Dare to Dream Research [Case Study]

Monday, August 22, 2016

McCrindle has been delighted to partner with the Financial Planning Association of Australia (FPA) in conducting new research into Australia’s financial hopes and fears for the future. The research, released in time for Financial Planning Week 2016, shows that one in two of us dream more about our future now than we did five years ago.

Daring to dream again

Australians are a resilient and indefatigable, even when faced with difficult economic times. A buoyant 82% of us are full of self-belief in our ability to achieve our goals, which include full financial independence (59%) and more free time to spend with those we love (43%).

We are also hard-working, creative, innovative, and entrepreneurial. Nearly half of us (45%) daydream about the future every few weeks or more, thinking ahead and planning towards our financial dreams.

Yet many Australians have made few concrete steps to turn financial dreams into reality. 63% of Australians report having made “no plans” or “very loose plans” for how to practically achieve the future they dream about so optimistically, and one in four (25%) never seek advice from others when making financial decisions.

The research also shows most of us have financial regrets – namely that we have not saved (47%) and not invested (27%) as much as we thought we should have. Only 35% of women aged 20-51 are happy with what they’ve achieved in life so far.

Life goals linked strongly to financial goals

Australians are most likely to indicate their biggest life goal is a financial goal (34%). Personal (31%) and relational (25%) goals follow closely behind. There is a seeming disparity, however, between vocational and financial goals with only 10% of Australians suggesting their biggest life goal is a career related goal.

Australia’s Four Dreaming Personalities: Risk versus perspective

Four distinct dreamer personalities types emerged from the research. Some working-age Australians prefer investing in long-term goals, while others spend their money as soon as they earn it.

Risk taking varies, with some willing to take significant financial risks, while others prefer to play it safe, only taking calculated risks, or none at all.

Many dream about the future and consider the steps they can take to make it a reality, while others deal with the reality before them and instead live in the present.

Click here to download the infographic, and visit fpa.com.au/dreamerprofiles to take a free online quiz to determine your own financial dreamer personality.

About McCrindle

At McCrindle we are engaged by some of the leading brands and most effective organisations across Australia and internationally to help them understand the ever-changing external environment in which they operate and to assist them in identifying and responding to the key trends.

Our expertise is analysing findings and effectively communicating insights and strategies. Our skills are in designing and deploying world class social and market research. Our purpose is advising organisations to respond strategically to the trends and so remain ever-relevant in changing times. As social researchers we help organisations, brands and communities know the times.

Contact us to find out more about our research services.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

