Top Baby Names Revealed

Wednesday, May 25, 2016

Around 1 in 10 Australian babies last year were given one of the Top 10 baby names; a total of 28,640 out of the total Australian annual births of 298,200. There were 2,283 boys named Oliver and 1,737 girls named Charlotte last year.

Charlotte takes top spot after Olivia’s 3 year reign

Charlotte, with 1,737 occurrences is the top girl baby name in Australia for 2015, taking the top spot from Olivia which is now in 2nd place.

Olivia was the most popular girls’ name in 2014 but has now fallen behind by 67 occurrences.

Charlotte was the most popular baby girls’ name in almost every state while Olivia was top in VIC and WA.

Oliver most popular in the states but Jack more popular in the territories

Keeping the top spot from 2014 is Oliver, the top boy baby name in Australia for 2015 having overtaken Jack and William which were 1st in 2011 and 2012 respectively.

Oliver was the top boys’ name in all 6 states (NSW, VIC, QLD, SA, WA, TAS) while Jack was the top boy baby name in the Northern Territory.

There were 421 more instances of Oliver than William, an increase on the margin of 191 from 2014. In 2015, there were 2,283 boys named Oliver, 1,862 named William and 1,802 named Jack which is a decrease for both William and Jack on 2014.

Top 10 Girl's name trends and insights

Most of the top 10 girls’ names from 2014 have held on to a top 10 ranking in 2015 except for Ruby which has slipped out of the top 10 down to 13th place. In Ruby’s place, Grace has reached top 10 status. Charlotte, Amelia, Sophia and Chloe all improved on their 2014 ranking with Olivia, Mia, Emily, Sophie and Ruby being the ones which have dropped. Ava was the only name to retain the same ranking.

Top 10 Boy’s name trends and insights

Oliver remains to be the top boy baby name of 2015, holding this position strongly since 2014. 9 out of the top 10 boys’ names held onto their top 10 ranking with Alexander falling out of the top 10 to 15th place, with Lachlan (rank 10th) taking his spot. While none of top 4 names changed positions, Jackson dropped from 5th to 7th and Thomas, James and Ethan increased their rank within the top 10 names.

7 new boy’s and 9 new girls’ names enter the top 100

The names Spencer, Jesse, Arlo, Harley, Darcy, Jett and Lewis have entered the list for the boys’ at the expense of Bailey, Mitchell, David, Aaron, John, Phoenix and Anthony.

As for the girls; Aurora, Billie, Eve, Daisy, Aisha, Leah, Gabriella, Maryam and Maggie have entered the top 100 with; Lexi, Jade, Indie, Pippa, Amelie, Amber, Elise, Natalie and Lacey dropping out of the list.

George and Charlotte; A royal influence

The original category of celebrities – the royals – have not only captured the loyalty and affections of modern Australians but continue to significantly influence their choice in baby names.

The birth of the Royal Princess in May 2014 (Charlotte Elizabeth Diana) has also contributed to the royal baby name trend. Like George’s rank, which increased from 71st in 2012 to 36th in 2015, in 2015 we saw the name Charlotte gain 1st position, taking the top spot from Olivia in 2014.

Download Baby Names Australia 2016. 

Click here to download the full report.

Q and A: Role of grandparents in the family

Friday, September 11, 2015

How has the role of a grandparent changed in the family unit?

Australia’s new grandparents are the Baby Boomers, born 1946 to 1964. Since the Boomers we’ve seen Generation X (born 1965-1979), Generation Y (born 1980-1994) and Generation Z (born 1995-2010) enter adulthood and the Boomers are now grand parenting Generation Alpha (born since 2010).

Australians today are living longer, working later and so are remaining active as grandparents later in life than ever before. Grandparents today belong to a generation of “downagers” – younger than their parents were at the same age, younger than their age would suggest, and based on the life expectancy rates, a 65 year old grandparent is more like a 58 year old of a generation ago.

Grandparents today hold a very important role within the family unit, and can pass down valuable advice to current Australian parents about discipline and parenting methods. For 21st-century parents, the input of their parents and the sage advice of grandparents has never been as important.

While a key role of parents today is to create a safe and supportive environment for their children in the great screenage, where parents today are raising digital natives, kids and screenagers, it is also important for parents to remember that the basic dynamics of parents and children are timeless. Therefore for 21st Century parents, the input of their own parents and the sage advice of grandparents has never been more important.


More on changing generational characteristics can be found in Mark McCrindle’s book The ABC of XYZ: Understanding The Global Generations.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


