Dare to Dream Research [Case Study]

Monday, August 22, 2016

McCrindle has been delighted to partner with the Financial Planning Association of Australia (FPA) in conducting new research into Australia’s financial hopes and fears for the future. The research, released in time for Financial Planning Week 2016, shows that one in two of us dream more about our future now than we did five years ago.

Daring to dream again

Australians are a resilient and indefatigable, even when faced with difficult economic times. A buoyant 82% of us are full of self-belief in our ability to achieve our goals, which include full financial independence (59%) and more free time to spend with those we love (43%).

We are also hard-working, creative, innovative, and entrepreneurial. Nearly half of us (45%) daydream about the future every few weeks or more, thinking ahead and planning towards our financial dreams.

Yet many Australians have made few concrete steps to turn financial dreams into reality. 63% of Australians report having made “no plans” or “very loose plans” for how to practically achieve the future they dream about so optimistically, and one in four (25%) never seek advice from others when making financial decisions.

The research also shows most of us have financial regrets – namely that we have not saved (47%) and not invested (27%) as much as we thought we should have. Only 35% of women aged 20-51 are happy with what they’ve achieved in life so far.

Life goals linked strongly to financial goals

Australians are most likely to indicate their biggest life goal is a financial goal (34%). Personal (31%) and relational (25%) goals follow closely behind. There is a seeming disparity, however, between vocational and financial goals with only 10% of Australians suggesting their biggest life goal is a career related goal.

Australia’s Four Dreaming Personalities: Risk versus perspective

Four distinct dreamer personalities types emerged from the research. Some working-age Australians prefer investing in long-term goals, while others spend their money as soon as they earn it.

Risk taking varies, with some willing to take significant financial risks, while others prefer to play it safe, only taking calculated risks, or none at all.

Many dream about the future and consider the steps they can take to make it a reality, while others deal with the reality before them and instead live in the present.

Click here to download the infographic, and visit fpa.com.au/dreamerprofiles to take a free online quiz to determine your own financial dreamer personality.

About McCrindle

At McCrindle we are engaged by some of the leading brands and most effective organisations across Australia and internationally to help them understand the ever-changing external environment in which they operate and to assist them in identifying and responding to the key trends.

Our expertise is analysing findings and effectively communicating insights and strategies. Our skills are in designing and deploying world class social and market research. Our purpose is advising organisations to respond strategically to the trends and so remain ever-relevant in changing times. As social researchers we help organisations, brands and communities know the times.

Contact us to find out more about our research services.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

