Australian Community Trends Report

Wednesday, September 27, 2017

The sector that most directly and deliberately improves and supports Australian communities is the not-for-profit sector. 

Charities are in many ways the heart of Australia. Their value to this nation is demonstrated by the almost $135 billion given in the last year, most of it by the community rather than government.

The esteem of this sector is demonstrated by the size of the charity workforce, which employs one in every ten Australian workers. This is second in size only to retail. In addition to the 1.2 million Australians employed by not-for-profits are the 3.6 million volunteers, all of which makes charities by far Australia’s largest labour force.

While one in five Australian adults has volunteered for a community organisation in the last year, four in five adults have given financially to such organisations, of these one in four give at least monthly.

The landscape for charities is rapidly changing, with generation change, demographic shifts and technological transformation. For the average charity, half of their supporters have joined them since this decade began – and over the same period of time, the nation has grown by almost three million people.


The purpose of this annual Australian Communities Report is to equip leaders in the sector to respond with relevance to the changing external environment and the emerging trends. This 2017 study builds on the results from the 2016 and 2015 research and offers insights to help Australia’s not-for-profit leaders continue to create ripples of change that over time will build the capacity of communities locally, nationally and indeed globally.

Click here to download your free copy. 


About McCrindle 

At McCrindle we are engaged by some of the leading brands and most effective organisations across Australia and internationally to help them understand the ever-changing external environment in which they operate and to assist them in identifying and responding to the key trends.

Our expertise is analysing findings and effectively communicating insights and strategies. Our skills are in designing and deploying world class social and market research. Our purpose is advising organisations to respond strategically to the trends and so remain ever-relevant in changing times. As social researchers we help organisations, brands and communities know the times.

Feel free to Contact us to find out more about our research services.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


