Generation Z defined; The 5 characteristics of today's students

Friday, September 09, 2016


For today’s students, growing up with the emerging technologies at their fingertips has blurred the lines of work and social, of study and entertainment, of private and public. They now live in an open book environment – just a few clicks away from any information. They connect in a border less world across countries and cultures, and they communicate in a post-literate community where texts and tweets are brief, and where visuals and videos get the most cut-through.

At McCrindle, we are regularly engaged by a variety of organisations to assist with understanding who Generation Z is, what context they are being shaped in the traits that define them. Before we can engage this generation, we first need to understand them.

So how can we understand the emerging generations and their learning habits? Well, based on our research, here are five characteristics of today’s students:

Social

Traditionally, learning took place in the classroom and the practice and application through homework. However, in the 21st Century, content can now be accessed through technology anywhere, and often in very visual and engaging forms. Thus we have the flipping of education where the learning takes place outside the classroom, but the essential engagement and practice is still conducted at school, by the all-important facilitator, rather than the teacher.

Mobile

Not only through technology do today’s students interact, but they are mobile in terms of the jobs they will have and the homes they will live in. It is therefore important to think about how you can equip this generation with not just content but resilience in a changing world.

Global

Today's generation of students are truly global, and are the most likely generation to work in multiple countries. They’re the most globally connected and influenced generation in history and are not limited to the local, but are global as never before.

Digital

We've called the emerging generation, Gen Alpha, but we also call them Generation Glass, because it is not just pen and paper, but iPads and screens on which they will learn, which are designed to not just display the written but the visual. While today’s students need literacy they also need digital skills to thrive in this changing world.

Visual

In an era of information overload, messages have increasingly become image-based and signs, logos and brands communicate across the language barriers with colour and picture rather than with words and phrases. Communicating symbols and pictures with stories isn’t an entirely new concept. Most ancient forms of communication such as indigenous rock art, reinforces the notion that it is pictures not words that tell the story. Visuals are also the way in which the brain processes information best. It can retain visual symbols and images rather than just written content. Our analysis of learning styles has shown the dominance in the visual and hands on learning styles, above auditory delivery form, which has traditionally dominated the classroom.


To find out more about Generation Z, visit our site generationz.com.au and if we can assist with any presentations on the topic of the emerging generations, please feel free to get in touch.


About Ashley McKenzie - Team Leader of Communications at McCrindle

Ashley McKenzie is a social researcher, trends analyst and Team Leader of Communications at the internationally recognised McCrindle. As a trends analyst she understands the need for organisations to communicate with the emerging generations to effectively engage and motivate them. 

From her experience in managing media relations, social media platforms, content creation and event management, Ashley is well positioned to advise how to achieve cut through in these message-saturated times. 

Her expertise is in training and equipping leaders and teams on how to communicate across generational barriers.


DOWNLOAD ASHLEY'S SPEAKERS PACK HERE.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

