2016 Australian Communities Forum Recap

Tuesday, October 18, 2016

Last Thursday, McCrindle Research and R2L&Associates were proud to present the Sydney Australian Communities Forum (ACF) at Customs House in Sydney. The ACF featured 15 brilliant speakers and 4 jam-packed sessions.

 

We began the day with tea and coffee on arrival before kicking off our first session, which focused on the research results from the Australian Communities Trends Report into Australia's not-for-profit sector. Before we launched into the findings we received a warm welcome from the honourable Catherine Cusack MLC, Parliamentary secretary to the Premier of NSW, and Professor Kerryn Phelps AM, Deputy Lord Mayor on behalf of our principal event sponsor, the City of Sydney.


SESSION 1 - introduction

Mark McCrindle opened Session 1 with an introduction to Australia's generational landscape and gave a snapshot of the key factors influencing Australian communities and some surprising findings from the just-completed Australian Communities Report. Mark provided an overview of giving in Australia, indicating that 4 in 5 Australians give financially to charities / not-for-profits, and that 1 in 4 give at least once a month.


McCrindle Team Leader of Analytics, Annie Phillips continued to share about the quantitative insights from the research, identifying the top 7 causes Australians support (Children's charities, medical research, animal welfare, disaster response in Australia, disability, homelessness and mental health), the 5 charity essentials and the top communication channels. Annie also provided an explanation of the Net Promotor Score (29) and Net Culture Score (21) for the sector, which were both very high.


Sophie Rention, Research Executive at McCrindle then communicated some of the key qualitative findings from the Australian Communities Trends Report. Sophie highlighted the key blockers (e.g. complex giving process) and enablers (e.g. personal connection) to charitable giving for Australians, as well as the next steps for charities including creating multi-tiered levels of engagement, community building, effective communication of results and fun and engaging experiences. 


We then heard from John Rose, principal at R2L&Associates about what this research means for community organisations and how they can best respond to the findings. In his insights and applications John reminded our delegates that in the midst of changes in the marketplace, trust and relevance is essential. John then presented 5 key issues for charities to keep in mind when engaging with the ever-changing supporter which included aligning, defining, communicating, engaging and leading.

Each of our delegates also received a copy of The Australian Communities Trends Infographic which contains the top line findings from the national study into Australian giving and how charities can engage.

 

SESSION 2 - keynotes

After a networking break over morning tea Eliane Miles, Research Director at McCrindle shared an engaging keynote presentation on Leading teams and managing change in transformative times. In the post linear, post literate and post logical workforce, Eliane reminded us that to engage and inspire our workplaces we need to ensure a culture of contribution, challenge and celebration within our teams. To attract and retain, to lead and inspire, we need to cultivate authenticity. 


Our next keynote, Josh Hawkins emphasised the importance of creativity in social media and marketing campaigns. Josh showed us that creative and fun campaigns are the ones that get cut through. Josh also inspired us to be authentic with our marketing and leadership to under 30's. Through humour, engaging videos and key takeaways, Josh's presentation reminded us that when you "Give someone a task you'll get what you ask for". But when you "Give them a vision you'll get more than you could ever ask for". 


Our final keynote speaker before lunch was Ivan Motley, found of .id The Population Experts. Specialising in using data to inform decisions and shape the future, Ivan and his team talked us through how analytics can shape the quality of education, housing, health, the environment and education. Using some practical case studies, the id. team showed us why we should be using local data to understand our communities, and how information and data can help transform communities.


SESSION 3 - streams

Stream 1: Understanding Australian Communities

In this stream Geoff Brailey, Research Executive at McCrindle began by giving an overview of the next generation of volunteers and donors, and tips on how to engage and motivate them. This was followed by Nic Bolto who encouraged us to do the hard work as leaders and how to effectively implement insights in organisations. Our last stream speaker for this session was James Ward, a Director at NBRS Architecture who showed us, through a case study, how understanding spaces and building communities can help to improve people's lives.

Stream 2: Engaging Australian Communities

In Stream 2, McCrindle Team Leader of Communications Ashley McKenzie began this session by giving practical tips and insights on how to communicate complex data in message saturated times. Following on was Salvation Army officer Bryce Davies who shared how The Salvation Army build community in areas of social challenge by creating communities focused on respect, encouragement and belonging. Our final stream 2 speaker Greg Low, co-founder of R2L&Associates gave us five essentials to make your next marketing or fundraising campaign thrive.


SESSION 4

Following afternoon tea and some great networking, we gathered back together to hear from our last two speakers, Caitlin Barrett from Love Mercy and Andy Gourley from Red Frogs. 


Caitlin Barrett, CEO of the Love Mercy Foundation kicked off our afternoon session by telling us the engaging story of how Love Mercy was founded after Australian Olympian met Ugandan Olympian and former child soldier Julius Achon. After sharing the vision and mission of Love Mercy, Caitlin shared how they engage the community through telling personal stories, the importance of finding the right audience for the right story and telling the right details to provide an experience.  