national crime rates Macquarie University intern manly conference typical australian cancel plans donate cash mentor sydneysiders environmental scanning car Australian Home McCridle students digital aged care ACF 2016 family google Res Vis royal baby mortgage transport forecast brands shbc curiosity new office What is food insecurity? New South Wales media release keynote speaker children keynote public holiday earning investor collaboration google for education mccrinlde housing affordability cars visualisation commuting school satisfaction potts point suburb New Zeland bondi rental stress Crime Rates the hills shire educhat gold coast parenting visual research services showreel 2013 infographics Lower Hunter SRE story youth unemployment English annual income Willowdale cloudy days menai mythbusting TEDx Northern beaches Event apartments Love social analysis hills SA socialising forum princess charlotte spirituality rich Northern Beaches Christian School speakers pack workplace demographic trends Mount Annan-Currant Hill engage nfp define workshop affordable recap Work place Engineering Manager financial future holiday ACF17 wage safe snapshot 2016 global entrepreneurial personalities Research Executive divorce rate study population Adelaide suburban living volunteering data in depth interviews marriage water future proof statistics local shopping baby names report economic baby names australia report food insecurity baby rent marrickville states thrive going out conference speaker crime society trends wealth government events Aussies cultural diversity poker master digital economy presentations financial planning finance mythbusters media commentary Gen Y census 2016 Christchurch February 16 the australian dream urban taskforce house price money professional presenters changing face of sydney social life capital cities year 12 group session census results shifts demographic transformations Assistant Store Manager analysis office space property affordability new york times FPA schools Births conferences youth salary faux-cilise community "know the times" baby names sydney speaker CPI ACT Wagga Wagga Charlotte financial independence Australian Bureau of Statistics data visualisation poor high density living culturally diverse trades investment average Australian Northern Beaches Aussie couple innovation Sydney Hills Business Chamber community event HSC professional services Wellington social lives future of shopping wealth and income distribution norwest giving VET sector winter group WA Real Estate australian communities trends report christmas energy university degree Sydney leader apartment ideas NEETs volunteering future-proof millennials blaxland vegemite grandparents dessert renting training storytelling marriages the great screenage cold daily telegraph gender public speaking 2012 NBRS Architecture goals emerging technologies brisbane Geoff Brailey teacher eliane miles state baby boomers acf15 Black Friday in Australia demography micro teachers business index trends of 2016 priorities global generations national wealth James Ward the average aussie customer Financial Planning Association census data chairty area 2016 census ACT Report Kirsten Brewer year 7 World Water Day winter blues wellbeing village census fail Word Up Performance Sentiment Index belief choice workers local communities weekly earnings REIV Conference insight Australians names sydney hills gig economy trends analyst tattoos VET researcher australian real estate not for profit research offenders #censusfail small business stay home volunteer Channel 7 generation alpha the changing face of life culture ipswich Sydney keynote speaker Merry Christmas home ownership Financial Planning Association of Australia US domestic prince george 1980 social enquiry thought leadership Channel Seven increasing densification speaker property price social change Vocational education SMART school students crows nest Australia Day 2017 local community community engagement balance research data christianity Territory engagement leadership workshop tertiary education trend wealth inequality hornsby Royals casual Elderslie-Harrington park national private wealth employers product generational trends criminal growth panel Financial Planning Week market research the hills teach career trend tuesday Tasmania The Daily Edition toys census moderators guide charities case study debate social future proofing quote trends wages forecasting Australia Day charity research tuesday business 24 million meals workplace culture home owner travel mover and shaker pharmacy focus groups eliane young people futurist cica social analyst financial fears South Australia work cultural diveristy slideshare communicate Hornsby Shire Council millenials unemployment 10 years grave decision greatness dream organisations Melbourne mccrindle perth impact social trends Duchess of Cambridge housing trends follow demographics hunger Sydney’s south west goal facts sustainable world parents sunburnt country financial dreams politics post rationalism builders economy budget global financial crisis gen alpha internet stats happiness sunny days world youth day Australian Communities Trends DESTEL logan faith hopes mccrindle research shopper's pick social impact qualitative research care support Australia street 2017 employmer buildings Maxim Accounting middle class Australian Families geomapping trends of 2017 Caregiver average sydneysider screenagers mccrindle in the media optimistic church suburbs royal research visualisation cancelling plans Netflix real entertainment global retail relational households cost innovative growth of sydney socialites travelling TED ashley fell australian social research presentation rise of local JOMO cost of living jobs of the future fears Australian schools healthy future contiki leadership aged care puzzle breakfast high school vegetarian work from home 1968 urban living index teleworking tv equip train Black Friday Sales Australian communities coffee earn earnings neutral bay Canberra generation Z renter of the future city Jura Australia who is generation z generation huffington post cartodb population map social shifts Real Estate Institute of Victoria FOMO the lucky country brand experience urban living education research Generation Y personal growth ageing System's Architect technology publication sector wide study news megatrends etiquette media activity alpha communications Education Future Forum pharmacies moreton bay wolloomooloo monarchy NSW data analyst skills resource rising house prices entrepreneur 24,000,000 survey event Gen X Jura Coffee 40 million collaborative seasons award winner Queensland social commentator schools students financial Tuesday Trend interactive hello fresh bus Mark McCrindle in the media mccrindle tea click capital city TED talk Valentine’s Day Western Australia challenge SMSF outsourcing Australian Dream consumerism learning styles staying in Wodonga Australian community trends conference presentation professional development faux-ciliser education sector educated internships victoria media professional authenticity coffee lovers divorce future of education 1975 relevant donation australian school sydneysider young australians house price rise entrepreneurs of today social research lifestyle waverton sports land of the middle class education future report brand unaffordable housing market baby name trends research pack royal family New Zealand Cobbitty-Leppington public transport population growth housing change Kiwi gig gen z 2016 census results social media newspaper owning a home ease of travel Australian Population PSI business performance father's day narcissism ACF selfie easter employmee twentyseventeen 2020 survey design daily commute insights australians staying home more EFF tips sector Myth debt Do It Yourself Andrew Duffin TAS religion emerging generations cooking supply and demand royal influence ferry Sydney population micro apartments results identity medicine research report fresh commuters 2014 emerging trends aussie culture Social Trend dreams Research Director home office social issues ACF2017 data non profit student tableau video hills shire learner deloitte Bathburst volunteers baby name live the dream sydneycity ethnography Hills Shire Council millionth australian communities forum Generation X program high density apartments NT NFP event friends focus group staff paying to work Christmas presents high density optus my business awards networking sun weather families graphs mother's day infographic growing population participants wedding housing growth sentiments internship The ABC of XYZ low density summer friendship spend lalor park long weekend property market society darwin Australian Trends online household REIV National Conference mobile baby boom marketing careers award population milestone Northern Territory employment food bank easy rider demographer list McCrindle Speakers GPO investing 1994 work-life speajer kate middleton experience public speaker women VIC organisational culture commute DIY ABS pyrmont research on coffee rule keeper meetings ashley mckenzie online shopping average aussie faux-cilising mining boom dreaming clothing australian community trends report shopping centre bureau Lower Hunter Region not-for-profit university tea future of work office opening child care rain resilience social researchers mateship plans in the media report education future baby name predictions Christmas season motivate Business analysis overcast NBRS anzac language communities litter ultimo learning workforce townhouses men ageing population sydney metro residents 2015 sector wide Queensland: QLD Christmas lunch Black Friday social researcher proactive Australian demographics optus celebration January 26th living urban retirement Scouts Australian Census screenage woolworths Retail australia wealth distribution house omnibus environment 23 million social commentary demographic education Hunter Valley Population Clock know the times responsive holidays hobart wealth and income Mark McCrindle future Deaths sydney event work mates jobs IT Specialists not for profit food dare to dream income teaching christian speakers repayments Skilling learn CBD TDE Tuesday Trends professional speaker cancelling event consumer house prices communication purpose infographic wall younger generations generations

Archive