Mark McCrindle on Google For Education

Tuesday, December 06, 2016

Social researcher and author Mark McCrindle recently shared his research on understanding and engaging with Generation Z on Google for Education, speaking about the insight of the trends in our schools and how the education system could be changed for the better. Below is a transcript of his session, which can be watched by clicking on the below photo.

Where does Generation Z fit into our learning communities?

Well, we’ve got the senior leaders, the grandparents in our society, the grandparents of Generation Z. They are the Baby Boomers, and they have had many impacts on education over many decades. You’ve got the emerging leaders in our educational facilities, Generation X, and then the parents of the older students. You’ve got Generation Y as the new parents and also the key and emerging generation of teachers. And of course you’ve got Generation Z themselves, born since the mid-1990s, the students of today. We need to understand them to be able to connect with them, to be able to educate them, and they have been influenced in different times. Clearly, understanding their world of technology is key to engaging with them.

WATCH MARK MCCRINDLE ON GOOGLE AIR HERE

Generation Z in five words; Global, digital, mobile, visual and social.

Generation Z are the world’s first truly global generation, not just through social networking and the friends that they have, but the fashions, the brands, the foods and the technologies are global. They are digital in terms of the tools that they use. We call them “Generation Glass” because its glass, not paper, that is the first medium of interaction and learning for them. They are mobile in terms of where they will live and work and their lifestyles. They’re visual in terms of how they consume content, not just the written forms of old. It’s a world of YouTube and visuals, it’s a world of Instagram and connectivity through the visual means, rather than just the written means. And of course they’re social, in terms of who influences them. It’s not just the experts, it’s not just the authority figures, but it’s the peer groups that influence them more than ever before.

More educated than any generation gone before

The education that is being provided for this generation is going to have to sustain them through more educational years than ever before. They truly will be lifelong learners. Indeed, for us Gen X’s about one in four Australians have a university degree. For Generation Y it’s already one in three. For Generation Z almost half of them will end up with a university degree in their lifetime. This foundational primary and secondary education will sustain them through more education and indeed a longer participation in the workforce than we’ve ever before seen. So what do we need to equip them with to future-proof their lives and careers in these changing times? Well, three words and keys to keep in mind.

Innovative

Firstly, they need to be innovative. They will need to adapt and adjust in their own roles to remain relevant in these times of change. The average national Australian tenure of an employee in a job is currently three years. Now if that plays out in the lifetime of one of our school leavers today, and based of the trend of them working through their sixties, which will be the norm for Generation Z, it means that they will have seventeen separate jobs in their lifetime. They’ll upskill and retrain every few jobs, they’ll end up with five careers.

They’ll be working in jobs in the future that currently don’t exist, just as now as they start their roles, they’re working in jobs that didn’t exist a decade ago. Some of the jobs that have emerged just in the last couple of years include virtual reality engineers and cognitive computer analysts that can help bridge the gap between technology and humans. Data visualisation experts and drone piolets or UAV operators. It is a fast changing world and we have to equip them therefore, not just with the knowledge, but with the innovative skills to be resilient, to change, to adapt, and to so future-proof their direction.

Collaborative

It’s also about equipping them to be collaborative, because their roles won’t be locked into a hierarchical chart, an organisational chart of old where it was about authoritarian leadership and a chain of command, but rather they’ll need to be flexible and empowered, they’ll need to be entrepreneurial in outlook. Self-directed in their approach. It’s the world of the flat structure, the collaborative leadership model. And so equipping them to be collaborative in style is going to be key. In other words, sure we need to equip them with those cognitive skills, but we need to equip them with the relational skills as well. Yes, we’ve got to teach the eyes of the head, but we’ve got to equip them with the eyes of the heart. I guess I mean from that that it’s not just about the cerebral connection, but the relational and emotional engagement, that’s what a collaborative world needs.

Responsive

So if we’ve got a generation that are innovative and collaborative, then my third tip is that we need to teach them to be responsive. They will have to learn to adapt and respond to the speed of the changes that they see. We’re all in a nonstop quest for relevance, for adaption, for responding to the changes, and that’s the case for Generation Z. We’ve got to equip them to respond to the changes and lead by an example in that way. The point of course is that we have to model being responsive and adaptive if we want our students to respond in the same way.

So it’s about creating a culture of learning that’s a collaborative, innovative and responsive environment, where we walk the talk, where we model the response to change, where we experiment and innovate to engage with an ever-changing generation. We are really dealing with educational structures like classes and curriculums and examinations that are of the nineteenth century, and we’re often educating in facilities that were built in the twentieth century, yet we’re connecting with a twenty-first century generation. That therefore requires us to be innovative and collaborative and responsive and to equip our students with those skills as well. Keep your eyes on the trends, engage with the next generation and you will equip them to be the leaders of the future.

