Bringing Big Data to Life

Tuesday, December 01, 2015

At McCrindle we take big data and make it visual. Data tells a story and here are three brief ones from the world of twitter over the last week. We have used our geomapping tools, combined with social media analysis to quantify and visually display specific hashtags and handles mentioned in tweets over the last week. Every tweet including the respective term is indicated by a single flash.

A Day in the Life of #Australia and #New Zealand

This twitter analysis shows every tweet that included #Australia (indicated by a gold flash) or #New Zealand (indicated by a silver flash, and includes #NZ). It shows that while both Australia and New Zealand get mentions globally, gold is clearly in first place with silver a definite second.

A week in the life of @turnbullmalcolm versus @billshortenMP

In this analysis you can see that blue (tweets including the handle @turnbullmalcolm) gets more hits than red (tweets including the handle @billshortenMP), however there are certainly some moments (hours in real-time) when there are more red indicators than blue.

Five days of #Sydney and #Melbourne

Both Sydney and Melbourne are global cities as indicated by the location and number of tweets which include #Sydney (purple) or #Melbourne (green). While Sydney’s population (and twitterati) is only 10% larger than Melbourne’s, it dominates on the social media landscape. A look at the #Sydney tweets emanating from the US and UK shows that while both of Australia’s largest cities have international influence, Sydney, at least when measured by tweets, is more global.

Sydney: Australia's most religious city

Thursday, October 08, 2015

There has much discussion of the decline of religion in Australia as measured by the last two Census’ (2006 and 2011) with the total stating “no religion” increasing from 18.7 to 22.3 over this five year period. Additionally the decline in the total identifying with a Christian denomination decreased from 64% to 61%.

However nationally the percentage identifying as Pentecostal, Salvation Army, Seventh-Day Adventist, and “other protestant” saw no decline and those in the Christian (not further defined) category saw an increase. Sydney is Australia’s most religious capital city with the lowest proportion of residents stating “no religion” (17.6%), while Hobart (29.4%) and Canberra (28.9%) have the highest proportion of populations not identifying with any religion.

The two dominant Christian identities nationally are Catholic (25.3%) and Anglican (17.1%). However Hobart is the one capital where Anglican (26.2%) outranks Catholic (20.3%) while Melbourne has the biggest differential between the two with Catholic (27.2%) more than twice the adherents as Anglican (10.8%). However it is Sydney that is the most Catholic of the capitals with 28.3%, and well ahead of Anglican at 16.1%. The areas of Sydney that have the highest identification with Christianity are in the South West with Menai, Mulgoa, Narellan, Warragamba and Horsley Park all areas rating above 80% Christianity. Sydney is also the only capital where a religion other than Christianity ranks in the top 3 (Islam, at 4.7%) with Auburn (42%) and Lakemba (49%) having the highest proportion of residents identifying with Islam.

Australia’s largest city, Sydney, is a religiously diverse one, and there is a strong link between location and religion as seen by these maps:

  • Catholic
  • Anglican
  • Judaism
  • Islam

For an in-depth visual look of Sydney by religious identification simply click on the interactive map above, and select the religions you would like to analyse by selecting the Visible layers box and options. You can also zoom in to look at specific areas of Sydney, or hover over a suburb to read the data.

About McCrindle Research Services

Utilising the right tools and methods and analysing the data is just half of the research process. Because the goal is implementation, the findings need the skills of visualisation and communication. As researchers we understand the methods, but we’re also designers and communicators so we know how to present the findings in ways that will best engage.

Geomapping is a new tool we have and we will be releasing more information and blog pieces on this exciting new output.

Let us know via social media if you have any topics you would like to be geomapped!

Connect with us on:

