Bringing Big Data to Life

Tuesday, December 01, 2015

At McCrindle we take big data and make it visual. Data tells a story and here are three brief ones from the world of twitter over the last week. We have used our geomapping tools, combined with social media analysis to quantify and visually display specific hashtags and handles mentioned in tweets over the last week. Every tweet including the respective term is indicated by a single flash.

A Day in the Life of #Australia and #New Zealand

This twitter analysis shows every tweet that included #Australia (indicated by a gold flash) or #New Zealand (indicated by a silver flash, and includes #NZ). It shows that while both Australia and New Zealand get mentions globally, gold is clearly in first place with silver a definite second.

A week in the life of @turnbullmalcolm versus @billshortenMP

In this analysis you can see that blue (tweets including the handle @turnbullmalcolm) gets more hits than red (tweets including the handle @billshortenMP), however there are certainly some moments (hours in real-time) when there are more red indicators than blue.

Five days of #Sydney and #Melbourne

Both Sydney and Melbourne are global cities as indicated by the location and number of tweets which include #Sydney (purple) or #Melbourne (green). While Sydney’s population (and twitterati) is only 10% larger than Melbourne’s, it dominates on the social media landscape. A look at the #Sydney tweets emanating from the US and UK shows that while both of Australia’s largest cities have international influence, Sydney, at least when measured by tweets, is more global.

Sydney: Australia's most religious city

Thursday, October 08, 2015

There has much discussion of the decline of religion in Australia as measured by the last two Census’ (2006 and 2011) with the total stating “no religion” increasing from 18.7 to 22.3 over this five year period. Additionally the decline in the total identifying with a Christian denomination decreased from 64% to 61%.

However nationally the percentage identifying as Pentecostal, Salvation Army, Seventh-Day Adventist, and “other protestant” saw no decline and those in the Christian (not further defined) category saw an increase. Sydney is Australia’s most religious capital city with the lowest proportion of residents stating “no religion” (17.6%), while Hobart (29.4%) and Canberra (28.9%) have the highest proportion of populations not identifying with any religion.

The two dominant Christian identities nationally are Catholic (25.3%) and Anglican (17.1%). However Hobart is the one capital where Anglican (26.2%) outranks Catholic (20.3%) while Melbourne has the biggest differential between the two with Catholic (27.2%) more than twice the adherents as Anglican (10.8%). However it is Sydney that is the most Catholic of the capitals with 28.3%, and well ahead of Anglican at 16.1%. The areas of Sydney that have the highest identification with Christianity are in the South West with Menai, Mulgoa, Narellan, Warragamba and Horsley Park all areas rating above 80% Christianity. Sydney is also the only capital where a religion other than Christianity ranks in the top 3 (Islam, at 4.7%) with Auburn (42%) and Lakemba (49%) having the highest proportion of residents identifying with Islam.

Australia’s largest city, Sydney, is a religiously diverse one, and there is a strong link between location and religion as seen by these maps:

  • Catholic
  • Anglican
  • Judaism
  • Islam

For an in-depth visual look of Sydney by religious identification simply click on the interactive map above, and select the religions you would like to analyse by selecting the Visible layers box and options. You can also zoom in to look at specific areas of Sydney, or hover over a suburb to read the data.

About McCrindle Research Services

Utilising the right tools and methods and analysing the data is just half of the research process. Because the goal is implementation, the findings need the skills of visualisation and communication. As researchers we understand the methods, but we’re also designers and communicators so we know how to present the findings in ways that will best engage.

Geomapping is a new tool we have and we will be releasing more information and blog pieces on this exciting new output.

Let us know via social media if you have any topics you would like to be geomapped!