About Mark McCrindle

Mark McCrindle is a social researcher with an international following. He is recognised as a leader in tracking emerging issues and researching social trends. As an award winning social researcher and an engaging public speaker, Mark has appeared across many television networks and other media. He is a best-selling author, an influential thought leader, TEDx speaker and Principal of McCrindle Research. His advisory, communications and research company, McCrindle, count among its clients more than 100 of Australia’s largest companies and leading international brands.

Visit Mark's website here.

Results from the Education Future Report 2016

Thursday, November 24, 2016

Australians are more educated today than they have been at any other point in history. The number of students completing undergraduate and postgraduate courses today is on the rise and for the first time in Australian history more than half the population aged 15-64 have a post-secondary qualification (51%). Over 70% of the newest wave of high school graduates, Generation Z, are pursuing further education and training, with almost half of them going on to university. How is today’s education system providing for this Generation of lifelong learners? This Friday we are looking forward to co-hosting the Education Future Forum with SCIL, to provide an overview of the current and future trends impacting the Education Sector. Here is a snapshot of some of the current and future trends in primary and secondary schools across Australia, from our Education Future Report 2016, which will be shared in detail at this Friday’s event.

MORE STUDENTS THAN EVER BEFORE

Australia currently has more students enrolled in full-time education than ever before. In 2015 there were 3,730,694 students enrolled in Australian schools. This is a 1.5% increase from 2014 and a significant 14% increase from 2001.

Since 2001, the growth in the total number of students (14%) has far outweighed the growth of actual schools (2%), the result of which has been growth in larger schools (801+ students for primary and 1200+ for secondary). The nature of these growing schools is changing as well, with more students enrolling in Independent schools than ever before.

INCREASING NUMBER OF PRIVATE SCHOOL ENROLMENTS

Since the 1970s there has been a significant rise in the proportion of students enrolling in non-government schools. Whereas non-government schools educated only 22% of all students in 1970, by 2015 that figure had risen to over a third (35%).

While government schools continue to educate the majority of Australian students (65%), enrolments at Catholic (21%) and Independent (14%) schools are on the rise and show that Australians value choice, and today’s parents are prepared to pay for an education if they feel it will align more closely with their values, expectations, and aspirations.

13% GROWTH IN TEACHERS SINCE 2005

In 2015, there were 382,687 full-time equivalent teaching staff over primary and secondary schools in Australia, which is a growth of 13% since 2005. Of these, 240,882 (63%) taught in Government schools, 72,812 (19%) taught in Catholic schools and 68,994 (18%) in independent schools.

The total number of male teachers has grown between 2005 and 2015 by 3% compared to 18% growth in female teachers over the same period. Comparatively, Government schools have a lower percentage of male teachers than Catholic and Independent schools.

THE EDUCATION FUTURE FORUM

Bringing together the best of McCrindle's research and analytics with SCIL's hands-on experience and innovation, the Education Future Forum is an opportunity for educational leaders and practitioners to engage in the dialogue around the future needs, trends and directions in education. The day will inform and inspire those who are seeking to understand this generation and simultaneously envision a school where the learning captures the hearts and minds of young people. There will also be the opportunity to tour Northern Beaches Christian School, to see students and teachers in action and view the learning spaces.

View the full program
& purchase your ticket here.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

