city, Sydney, is a religiously diverse one, and there is a strong link between location and religion as seen by these maps:

  • Catholic
  • Anglican
  • Judaism
  • Islam

For an in-depth visual look of Sydney by religious identification simply click on the interactive map above, and select the religions you would like to analyse by selecting the Visible layers box and options. You can also zoom in to look at specific areas of Sydney, or hover over a suburb to read the data.

About McCrindle Research Services

Utilising the right tools and methods and analysing the data is just half of the research process. Because the goal is implementation, the findings need the skills of visualisation and communication. As researchers we understand the methods, but we’re also designers and communicators so we know how to present the findings in ways that will best engage.

Geomapping is a new tool we have and we will be releasing more information and blog pieces on this exciting new output.

Let us know via social media if you have any topics you would like to be geomapped!

Connect with us on:

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


2016 census results conferences plans neutral bay renting report graphs winter blues mccrindle tea personal growth ACF fears growth urban living index identity housing market know the times real English overcast high density monarchy dare to dream manly community engagement wellbeing Australian Bureau of Statistics Education Future Forum offenders dream market research Financial Planning Association forecast travelling commuters apartment men goal sustainable mythbusting schools equip cloudy days megatrends wealth and income households 1994 challenge children national private wealth divorce rate cars education sector deloitte wages affordable product environmental scanning women wealth distribution baby boom house prices sector social trends Merry Christmas spend rain workplace culture housing affordability baby name predictions Population Clock technology university Generation Y city keynote speaker award winner weekly earnings innovative middle class trend 2012 celebration leadership entertainment social lives education trends McCrindle Speakers meetings social change families faux-ciliser relevant social issues urban taskforce suburb economic Valentine’s Day blaxland winter owning a home research optus my business awards seasons victoria NT Tasmania award Northern Territory Christmas presents Real Estate Institute of Victoria twentyseventeen ease of travel list home ownership australia moderators guide public holiday organisational culture organisations professional services fresh professional population growth teacher 2020 mentor affordability marriage housing growth social media innovation Australian Trends visual internet pyrmont presentations DIY slideshare contiki hopes cancelling plans EFF Engineering Manager Western Australia narcissism Northern beaches Event community event suburbs huffington post FOMO group session skills Wodonga 24,000,000 social enquiry CBD litter Kiwi socialising financial future investment Northern Beaches stay home retirement 1968 the average aussie state earnings insight energy daily commute living cartodb world youth day politics ferry mining boom public speaker interactive office space emerging technologies Australians sunburnt country society trends the australian dream education future Christmas season Territory millennials potts point Sydney Research Executive average aussie safe online vegemite brand Charlotte priorities "know the times" grandparents 40 million 23 million media commentary Australian Dream area 2014 digital 10 years storytelling baby name coffee tableau generation alpha sydney speaker generational trends names ashley mckenzie census results going out friendship insights sydney metro hills shire educated census rental stress HSC tattoos IT Specialists debate Generation X pharmacy logan VIC in the media crows nest research visualisation Kirsten Brewer Hornsby Shire Council keynote business communicate employment housing trends 2013 education future report woolworths DESTEL infographic rise of local tv sydneysiders New Zeland work sydney event gender intern New Zealand faux-cilising sentiments futurist pharmacies sunny days national crime rates resource alpha high school ACT media census 2016 Aussies demographics tertiary education Births demographic transformations research pack trend tuesday teach consumerism mortgage home owner Australian Communities Trends 2016 post rationalism Queensland ABS future proof the hills shire future proofing baby name trends consumer small business marriages cancelling event Wellington dreaming acf15 vegetarian australian social research cold cultural diversity eliane miles resilience survey design media activity work-life volunteers infographic wall water communication learning FPA paying to work demographic trends leader Mark McCrindle quote lalor park culture office long weekend Social Trend social analysis financial fears careers aged care puzzle Netflix baby names etiquette 1975 ageing optimistic toys World Water Day car life Australian schools 24 million mobile marketing WA TDE economy millionth rich newspaper ipswich cancel plans suburban living earning sun Sydney keynote speaker kate middleton wolloomooloo Financial Planning Week in depth interviews lifestyle urban unemployment communities norwest national wealth generation The Daily Edition income sydneycity hobart statistics australians staying home more Scouts mccrindle google click shopping repayments rising house prices social mover and shaker culturally diverse PSI JOMO teaching population The ABC of XYZ 2015 events greatness house price rise millenials Queensland: QLD easter staff finance australian communities trends report event healthy future cooking engagement entrepreneurial collaborative balance ACF 2016 2017 Tuesday Trend NEETs office opening medicine travel happiness Caregiver data analyst investing townhouses public speaking ultimo crime high density apartments 1980 princess charlotte university degree survey wealth and income distribution year 12 summer mythbusters Adelaide Do It Yourself group population milestone world wedding socialites ageing population SMSF Gen X professional speaker divorce society new office wealth rent language analysis renter of the future geomapping nfp results ashley fell gen z changing face of sydney Northern Beaches Christian School Christmas lunch environment Myth daily telegraph school students #censusfail Christchurch investor land of the middle class buildings poor speakers brisbane local communities professional development Real Estate entrepreneurs of today thought leadership religion social research data visualisation high density living tuesday holiday youth training generations perth learn jobs omnibus household conference speaker emerging trends gold coast schools students poker master business index demographic presentation future of work optus home entrepreneur conference presentation salary financial dreams teleworking future-proof work mates criminal typical australian Assistant Store Manager thrive conference experience focus group christmas personalities gen alpha sports meals trends of 2017 states easy rider mateship social impact mccrindle research shbc future of education ethnography couple educhat australian communities forum collaboration sector wide study capital city google for education hello fresh data Channel 7 prince george waverton Wagga Wagga authenticity follow house price Duchess of Cambridge earn video define February 16 research data cost royal influence year 7 Australian Families supply and demand financial independence forum housing mother's day bureau growing population house career family social researcher news baby focus groups urban living Crime Rates school media release residents youth unemployment networking christian friends the changing face of January 26th Aussie social researchers Res Vis leadership workshop social shifts System's Architect motivate jobs of the future global financial crisis non profit learning styles Royals Financial Planning Association of Australia charity food story brand experience tea capital cities participants social commentary cost of living TAS property price selfie communications Bathburst trends of 2016 curiosity SA father's day stats builders shopper's pick engage moreton bay program community bus 2016 census students young people South Australia qualitative research school satisfaction population map Melbourne forecasting ideas baby boomers Gen Y Love faux-cilise menai royal baby staying in transport financial local aged care workplace darwin future property market brands Australian communities young australians tips responsive Channel Seven New South Wales facts Tuesday Trends anzac education research outsourcing sydney hills debt teachers student not-for-profit demographer budget Word Up cash clothing the hills sector wide Australian Census Deaths global generations study government goals weather relational child care dessert Canberra new york times social life not for profit eliane domestic low density census fail wage aussie culture publication NSW trends analyst employers learner REIV National Conference proactive panel internships emerging generations customer Australian demographics bondi holidays marrickville global workforce researcher parents christianity case study REIV Conference research services recap royal workshop social commentator commute snapshot village royal family Australia Day Australian Home mccrindle in the media GPO internship property increasing densification unaffordable Geoff Brailey Australia Day 2017 rule keeper train annual income visualisation change hornsby shifts parenting online shopping church generation Z