Connect with us on:

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


choice workers forum paying to work SA mccrinlde Kirsten Brewer brand report Performance Sentiment Index workforce storytelling average aussie World Water Day cars snapshot pyrmont future-proof Australian Families princess charlotte australia work from home award study emerging technologies lalor park potts point high school easy rider Myth 24 million global financial crisis February 16 faux-cilising donate public transport click marriage Word Up rise of local 2013 university keynote speaker SMSF communication infographic wall daily commute TEDx focus group office opening year 12 learning styles 2016 baby name predictions sports professional speaker care support maiden Christmas presents the hills shire Australian communities criminal Sydney population media release christmas 2017 online qualitative research Christchurch global generaion seasons long weekend video teaching FPA brand experience deloitte The ABC of XYZ ashley fell living marriages community engagement online shopping FOMO states Australian demographics life ipswich training curiosity national wealth researcher workplace research services australian social research affordable Macquarie University media census data ACF 2016 gig economy housing market Australia Day 2017 unemployment breakfast Channel Seven travel world staying in media commentary forecast Australia Day "know the times" generation Z sustainable royal family research pack New South Wales census results Tuesday Trend middle class village cost publication career future of shopping house price rise sunburnt country menai housing affordability Adelaide US Jura Coffee McCrindle Keynote Speakers NSW high density apartments property development ACT data visualisation workshop Christmas data sydney speaker social change australians staying home more not for profit research equip education research high density living earnings Andrew Duffin domestic culturally diverse teach do people still change their surname after marriage? wealth and income distribution innovation bondi population growth ease of travel teleworking financial planning mobile screenagers housing Sydney’s south west baby boom financial Work place local communities social property price Cobbitty-Leppington proactive manly Bathburst baby names report ultimo thrive community event new york times megatrends Western Australia shopping centre gender Territory commute energy sun pharmacies names participants 2016 census victoria digital Northern Beaches baby names australia report national crime rates 2015 tips Black Friday conference presentation demography young australians unaffordable trades SRE apartments CPI investor forecasting mentor father's day Australia street relevant who is generation z resilience presentations safe TEDx Speaker chairty happy holidays TDE leadersip cultural diveristy gig couple child hunger employmee Financial Planning Association of Australia social researchers the average aussie New Zeland weather cost of living Channel 7 dreams acf15 average Australian business performance gold coast national private wealth future proof suburban living social commentary public speaker house prices social enquiry experience faith and belief charities TED talk aged care social researcher city speakers pack entrepreneur communities Millennial hello fresh visualisation Queensland jobs of the future 1968 ideas Australian Population Hunter Valley car emerging trends sector wide demographic analysis low density Births cancelling plans South Australia Christmas lunch NEETs generations supply and demand vegetarian survey personalities 2012 leader global generations Foodbank Australia Mark McCrindle in the media speaker sector wide study spend surnames sydney market nativity scene groceries sydney event volunteering data the future social research contiki Australian Home brisbane the great screenage Hills Shire Council royal global ACF2017 dream Skilling group workplace culture screenage volunteering child care public holiday faux-cilise men Gen Y residents Northern Territory sydney metro Northern beaches Event McCrindle Speakers Caregiver 24,000,000 seasons greetings generational trends local gen z census fail litter social lives TED work-life learn cold social issues work mates global retail politics typical australian population map award winner panel Res Vis weekly earnings ACT Report moreton bay socialising rich Elderslie-Harrington park housing trends holiday results generation local community retirement Tasmania greatness hopes social shifts tv ABS consumer average sydneysider demographer cartodb follow customer digital economy global generation government parenting internships faux-ciliser investing PSI school students Social Trend urban taskforce research baby name mythbusting event responsive population milestone housing growth townhouses financial future plans entertainment quote increasing densification earning charity baby name trends What is food insecurity? schools neutral bay teacher urban development rule keeper Assistant Store Manager real going out happiness travelling Gen X The Daily Edition Sydney Hills Business Chamber royal baby fears younger generations Financial Planning Association toys volunteer crows nest future of education January 26th cica geomapping nfp Christmas season fresh urban perth Valentine’s Day priorities india christianity community blaxland research report JOMO Aussie authenticity NFP event household huffington post optus australian community trends report demographic slideshare easter urban living index