government research services 2016 program Netflix Wagga Wagga qualitative research australian social research post rationalism home education sector households data typical australian sydney speaker schools census society teachers vegetarian Australian Census focus group moreton bay pyrmont mccrindle earning national private wealth motivate 2012 world GPO Geoff Brailey tableau financial dreams financial future environmental scanning retirement group session optus innovative data analyst grave decision shopping centre Australian Dream authenticity not-for-profit Hills Shire Council 23 million wellbeing social wage follow friendship going out intern hills shire house research pack innovation trends analyst FOMO PSI snapshot capital cities education future report professional baby names australia report sports house price rise toys Crime Rates ashley mckenzie teach NBRS Architecture Macquarie University insight village land of the middle class bureau child care holiday renter of the future wealth distribution Australia Day 2017 English young people year 12 VET work-life volunteers average aussie business index communicate growing population residents market research dream waverton NSW tuesday Australians ipswich repayments princess charlotte urban taskforce mccrindle research google for education Gen Y ACT 2015 sector wide local McCrindle Speakers Queensland Northern Beaches healthy future mother's day grandparents Australian Families rental stress australian communities trends report SMART Financial Planning Association leader Scouts perth community engagement SA not for profit youth unemployment data visualisation Gen X Adelaide generation panel hello fresh housing market unemployment meals student selfie Mark McCrindle marriage rain #censusfail housing trends daily commute staff Education Future Forum car publication demographics Skilling public holiday social research future of work System's Architect sydney event teacher father's day Aussie affordability equip communications teaching 24 million megatrends change social trends demographic visual 2013 balance gold coast 2016 census results ABS brands moderators guide blaxland lifestyle dreaming faux-cilising video world youth day census results society trends workshop Deaths woolworths victoria New Zealand Assistant Store Manager TDE collaborative insights faux-cilise economy employment research report communication school satisfaction aussie culture learning school students thrive area growth recap conference urban debate Andrew Duffin water Australian Population city media wealth prince george commute sydney hills tattoos trades budget Australian Bureau of Statistics socialising wedding owning a home eliane miles new york times ACF 2016 results click learner parents "know the times" know the times housing growth emerging technologies define pharmacies Wodonga winter blues omnibus demographic trends ferry students logan australia Financial Planning Association of Australia weather media commentary 2016 census generations friends trends of 2017 Australia Day shbc curiosity REIV National Conference researcher global financial crisis wealth and income house prices population milestone high density housing analysis relevant Tuesday Trend national crime rates rent mateship entertainment etiquette christian Western Australia relational training financial royal influence Res Vis EFF renting Financial Planning Week VIC teleworking religion learning styles baby names report Queensland: QLD graphs Sydney keynote speaker baby boomers social life potts point 1994 energy politics hornsby kate middleton Generation X list mccrindle in the media university degree ideas community suburbs demographer research visualisation high density living report offenders home owner Aussies ultimo twentyseventeen study resource responsive transport crows nest experience travelling statistics SMSF investing christmas baby name divorce rate VET sector cost of living vegemite population growth neutral bay future proof high school visualisation changing face of sydney census 2016 entrepreneurs of today storytelling couple the changing face of ageing population Channel Seven capital city men plans James Ward Social Trend property REIV Conference 24,000,000 resilience marrickville population map rule keeper newspaper the hills shire royal aged care survey poker master professional development 40 million focus groups cancel plans cartodb mobile careers Australian schools Sydney Hills Business Chamber emerging generations hobart educhat property price identity millionth slideshare futurist networking youth life train global presentations brand experience townhouses shopping communities Sydney safe mythbusting thought leadership family real 10 years sustainable sector Births in depth interviews royal family online shopping workforce goals events charity house price brisbane professional speaker food survey design rising house prices HSC NEETs Valentine’s Day paying to work trend property market 1980 manly cancelling event ageing customer norwest language future proofing cash in the media year 7 goal local community economic forecast community event culturally diverse gen alpha TAS ashley fell australian communities forum christianity dare to dream DESTEL tv trend tuesday faux-ciliser baby public speaker anzac engagement media activity cars cold forecasting ACF clothing social enquiry Australian demographics geomapping NT tips Real Estate Institute of Victoria The ABC of XYZ IT Specialists names Melbourne Canberra New Zeland participants priorities monarchy seasons Kirsten Brewer faith Northern beaches Event February 16 alpha Australian Trends mover and shaker social impact leadership workshop population the australian dream group urban living baby names church home ownership Work place presentation Engineering Manager story greatness Tasmania social researcher Myth housing affordability social analysis weekly earnings Bathburst school conference speaker easy rider Christmas lunch personalities internships social commentary 2017 proactive poor bondi Research Executive generational trends workplace culture Population Clock states social media conferences divorce contiki income social lives Royals forum census fail DIY apartment culture Christmas season Northern Beaches Christian School South Australia shifts belief technology Real Estate infographic wall Australian Home ease of travel sunny days Kiwi generation Z national wealth internship Merry Christmas wages sector wide study Duchess of Cambridge domestic earn speakers tertiary education royal baby financial fears generation alpha digital entrepreneurial office space sydneycity sentiments lalor park holidays investment deloitte crime finance breakfast stay home overcast social change future of education jobs of the future product mortgage women dessert happiness bus trends commuters wolloomooloo future World Water Day pharmacy darwin sydney metro New South Wales huffington post long weekend CBD demographic transformations January 26th professional services nfp mining boom online Vocational education event emerging trends Channel 7 earnings conference presentation medicine The Daily Edition schools students organisational culture education marriages Australian communities employers social issues litter award baby name trends social commentator shopper's pick middle class parenting engage children fears investor increasing densification annual income staying in mccrindle tea brand research optimistic Australian Communities Trends cultural diversity state Generation Y keynote aged care puzzle JOMO business performance coffee outsourcing research data sun media release low density public speaking winter award winner global generations stats skills the hills personal growth challenge meetings cooking eliane trends of 2016 Charlotte families sydneysiders mythbusters the average aussie infographic spirituality facts NBRS office local communities consumer consumerism future of shopping buildings social researchers cancelling plans Christmas presents summer criminal FPA Word Up mentor marketing spend small business ethnography Christchurch career Territory workplace optus my business awards high density apartments salary debt leadership environment suburban living rise of local celebration acf15 urban living index wealth and income distribution living easter Wellington Do It Yourself education future travel office opening unaffordable young australians narcissism education research news Caregiver rich tea work gender household millennials jobs social shifts Hornsby Shire Council millenials fresh 1968 internet university interactive quote google supply and demand australians staying home more entrepreneur Northern Territory work mates Tuesday Trends Love affordable future-proof sunburnt country learn cloudy days new office menai keynote speaker educated 2014 cost baby name predictions financial independence daily telegraph case study business suburb organisations baby boom WA builders 1975 collaboration socialites non profit gen z hopes 2020

Archive