Our last speaker for the day was Andy Gourley, founder and director of Red Frogs Australia. After having founded Red Frogs in 1997, Red Frogs is now the largest support network in Australia for Schoolies, festivals and universities. Through the use of engaging stories and hard-hitting realities, Andy effectively communicated how Red Frogs was founded and the crucial role they play in safeguarding vulnerable young people at events like Schoolies and festivals.  



We would like to thank all of our speakers and delegates for making the 2016 Australian Communities Forum a fantastic event. A big thank you to our sponsors, The City of Sydney, Pro Bono Australia, Hope 103.2 and ConnectingUp as well for your support in making this event happen.

Mentoring the Next Generations

Wednesday, September 21, 2016


Teachers, employers and parents want to see younger people reach their potential, however the problem is that the pathway to productivity and living a life of high capacity and great quality is not a straight line for Gen Y and Gen Z’s. In an era of increasing change, greater complexity and global mega-trends these younger generations need mentors to grow them, guide them and give them the feedback they need to develop and mature.

At McCrindle we know these younger generations and we believe in their potential to achieve greatness. Managers, CEO’s, team leaders, teachers and parents have a unique opportunity to mentor these younger generations through formal and informal conversations. Gen Y and Z’s are keen be mentored. That means they want to be listened to, not lectured at, encouraged and asked open-ended questions that help their decision making process.

The goal of mentoring young people is to expand their values and worldview, strengthen their character and enlarge their personal and professional capacity. These younger generations desire opportunities for personal growth through a friendly and supportive partnership.

Mentors and leaders in society today have an opportunity to shape these younger generations. The challenge mentors often face is around how to turn general conversations into character and skill development.

7 Developmental Areas mentors need to cover

PRIORITIES: Help these generations focus amongst digital distractions

RESILIENCE: Highlight their current experience and strengths to provide assurance in anxious moments

AUTHENTICITY: Showcase the benefits of community in and above digital connectivity

INSIGHT: Provide greater vision to make wise life decisions

ENERGY: Encourage decisiveness to remove blockers, overcome obstacles and move forward

BALANCE: Teach them how to say a positive 'no' in a busy ‘yes’ work/life culture, to maintain a healthy lifestyle

GREATNESS: Inspire the best in these young people as they move through the transitional stages of life.


Geoff Brailey speaking on this topic at the Australian Communities Forum 2016

Understanding the next generation of volunteers and donors

A specific area of focus in the 2016 Australian Communities Report is analysis of volunteers and supporters aged under 30 and in this session, Geoff Brailey, Research Executive at McCrindle Research, will share the findings as well as give practical insights on engaging young people in community organisations and developing the leadership capacity of the next generation of staff and volunteers.