Australian Trends water Love growth Jura Australia young people post rationalism trends of 2017 Wodonga professional development demographics mccrindle tea leadership workshop kate middleton youth unemployment leadership wealth australian communities forum financial fears social analyst identity tea poor census 2016 daily telegraph monarchy English earn infographics social trends dessert millennials households parents women dreaming property market REIV Conference Tuesday Trends data Royals Black Friday in Australia small business Sydney Lifestyle Study McCrindle Speaker finance food professional social commentator office space mccrindle Sydney volunteers rising house prices marketing future of work Business analysis sydneycity 1995 survey design cash shbc conferences Merry Christmas education future land of the middle class program owning a home spirituality future marrickville Lower Hunter Region Wellington challenge technology 23 million engagement the australian dream ashley mckenzie house price insight employment ACF17 rent newspaper Australian schools emerging generations healthy future sophie renton impact 1980 debate demographic transformations schools students NT lifestyle baby boomers tertiary education not-for-profit sector conference logan future generations education sector census wages world youth day builders families suburb recap micro apartments Duchess of Cambridge employers Population Clock children 2020 trends analyst celebration etiquette wellbeing define Real Estate Institute of Victoria micro coffee lovers friendship demographic trends teachers Hornsby Shire Council Sydney keynote speaker dare to dream divorce education future report conference speaker eliane visual china non profit group session winter Melbourne sydneysider TAS business index social analysis product christian Australian Census Netflix resource Australian Communities Trends prince george Christmas in Australia Lower Hunter medicine 2016 census results Retail mccrindle in the media research data Christmas day Engineering Manager entrepreneurs of today house apartment sydney property market mythbusters Kiwi innovative high density growing population economy rental stress anzac hills baby grave decision wolloomooloo tuesday educhat hills shire waverton professional services australian communities trends report intern economic jobs cooking renting alpha Education Future Forum surname VET sector live the dream networking mining boom annual income renter of the future clothing 40 million property friends entrepreneurial baby names summer market research data analysis bureau shifts futurist McCridle Gen Z Expert education skills social media overcast social impact EFF hunger meals repayments suburbs commuting changing face of sydney the hills home owner balance area 2017 stats train affordability grandparents statistics Willowdale Deaths consumerism 1975 gen alpha 2009 school satisfaction family public speaking speakers coffee wedding millionth school ACF state REIV National Conference trend tuesday christmas thought leadership urban living Queensland: QLD money australian NBRS Architecture future proofing Christmas day weather CBD buildings mother's day royal influence Christmas research events goal new office organisations casual food bank work ferry sentiments data analyst faith cancel plans office norwest story christmas trees sunny days mateship winter blues change Research Executive interactive rumbling tummies VIC language speajer capital city Aussies internship year 7 rain ageing population facts staff religion society trends news Vocational education Real Estate google ageing mover and shaker learner System's Architect research visualisation shopping organisational culture IT Specialists bus shopper's pick keynote generation alpha commuters analysis Geoff Brailey Mount Annan-Currant Hill narcissism the lucky country outsourcing know the times cancelling event Australian Dream capital cities collaboration 10 years investment financial dreams wealth distribution SMART youth vegemite church salary insights GPO careers sydney hills New Zealand mortgage not for profit business eliane miles aged care puzzle graphs financial independence DIY growth of sydney presentation USA case study culture 1994 list Generation Y Scouts Australian community trends woolworths australian real estate brands Charlotte trend employmer crime ethnography social life Maxim Accounting pharmacy communications optimistic Crime Rates trends HSC cultural diversity holidays income maiden names professional presenters communicate donation 2014 trends of 2016 population students belief Australian Bureau of Statistics #censusfail mccrindle research showreel darwin wealth and income aussie culture Christmas Stats stay home offenders tableau indonesia purpose transport James Ward educated optus my business awards twentyseventeen selfie collaborative Canberra VET student in the media wealth inequality google for education Australians giving hobart Black Friday Sales Generation X engage moderators guide research on coffee divorce rate Understanding and Engaging with Generation Z socialites hornsby media activity Wagga Wagga society poker master Financial Planning Week cloudy days millenials debt NBRS WA home ownership personal growth Mark McCrindle environment home Do It Yourself environmental scanning food insecurity motivate university degree wage focus groups sydneysiders internet omnibus in depth interviews goals the changing face of meetings budget learning HR DESTEL relational Research Director Northern Beaches Christian School tattoos infographic