hornsby change tv case study volunteers holiday cars logan cancelling plans shopper's pick media commentary teacher thought leadership award anzac social life FPA toys Australian Home names Australian Census millenials Real Estate Institute of Victoria bus wealth inequality typical australian 2012 Christmas season schools crime brand experience data analyst local communities bondi young australians program consumer gender tips outsourcing Black Friday Sydney Lifestyle Study renting happiness wellbeing winter ipswich sentiments post rationalism Christmas in Australia Netflix Mount Annan-Currant Hill ashley mckenzie thrive research report men NFP event emerging technologies house price event states generation Australian Dream "know the times" population milestone James Ward nativity scene earning Tuesday Trends Social Trend not for profit #censusfail NBRS cash christmas trees breakfast learning finance Duchess of Cambridge social commentator economic urban living index home ownership organisational culture baby names society debt investing housing market New Zeland rain Sydney population rule keeper earnings ACT Report religion Christmas day weather IT Specialists megatrends house prices McCrindle Speakers coffee lovers education future mythbusting Population Clock Skilling weather generational trends Black Friday Sales publication marrickville volunteering data office space Gen Z Expert daily commute budget baby name trends click data visualisation population ACF 2016 Gen Y hello fresh tattoos sydney hills sydney market leadership workshop the average aussie office politics financial independence norwest demographer home owner HSC dreams youth australian communities forum mateship townhouses leadership criminal new york times village real rent know the times cancel plans increasing densification google safe travel presentations home ethnography media release huffington post car community market research digital economy HR overcast 2014 Queensland: QLD coffee growth interactive focus group surnames rising house prices facts the hills shire mobile mythbusters future of work gig economy authenticity employment speajer cancelling event global retail research visualisation financial dreams commuting 2017 professional presenters social trends christmas futurist easy rider urban living jobs of the future education research Kiwi ACT Geoff Brailey Caregiver pharmacies World Water Day consumerism hunger Engineering Manager experience public speaking recap eliane miles housing growth donate work-life Work place Scouts social media middle class baby name predictions australia CBD impact teleworking video NBRS Architecture innovation Channel 7 wedding business unaffordable sunburnt country giving product grandparents 2013 forecast national wealth research data manly conferences ABS 1994 brands Canberra litter Australians australian real estate the hills Melbourne NT city property market university future proofing government church local insights teach mining boom future TED Wellington easter GPO ACF2017 sector wide study social analyst spirituality forecasting medicine collaboration wage baby names australia report divorce families Myth tea father's day TAS ageing population house travelling faux-cilising conference speaker Aussies optus optus my business awards Royals demographic transformations small business Lower Hunter Region Territory The Daily Edition children food news mccrindle in the media Births educated Maxim Accounting mccrindle intern McCridle Performance Sentiment Index graphs research services rise of local System's Architect engage presentation world youth day public transport Real Estate ageing Assistant Store Manager housing trends internet Australian schools growth of sydney Sydney Hills Business Chamber millionth business performance high density living housing New Zealand Australian community trends NSW Hornsby Shire Council speaker society trends earn 40 million TDE Black Friday in Australia WA South Australia office opening sydney property market census fail australian social research kate middleton 1975 purpose meals friendship average aussie twentyseventeen focus groups christian Andrew Duffin wealth and income healthy future seasons Christmas research the lucky country sector child care Valentine’s Day TEDx REIV Conference Wodonga darwin public holiday financial sports survey design school satisfaction wealth distribution hills brisbane demographic communication Education Future Forum follow retirement ACF17 list apartment new office Tuesday Trend environment participants EFF qualitative research live the dream Retail land of the middle class SMART faux-cilise jobs gen alpha mccrinlde happy holidays report Word Up Wagga Wagga socialising proactive Australian Communities Trends choice workers newspaper motivate Mark McCrindle 23 million visual NEETs community event gen z Australian Population urban taskforce generations employmer ashley fell The ABC of XYZ owning a home professional speaker repayments Sydney’s south west Love events Jura Australia US christmas 2017 moderators guide property price future-proof emerging generations FOMO Financial Planning Association of Australia sydney metro forum 2016 year 7 educhat young people suburban living water screenage demographics micro apartments cartodb media activity culture demographic trends priorities affordability buildings train education sector Western Australia dare to dream Sydney Deaths non profit urban development Generation X long weekend goals learner changing face of sydney belief results define meetings acf15 school fears baby boomers google for education Tasmania employers media McCrindle Keynote Speakers Northern Territory the australian dream PSI 24,000,000 stay home royal family hills shire language emerging trends New South Wales national crime rates Australian Trends ferry apartments salary vegetarian networking Gen X world infographics entertainment state cloudy days workplace culture professional services baby boom christianity social change future proof social researchers Elderslie-Harrington park high school trend conference presentation renter of the future Crime Rates the great screenage McCrindle Speaker micro Australia Day 2017 work from home marriages Vocational education entrepreneurs of today communicate baby baby names report public speaker Australian Families 2016 census results sydney event infographic wall income Macquarie University research pack investor growing population woolworths education future report panel balance friends nfp Willowdale social issues commute census data speakers pack chairty social researcher money professional parents workshop volunteer survey celebration seasons greetings cold poker master maiden names communities energy area offenders learning styles award winner financial fears social shifts Adelaide demography trades Christmas presents contiki lifestyle internship resource prince george goal equip bureau 10 years REIV National Conference cost australian communities trends report census results research on coffee VIC sector wide do people still change their surname after marriage? geomapping surname researcher households commuters menai population map online social lives australians staying home more trends of 2016 challenge identity capital cities global financial crisis Jura Coffee summer Channel Seven 24 million employmee professional development generation alpha 1968 suburbs living alpha capital city snapshot leadersip quote shopping wealth youth unemployment Cobbitty-Leppington rich domestic australian community trends report high density apartments rental stress customer personalities digital storytelling VET sector cultural diveristy wealth and income distribution cica residents neutral bay optimistic average Australian princess charlotte community engagement vegemite Research Director population growth family social commentary tableau couple SA communications cooking technology food insecurity lalor park TEDx Speaker skills victoria social impact census 2016 aussie culture australian Northern beaches Event Northern Beaches TED talk pharmacy curiosity ACF maiden financial future dream business index Do It Yourself national private wealth Mark McCrindle in the media Generation Y VET responsive gold coast debate ultimo perth global generations eliane group food bank Australia Day etiquette visualisation DESTEL younger generations holidays 2020 sydneysider pyrmont Australia street volunteering who is generation z trends Christmas day monarchy census suburb plans paying to work charities entrepreneur Queensland annual income Northern Beaches Christian School poor economy Aussie Hills Shire Council relational investment Australian Bureau of Statistics high density cultural diversity analysis organisations transport ideas teachers social enquiry clothing marriage shbc moreton bay gig shopping centre collaborative cost of living Hunter Valley generation Z What is food insecurity? Charlotte urban workplace environmental scanning life socialites blaxland hobart housing affordability keynote speaker faux-ciliser Christchurch sydneycity Kirsten Brewer royal influence career low density stats local community donation culturally diverse engagement online shopping insight global marketing sun the changing face of faith student winter blues mover and shaker waverton not-for-profit schools students social research property Sydney keynote speaker deloitte JOMO screenagers aged care puzzle January 26th CPI women sydney speaker not for profit research Merry Christmas Financial Planning Association financial planning greatness care support February 16 workforce research ease of travel 2015 sydneysiders students weekly earnings trends analyst Christmas Stats statistics study Australian demographics affordable careers Lower Hunter university degree tertiary education house price rise dessert work mates parenting school students omnibus builders entrepreneurial speakers mother's day in the media mortgage dreaming work unemployment keynote tuesday supply and demand royal mccrindle research hopes sustainable trend tuesday millennials wages fresh leader Res Vis conference Bathburst selfie divorce rate brand DIY aged care relevant slideshare potts point shifts mccrindle tea teaching staying in social casual innovative narcissism SMSF going out future of shopping in depth interviews Christmas data royal baby SRE Financial Planning Week personal growth Research Executive education learn 2016 census average sydneysider English crows nest mentor staff internships group session household Business analysis wolloomooloo social analysis daily telegraph Australian communities 1980 charity showreel year 12 training sunny days data story baby name infographic future of education property development resilience trends of 2017 grave decision spend Christmas lunch