norwest easy rider cloudy days Wagga Wagga volunteers crime interactive career media activity social winter Christchurch dream going out food school satisfaction New South Wales finance IT Specialists investment marketing World Water Day public speaking gen alpha local communities gen z Education Future Forum Hornsby Shire Council the australian dream EFF meals baby name global generations rising house prices goal blaxland challenge anzac Australian Dream DESTEL mortgage Territory Geoff Brailey leadership workshop darwin wealth and income distribution priorities CBD baby boom women communicate investor fresh renting educated wage future pyrmont unemployment social commentary speakers gender Myth brisbane affordable family etiquette moreton bay 2020 Wodonga Valentine’s Day SMSF offenders mother's day forecasting media commentary Gen Y hills shire Births debt leadership bondi alpha high density apartments teachers ACF average aussie 24,000,000 qualitative research schools students tertiary education ipswich emerging generations rule keeper land of the middle class employment dreaming schools curiosity state overcast group global Deaths easter conference speaker property market Tasmania rain Australia Day 2017 year 12 experience cash debate world eliane miles vegemite communities poor Tuesday Trends litter poker master sydneycity australia Western Australia home young people summer Aussies Charlotte optus training baby future-proof careers millenials Australia Day news cartodb global financial crisis cost of living capital city mccrindle research jobs South Australia owning a home suburb long weekend REIV National Conference professional year 7 housing market conferences earning census graphs Aussie Duchess of Cambridge staff Northern Territory teach Merry Christmas prince george work Gen X faux-cilise mover and shaker community event high density employers woolworths group session hornsby high school wealth sector wide office opening Word Up australian social research greatness national private wealth spend events mateship Australian Census ease of travel household emerging trends criminal internet optus my business awards organisational culture results office space students non profit Queensland: QLD social lives Generation X weather energy professional speaker new york times australians staying home more meetings The ABC of XYZ culture suburbs January 26th change media release Sydney keynote speaker consumer follow market research FOMO huffington post post rationalism house identity royal baby program financial national crime rates Christmas season education research twentyseventeen ageing population children society office clothing financial fears presentation social issues cars renter of the future bureau church growth language brand experience VIC families sydney speaker Kiwi narcissism innovative geomapping residents communications house prices retirement research services ACF 2016 wealth and income rental stress thrive demographic transformations daily commute couple cancelling event Australian Families the changing face of entrepreneurs of today 2012 workplace culture suburban living internships sector research eliane public holiday Australian demographics Financial Planning Association future of work cancelling plans earnings generation alpha education Queensland princess charlotte income hopes cold tableau jobs of the future generational trends PSI teaching Northern Beaches ashley mckenzie sentiments resource focus groups quote house price New Zealand national wealth Australian Bureau of Statistics baby boomers Financial Planning Association of Australia nfp McCrindle Speakers pharmacies optimistic Christmas presents life weekly earnings 2016 mccrindle in the media DIY FPA hobart cost student video sunburnt country not for profit politics wolloomooloo engage TAS WA Australian communities society trends community engagement trend tuesday vegetarian wages not-for-profit crows nest leader winter blues Northern beaches Event supply and demand conference trends of 2016 ultimo budget educhat aged care Channel 7 personal growth builders happiness men technology government mobile Assistant Store Manager demographics Res Vis grandparents increasing densification brand NEETs local young australians parents acf15 business define celebration daily telegraph entrepreneurial REIV Conference urban living Adelaide annual income innovation millionth demographer learning styles investing healthy future transport emerging technologies social analysis contiki collaborative award omnibus future of education cultural diversity home ownership royal influence rent affordability social research product unaffordable infographic wall house price rise friends megatrends earn research visualisation mining boom trend visual capital cities HSC water university degree generations typical australian deloitte demographic mccrindle 40 million organisations youth staying in Australian Home business index townhouses population milestone coffee urban plans new office data presentations households real facts brands Australian schools Engineering Manager pharmacy menai future proofing education future report Christmas lunch Channel Seven names thought leadership 2017 financial dreams ABS visualisation repayments economic Real Estate demographic trends relational school low density social commentator wellbeing sunny days Australian Communities Trends System's Architect Royals population growth aged care puzzle property price ashley fell world youth day 1980 population map christmas lifestyle Population Clock mentor australian communities forum rise of local environmental scanning shbc charity engagement teacher Northern Beaches Christian School safe cancel plans environment keynote speaker proactive Netflix trends analyst financial independence marriages data analyst personalities publication population ACT monarchy wedding in the media digital selfie know the times trends of 2017 urban living index small business baby names survey design tea financial future faux-ciliser resilience snapshot 1994 Canberra parenting royal family social enquiry Caregiver holidays divorce event mccrindle tea online intern Generation Y NSW states slideshare insights responsive potts point sydneysiders professional development gold coast housing mythbusting salary GPO motivate ethnography survey equip socialites trends forecast child care infographic google list wealth distribution 24 million goals faux-cilising religion home owner 2014 housing affordability Mark McCrindle stay home Love aussie culture Kirsten Brewer Australian Trends Research Executive "know the times" social trends newspaper social shifts customer apartment hello fresh baby name trends insight friendship google for education fears buildings case study SA focus group socialising waverton kate middleton click report networking holiday medicine cooking high density living 1968 participants neutral bay research pack entertainment social life marriage Do It Yourself Crime Rates 1975 authenticity dessert university New Zeland shifts social change teleworking ageing researcher school students Social Trend learning sustainable workforce christianity in depth interviews growing population community JOMO domestic sector wide study data visualisation 2013 panel rich 23 million baby name predictions Real Estate Institute of Victoria generation Z tv tattoos manly forum education sector analysis futurist conference presentation village recap tuesday social media sun social researchers Wellington collaboration sports lalor park TDE statistics storytelling future proof travel Bathburst economy entrepreneur marrickville middle class learn father's day ideas millennials consumerism work mates youth unemployment royal moderators guide Australians paying to work communication media The Daily Edition internship property dare to dream Scouts Financial Planning Week 10 years February 16 NT australian communities trends report area city Sydney workshop workplace Melbourne shopping housing growth mythbusters logan keynote shopper's pick travelling living toys perth education future 2015 social impact housing trends urban taskforce sydney event balance study English skills outsourcing generation stats work-life victoria research data online shopping relevant learner Tuesday Trend seasons tips commute divorce rate social researcher