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


outsourcing hobart mover and shaker internships demographics travelling local screenage millennials national wealth gen alpha forecasting shbc housing growth not for profit media commentary cars VET sector australia royal influence equip average sydneysider TED focus groups paying to work Valentine’s Day optus father's day average aussie world hopes personalities prince george office space ethnography suburb residents New South Wales staff innovative NBRS seasons twentyseventeen research services responsive baby names report financial future sydney metro property price teaching organisational culture households Research Director the hills SMART professional development 1975 spend hills 2016 SMSF medicine grave decision urban men population milestone System's Architect generational trends Word Up know the times Wagga Wagga social impact intern financial Royals entrepreneur population map NEETs 1980 unemployment dessert TAS professional speaker transport career tattoos Queensland poker master education acf15 city ultimo Real Estate Institute of Victoria 2017 Netflix business performance clothing future of work online unaffordable sentiments national private wealth capital city 2015 demographic transformations Australian Families engage investor the australian dream ACT future-proof publication suburbs social issues Australia Day 2017 house lalor park economic graphs cooking religion kate middleton analysis product families online shopping sydneysider teachers ipswich school students Australians chairty small business visualisation cancelling event area year 7 focus group blaxland speakers pack NBRS Architecture mccrindle renter of the future pyrmont millenials australian social research Assistant Store Manager nfp motivate Christmas presents 2016 census results bus data visualisation summer tertiary education optimistic winter blues school satisfaction moreton bay speaker school NT demographic trends sector wide global thrive research report states leadership internet fresh #censusfail financial fears internship the changing face of christmas relevant education sector learn SRE Channel Seven wage brands ACF17 divorce Australian Census affordability bondi low density long weekend balance easy rider Western Australia storytelling real perth dream click victoria the great screenage Gen Y JOMO Crime Rates news spirituality australian communities trends report local community digital education research ACF sydneycity FPA report volunteer conference video in the media trend tuesday generation alpha global financial crisis innovation Northern Beaches baby names australia report charity define rule keeper Mark McCrindle award winner domestic keynote speaker supply and demand facts community event global generations teach Generation Y tableau local communities market research poor breakfast priorities rising house prices conferences Population Clock friends couple wealth demographer ashley mckenzie Australia Day trends of 2016 presentations proactive easter anzac wedding friendship Australian Trends household trend middle class ferry learning styles women wealth and income distribution Northern Territory employers sydney hills Love rental stress business index identity office opening socialising presentation Andrew Duffin belief apartment social shifts group session faux-cilise baby name trends Australian Communities Trends GPO winter population university degree Queensland: QLD research pack rise of local slideshare Tuesday Trends mother's day learning urban living index schools students Duchess of Cambridge safe rain gen z society shifts economy community engagement income menai capital cities data university customer world youth day media release hornsby education future TED talk Territory Northern beaches Event renting challenge commuters plans Australian community trends social commentary growth Christchurch Australian Bureau of Statistics sydney event financial independence census results authenticity divorce rate young australians darwin Engineering Manager personal growth cost Australian schools healthy future infographic wall REIV Conference cultural diversity future marketing marriages DIY social lives travel survey design non profit micro happiness culture australians staying home more 2012 daily telegraph optus my business awards logan retirement cartodb baby name gold coast financial dreams volunteering data social researcher SA state deloitte church wellbeing sector wide study data analyst geomapping workplace curiosity holiday faux-cilising Caregiver research visualisation eliane event demographic demography Tuesday Trend princess charlotte finance visual Research Executive lifestyle VET mortgage home ownership resource professional communication cultural diveristy sun PSI results experience ease of travel suburban living ageing population offenders bureau Australian communities food national crime rates quote earnings monarchy stay home resilience social change CPI program omnibus infographics census fail budget entrepreneurial baby award government schools WA faith alpha research data ACF2017 tuesday professional presenters average Australian public speaker high density apartments not-for-profit young people cloudy days TDE Australian Population forum new york times marrickville parents Sydney keynote speaker DESTEL wages snapshot crime workshop Sydney apartments NSW investment generations cica workforce South Australia New Zeland selfie McCrindle Speakers mining boom generation impact living brisbane Hills Shire Council census data professional services goal census 2016 language education future report CBD train coffee Births society trends mythbusting rich growing population wealth and income mateship the hills shire Hornsby Shire Council 40 million investing dreaming youth unemployment EFF shopper's pick social collaboration group work IT Specialists Vocational education dare to dream tea technology purpose Financial Planning Association of Australia google toys neutral bay thought leadership rent generation Z forecast marriage typical australian cash Christmas season social analysis year 12 infographic Northern Beaches Christian School ACF 2016 debate eliane miles Australia street property market training owning a home Scouts The ABC of XYZ ashley fell students qualitative research future of education relational in depth interviews showreel parenting australian communities forum debt conference presentation Adelaide employment child care organisations James Ward social commentator emerging generations the average aussie NFP event moderators guide baby names millionth celebration shopping centre australian socialites high school Financial Planning Week consumer culturally diverse housing affordability changing face of sydney entrepreneurs of today social life sunburnt country weekly earnings daily commute skills high density living urban taskforce mentor narcissism repayments social researchers aged care christian follow baby boomers trends of 2017 manly new office REIV National Conference Work place 1968 work-life sports Charlotte networking Real Estate communicate mccrindle in the media hills shire Gen X Education Future Forum Generation X village Deaths emerging technologies Myth student teleworking wolloomooloo hello fresh royal baby emerging trends salary high density pharmacies cold media activity speakers future of shopping public speaking trends Skilling 24 million list brand newspaper workplace culture ageing megatrends Tasmania affordable sunny days Canberra change Wodonga collaborative 23 million February 16 researcher sector interactive entertainment meals overcast tv population growth ABS micro apartments sustainable jobs of the future google for education cost of living Merry Christmas Do It Yourself consumerism The Daily Edition christianity communities conference speaker Australian Home land of the middle class research Aussies Kirsten Brewer housing trends media water Bathburst baby name predictions weather 10 years Sydney Hills Business Chamber Wellington leader work mates panel Financial Planning Association woolworths mccrindle research sydneysiders educhat greatness futurist VIC communications Social Trend stats post rationalism survey jobs 2014 pharmacy builders potts point Res Vis 24,000,000 contiki trends analyst staying in house price FOMO Melbourne ideas house price rise baby boom townhouses engagement energy "know the times" January 26th 2020 community aussie culture vegemite holidays Macquarie University social media office royal family participants urban living faux-ciliser housing housing market shopping environment census events insights car fears children statistics etiquette New Zealand Australian demographics life public holiday youth mythbusters social enquiry waverton crows nest aged care puzzle increasing densification TEDx gender Channel 7 mccrindle tea educated goals earn going out litter case study future proofing social research future proof home owner insight Kiwi English cancel plans HSC cancelling plans names vegetarian home annual income trades meetings leadership workshop 2013 tips royal Geoff Brailey recap volunteers learner politics study earning story social trends 1994 Christmas lunch property brand experience wealth distribution teacher commute sydney speaker norwest business criminal 2016 census mobile grandparents Aussie World Water Day careers huffington post family house prices buildings keynote Australian Dream environmental scanning