apartments data visualisation skills workplace office space baby boomers report trades social life personalities darwin Western Australia office opening REIV Conference tertiary education Research Executive retirement not-for-profit moderators guide know the times group grandparents Australia Day baby name predictions princess charlotte Financial Planning Association deloitte future proof in depth interviews property school satisfaction church wealth distribution future of education young people sunburnt country geomapping wealth and income The Daily Edition bus cultural diversity Australian Trends rain Northern beaches Event faux-ciliser future of work Adelaide mccrindle holiday optus my business awards intern social change divorce meals tuesday ABS conference conference speaker unaffordable business performance balance average aussie education follow cost of living ACT omnibus mythbusters personal growth 24,000,000 greatness Financial Planning Association of Australia event work mates presentation energy owning a home high density living Gen X hobart award social enquiry unemployment storytelling SRE McCrindle Speakers forecasting professional generations friendship motivate keynote family educhat South Australia Geoff Brailey Christchurch Caregiver shopping teachers society "know the times" travel tableau work-life networking crime workshop lifestyle brand experience marketing Tuesday Trends curiosity Charlotte online shopping insight learner census fail relevant NEETs employment spirituality Netflix jobs goals crows nest NSW community System's Architect socialites dreaming identity religion Crime Rates consumer divorce rate pharmacy daily telegraph facts teach acf15 supply and demand victoria sydney speaker marriages social commentary visual affordability slideshare wages events responsive emerging generations high school community event Sydney VET sector environment earn thrive Tuesday Trend World Water Day sustainable eliane narcissism resilience school students village renting cancelling plans outsourcing clothing Assistant Store Manager organisational culture wedding generation twentyseventeen goal baby names shopping centre NBRS society trends state the changing face of #censusfail Territory bondi earning staying in brands 2012 cultural diveristy GPO repayments plans Work place social media budget mobile coffee TAS aussie culture 10 years paying to work ease of travel suburbs 2016 census names program Australia Day 2017 prince george parenting leadership workshop income rich trends of 2017 Australian Home Skilling census urban men cost thought leadership easy rider townhouses neutral bay sector wide study public speaking potts point snapshot social issues buildings generation Z increasing densification hopes safe Hills Shire Council shifts commuters panel travelling kate middleton futurist the hills shire communication Christmas presents new york times financial fears Australian Communities Trends Macquarie University study trends of 2016 sunny days new office 23 million Australian Bureau of Statistics Australian demographics sector staff schools cars teleworking media activity communications lalor park internships ethnography culture keynote speaker australian communities forum entertainment ideas demographic transformations rise of local Canberra news renter of the future James Ward post rationalism housing non profit father's day small business demographer alpha generational trends demographics 1994 list 2016 millionth student generation alpha transport faux-cilising internship career local communities Melbourne mortgage research report growing population recap Kiwi population community engagement shbc changing face of sydney professional services capital cities etiquette leadership collaborative middle class Australian schools local community social research trends analyst New Zealand conferences finance pharmacies FPA high density apartments perth baby boom long weekend Social Trend JOMO learning styles Real Estate youth blaxland emerging technologies financial dreams average sydneysider research data leader data Australian Families area youth unemployment australians staying home more Aussie average Australian politics salary graphs Royals Australian Census sydney event DESTEL TDE demographic trends water January 26th future Generation X Wellington census results global IT Specialists market research baby names australia report urban taskforce car poor financial gen alpha millennials norwest impact English internet change winter blues home hello fresh christian click research pack sports survey design Hornsby Shire Council wellbeing sydneysiders social impact mccrindle tea demographic NT menai award winner economic commute engagement media release infographic authenticity cartodb overcast contiki selfie Love analysis learning VET culturally diverse Valentine’s Day Australians relational entrepreneurial NBRS Architecture australian communities trends report year 7 1968 financial independence researcher professional speaker royal family Channel 7 population growth focus groups debate educated medicine environmental scanning investing REIV National Conference suburb housing market Australian Dream HSC social shifts Aussies Wagga Wagga Population Clock woolworths careers daily commute criminal Do It Yourself Education Future Forum weather meetings engage Gen Y high density pyrmont Queensland: QLD ashley mckenzie royal baby focus group children population milestone mccrindle in the media FOMO grave decision challenge couple dare to dream world purpose WA education future marrickville apartment belief fresh parents education research annual income healthy future social research learn friends SMSF sydneysider 2016 census results states employers teaching manly government households stats Tasmania interactive cancelling event child care faith Sydney keynote speaker google for education sector wide land of the middle class media commentary Deaths marriage ageing hornsby tea mother's day teacher CPI mining boom Northern Beaches Christian School Real Estate Institute of Victoria Channel Seven australia 1980 communicate Financial Planning Week technology emerging trends residents ACF 2016 mentor media rising house prices ACF forecast megatrends the average aussie tv 40 million innovative office aged care puzzle story Northern Territory logan christmas presentations product video poker master future proofing participants Merry Christmas CBD conference presentation experience baby name national wealth VIC equip organisations wealth cica cancel plans Queensland Australian communities quote mover and shaker Generation Y household financial future world youth day February 16 Kirsten Brewer weekly earnings christianity Australian Population year 12 research services property price google consumerism micro apartments SMART innovation royal rent workplace culture wolloomooloo 2014 easter spend Duchess of Cambridge collaboration public holiday royal influence moreton bay offenders train Mark McCrindle optus mateship priorities hills shire domestic social commentator typical australian newspaper housing growth gen z house prices Wodonga dream stay home vegemite trends wealth and income distribution dessert Res Vis winter home ownership communities qualitative research wage summer Christmas season builders Scouts house price forum baby name trends entrepreneurs of today social trends trend tuesday mccrindle research social lives in the media cooking sydney hills jobs of the future professional development charity families Engineering Manager sentiments data analyst real capital city online baby ageing population not for profit tips education sector business living ferry millenials ipswich gold coast suburban living The ABC of XYZ training Myth nfp schools students business index global financial crisis insights toys gender resource results anzac the hills New South Wales sydneycity students economy demography rule keeper earnings cash affordable customer DIY define sydney metro investment Christmas lunch housing trends seasons Births micro public speaker brand university degree New Zeland Word Up national private wealth the australian dream digital optimistic trend home owner research visualisation brisbane young australians speakers 2015 australian social research SA 2017 2020 urban living index monarchy litter future-proof future of shopping census data entrepreneur census 2016 global generations language publication holidays going out ashley fell 1975 sun volunteers visualisation debt school Northern Beaches local ultimo house huffington post case study survey population map 2013 socialising cloudy days Bathburst aged care baby names report urban living property market house price rise waverton mythbusting social researcher vegetarian rental stress shopper's pick eliane miles low density breakfast investor PSI EFF food education future report faux-cilise 24 million cold work women group session housing affordability life celebration statistics Andrew Duffin university fears tattoos social analysis bureau Vocational education national crime rates Sydney Hills Business Chamber infographic wall workforce proactive growth social researchers happiness city

Archive