Financial Planning Association of Australia 1968 group pyrmont dreams sydney hills commuters GPO property apartment Financial Planning Week education sector chairty ashley mckenzie innovative Aussie learn family presentation office opening Sydney wolloomooloo capital city marriages workforce optimistic baby name trends Tuesday Trends work mates WA teleworking NT post rationalism moreton bay new york times royal family mentor group session Financial Planning Association social life grave decision australian real estate trades future of education internships digital Territory Tuesday Trend System's Architect FPA home owner food statistics money forecast demographic transformations Real Estate Institute of Victoria Sydney keynote speaker high density apartments media New South Wales EFF research poor commute australian community trends report growing population Queensland: QLD train HSC VIC wedding monarchy conference Vocational education woolworths 2012 housing affordability Northern beaches Event going out lifestyle insights ACF2017 professional development challenge 10 years australian communities forum criminal leadership kate middleton Love ACF17 parenting office space recap generational trends toys mobile Research Executive Caregiver dare to dream property price global university earning Australia street personal growth REIV National Conference organisational culture lalor park Engineering Manager not-for-profit Res Vis trends analyst divorce rate infographic wall affordable omnibus office long weekend city faux-ciliser communication wages snapshot wealth and income bureau economy megatrends youth unemployment financial future Research Director Canberra mythbusters resource English optus my business awards conferences average Australian winter blues mythbusting happiness winter school leader generation alpha future of shopping intern suburb shifts offenders logan survey 2013 aged care prince george church states aussie culture acf15 study litter government ageing ashley fell rise of local geomapping McCrindle Speakers apartments the hills shire care support cultural diversity breakfast Christmas lunch residents demographic facts authenticity news affordability couple social researcher 2016 social researchers safe cash father's day emerging trends eliane plans Andrew Duffin NEETs DIY social trends faith mining boom eliane miles baby names report newspaper mover and shaker sports curiosity greatness casual moderators guide 2014 wage the changing face of futurist average sydneysider thought leadership collaborative australia vegetarian wealth distribution Generation X life Australia Day year 12 data internet communicate social issues schools students land of the middle class ease of travel consumerism ACF demographic trends relevant cars budget business annual income business performance James Ward fresh stay home financial planning research report travelling presentations census results cancel plans repayments case study award winner housing gen alpha australian communities trends report tattoos high school wealth growth easter the australian dream community cultural diveristy baby names Australian community trends cost of living water The Daily Edition volunteers baby community engagement training housing growth professional choice workers pharmacy product social change volunteering perth rain teacher daily commute work grandparents youth spend potts point Australian Bureau of Statistics sector wide study daily telegraph wealth and income distribution event social media celebration Sydney Hills Business Chamber low density TED talk medicine shopping shbc educated outsourcing Crime Rates earnings experience professional presenters impact domestic research visualisation Australian Home demographer public speaking contiki identity TEDx property market Australian Census research data students crows nest educhat insight year 7 work-life census fail DESTEL local community 23 million sustainable learning styles mccrindle tea house prices australian social research Channel 7 sydney metro conference presentation australians staying home more social research cancelling plans trend tuesday generation Z live the dream rent education social analysis public holiday increasing densification tertiary education 2020 trends the hills quote global financial crisis Births CBD Australian Population millionth 2017 showreel brisbane marrickville families Aussies Do It Yourself sydney speaker community event Adelaide online shopping FOMO children housing market click priorities mccrindle research entrepreneurial overcast anzac faux-cilising Channel Seven interactive narcissism household culturally diverse learner Australian demographics christmas marriage paying to work hornsby energy engage Social Trend data analyst baby boom builders REIV Conference changing face of sydney society trends proactive christianity NBRS Architecture neutral bay demography emerging generations focus groups schools tv social enquiry engagement cancelling event marketing ipswich professional speaker hills dream manly local Deaths Northern Territory world Australian Communities Trends sydneysiders customer hopes baby boomers world youth day graphs Wagga Wagga millennials Assistant Store Manager visualisation Hornsby Shire Council charity friendship sector wide speakers weather cartodb alpha qualitative research future of work program media activity 1980 urban women names learning TAS average aussie baby name predictions rising house prices mccrindle events infographic high density living sun Population Clock 2016 census results Royals summer financial charities SA social impact Gen X infographics ferry SMART shopping centre future-proof generation brand gig economy 2015 financial dreams Melbourne balance research pack workplace culture Netflix Wellington finance Christmas presents sydneysider hills shire cica New Zealand purpose capital cities population investor employers tips the great screenage menai meetings technology responsive public speaker shopper's pick travel Tasmania student resilience unaffordable etiquette optus financial independence house price cold bondi ABS urban living storytelling Northern Beaches Christian School Australian Trends slideshare typical australian conference speaker business index jobs entrepreneur real Australian communities christian tableau households royal parents innovation non profit belief Christchurch 24 million environmental scanning school students investing micro ageing population debate transport 24,000,000 global generations socialites sunburnt country leadership workshop house price rise waverton list urban living index house seasons Education Future Forum local communities tuesday ACF 2016 friends owning a home award gen z townhouses princess charlotte Northern Beaches education future report not for profit internship mother's day Macquarie University car stats investment Kirsten Brewer TDE pharmacies mccrindle in the media economic high density easy rider baby names australia report Valentine’s Day young people SMSF Duchess of Cambridge census healthy future national crime rates norwest media commentary clothing aged care puzzle speaker future proofing hello fresh online panel supply and demand Mark McCrindle NFP event Work place workshop NSW coffee university degree culture employment forum renting religion holidays The ABC of XYZ teach gold coast NBRS in depth interviews generations media release Word Up trends of 2016 professional services 1994 divorce in the media housing trends jobs of the future IT Specialists TED publication PSI renter of the future researcher personalities networking New Zeland earn future Real Estate cost keynote speaker census data relational Generation Y social commentary Hills Shire Council suburbs mateship school satisfaction goals rich 1975 brands future proof speakers pack blaxland sydneycity JOMO weekly earnings Scouts living google state focus group buildings January 26th forecasting teaching mortgage staying in Australia Day 2017 ACT workplace South Australia home ownership market research Kiwi dreaming baby name men vegemite Queensland tea nfp VET sector trend poker master population map skills millenials rule keeper sunny days meals ultimo analysis gig teachers politics visual volunteering data society environment national private wealth 2016 census retirement follow know the times middle class census 2016 wealth inequality education research thrive the average aussie Western Australia australian VET sector demographics rental stress trends of 2017 faux-cilise socialising organisations area volunteer micro apartments deloitte ideas crime careers debt Australians Merry Christmas salary Australian Dream collaboration results research services screenage Skilling social hobart equip motivate goal twentyseventeen national wealth social lives sydney event fears social shifts video Bathburst SRE ethnography emerging technologies Christmas season child care population growth CPI survey design Australian Families income Australian schools Charlotte communities staff consumer sentiments wellbeing darwin Geoff Brailey February 16 small business young australians financial fears home education future participants royal baby suburban living bus royal influence dessert communications #censusfail urban taskforce holiday brand experience story gender Wodonga entertainment Gen Y cloudy days cooking village Myth data visualisation "know the times" entrepreneurs of today language change spirituality keynote 40 million google for education population milestone report new office career define World Water Day unemployment selfie victoria huffington post social commentator

Archive