PURCHASE YOUR EARLY BIRD TICKET TODAY


Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

faux-ciliser Financial Planning Association of Australia renter of the future social researcher financial dreams media release darwin workshop urban taskforce school satisfaction conferences lifestyle business index Western Australia state population growth marriage emerging generations Kirsten Brewer budget child care organisational culture grave decision kate middleton WA FPA define internships insight NT teach year 12 24 million GPO insights thought leadership youth unemployment leader System's Architect gen z career train dessert households social issues Vocational education omnibus Australian Census friendship facts capital city 2015 networking Sydney keynote speaker socialising schools national crime rates wealth distribution public holiday clothing education proactive finance data faux-cilising English Wodonga baby names report Australia Day mobile work mates blaxland Australian Dream office space survey design pharmacies townhouses urban living daily telegraph grandparents poker master woolworths Crime Rates sunny days future-proof Caregiver winter shbc priorities household mythbusting Channel 7 rising house prices communications thrive states VET gold coast Wagga Wagga researcher New Zealand repayments australians staying home more storytelling rise of local mortgage tips rent identity cancelling plans bus James Ward Valentine’s Day vegemite Births media activity mccrindle in the media teleworking australia Aussie going out generations suburban living neutral bay Generation Y politics focus groups ABS Financial Planning Association Bathburst Wellington coffee student 2017 teaching 2013 men education future moderators guide public speaker culture monarchy Christmas presents online shopping mythbusters paying to work REIV Conference medicine prince george suburb NBRS australian social research conference presentation generation Z global financial crisis award winner demographic transformations The Daily Edition contiki 10 years not for profit renting Territory earnings population milestone optus workplace culture fears salary aussie culture earning holidays christian Australians trend tuesday sustainable Res Vis geomapping click resource mccrindle tea sydney metro ashley mckenzie Kiwi victoria balance February 16 forecast low density eliane miles bureau house price rise social commentator wellbeing manly Financial Planning Week growth research services affordable qualitative research etiquette authenticity wages unemployment unaffordable jobs Engineering Manager water slideshare university degree Christmas season tertiary education poor generational trends research visualisation social life workforce food generation alpha high density goal teachers home ownership in the media FOMO Andrew Duffin local Macquarie University Australian Families office opening 2020 Real Estate healthy future cost group session keynote speaker online visual average aussie mateship Population Clock wealth shopper's pick home government royal family engagement mentor alpha new office rich social commentary social lives ACT futurist social shifts supply and demand shopping students NSW presentation spirituality investor HSC baby twentyseventeen participants Aussies housing market housing growth spend family perth VIC seasons leadership workshop educated parents dream follow cancelling event entertainment dare to dream census results Duchess of Cambridge economic events entrepreneur aged care 2016 census results volunteers Social Trend innovation wealth and income distribution sunburnt country housing schools students 24,000,000 interactive children organisations Northern beaches Event travel emerging technologies innovative millennials work-life careers Christchurch ageing earn middle class criminal census social media employers TDE rule keeper learning New South Wales survey residents responsive financial workplace educhat forum hello fresh friends year 7 the hills shire New Zeland optus my business awards young people daily commute focus group christmas World Water Day Charlotte conference car Deaths anzac urban Real Estate Institute of Victoria rain typical australian Work place market research holiday vegetarian mover and shaker tv 2014 home owner Research Executive Sydney Hills Business Chamber cold social researchers capital cities house divorce social impact gender Channel Seven winter blues Christmas lunch families 2012 DIY cost of living royal influence baby name father's day women professional development ideas dreaming communicate house price google business performance national wealth debt shifts apartment Netflix community event consumer baby names builders 23 million population map pyrmont demographic trends high density apartments property news January 26th community engagement "know the times" easy rider engage SMART plans baby names australia report SA income couple Assistant Store Manager divorce rate owning a home belief customer cancel plans wage village small business parenting #censusfail new york times social analysis Royals aged care puzzle social research sydneysiders Australian communities baby boomers collaborative visualisation crows nest sports Word Up IT Specialists learner cloudy days Australian schools cooking deloitte summer staying in world selfie property market Northern Territory in depth interviews religion offenders housing affordability motivate urban living index sydney event ageing population Tuesday Trends technology ashley fell narcissism stay home royal Australian Population brands trends travelling demographer marrickville overcast economy cars Generation X cultural diversity easter sentiments toys 2016 census affordability video eliane recap know the times snapshot tuesday consumerism program socialites energy meetings 2016 growing population JOMO relevant moreton bay Tasmania language training high density living NBRS Architecture sector wide meals list communities potts point VET sector fresh nfp global Hornsby Shire Council future of education not-for-profit demographics investing happiness population the australian dream life waverton school environment annual income social trends change society trends hornsby Sydney 1994 census fail McCrindle Speakers Myth The ABC of XYZ social sun tea EFF data visualisation Northern Beaches Christian School outsourcing entrepreneurial bondi group Gen X research report christianity menai speakers professional results long weekend future Australian Home Hills Shire Council experience millionth financial future Melbourne statistics panel breakfast professional speaker greatness publication resilience product Adelaide suburbs NEETs business 1975 Tuesday Trend financial independence church changing face of sydney stats hobart media commentary infographic trends of 2017 youth personal growth baby name predictions case study housing trends cash property price future of work learning styles city analysis DESTEL the average aussie story research pack Australia Day 2017 digital Do It Yourself 1968 jobs of the future financial fears trends analyst brand experience marriages princess charlotte SMSF real 40 million acf15 education research huffington post infographic wall university data analyst megatrends retirement post rationalism entrepreneurs of today demographic investment quote baby boom office personalities professional services safe social change the hills house prices charity curiosity rental stress teacher gen alpha logan CBD Australian demographics area wedding equip culturally diverse leadership faith commute hills shire generation ipswich the changing face of faux-cilise land of the middle class sydney hills royal baby community Merry Christmas sector wide study Mark McCrindle ACF 2016 society 1980 baby name trends crime mccrindle celebration internship ferry millenials lalor park optimistic high school conference speaker mining boom Skilling census 2016 intern weekly earnings South Australia Education Future Forum trend Australian Trends internet Love Queensland: QLD study event cartodb wolloomooloo debate ethnography presentations keynote buildings forecasting australian communities trends report media national private wealth tattoos Canberra pharmacy mother's day PSI domestic goals sector learn future proof weather Australian Communities Trends wealth and income australian communities forum Gen Y graphs research social enquiry work living non profit report challenge marketing research data young australians google for education environmental scanning education future report Scouts TAS public speaking sydney speaker staff brisbane world youth day increasing densification global generations norwest REIV National Conference mccrindle research emerging trends transport Queensland ultimo local communities ACF trends of 2016 Australian Bureau of Statistics relational education sector names ease of travel skills communication litter school students trades future proofing commuters hopes Northern Beaches newspaper tableau Geoff Brailey employment collaboration brand award sydneycity

Archive