Media Commentary from the McCrindle team

Wednesday, January 11, 2017

As Australia’s leading social researchers, the senior research team at McCrindle are actively involved in media commentary. From demographic analysis and future forecasts, to communication of key research findings and the identification of social trends, at McCrindle we are passionate about communicating insights in clear, accessible and useable ways.

Some of our recent media commentary includes:

Jobs of the future

The last few years of disruption has shown us that any role that can be replaced by technology will be.While technology is great for automating systems and replacing repetitive functions, it is not strong at adapting to complex change and engaging with people. Mark McCrindle speaks to The Daily Edition about how students can future proof their careers and skills. Watch it here.

Trends of 2016

From Donald Trump to Brexit, dabbing, bottle flipping and Pokemon Go, Mark McCrindle speaks to The Daily Edition about some of the biggest trends of 2016, including the 2016 word of the year which was Post Truth, and demographic milestones for Australia including reaching a population of 24 million people in February, and Sydney hitting a population of 5 million. Watch it here.

Trends of 2017

Rise of the local, growth of lifestyle cities, DIY everything, the Gig-economy and post-rationalism are the top five trends Mark McCrindle has identified for 2017. Mark joins the team from The Daily Edition to discuss the trends forecasted for 2017. Watch it here.

Melbourne growing faster than Sydney

After being voted the world’s most liveable city for the sixth year in a row, Melbourne property prices have grown faster than those of Sydney over the last year. With Melbourne being forecast to become Australia’s biggest city by 2050, Mark McCrindle attributes the diversified economy, lower house prices and its reputation as the fashion and cultural capital to its growth. Read the article here.

Are passive aggressive notes breaking down Sydney's sense of community?

The rise of anonymous, sarcastic signs left by Sydneysiders is seen to be breaking down communities. While this sort of behaviour is often seen on social media, Mark McCrindle says we don’t see so much of it normal civil interactions. When we are face to face, people aren’t nearly as sarcastic or nasty. Behind the venomous notes and social media posts, we really get a sense of the angst and frustration that is modern, busy stressful life. Read the article here.

Baby Name trends

Mark McCrindle has made his baby name predictions for 2017. He says longer and more culturally diverse names will be popular in 2017. Names beginning with X, Y and Z are also predicted to be huge, including Zander and Zephyr for boys, and Zyla and Zelda for girls. Read the article here.

Aussie parents are opting for sophistication and substance over quirky spellings or compound names, with gender neutral names back in vogue. Mark McCrindle predicts te top 10 ‘rising stars’ of 2017 for girls names were likely to be Addison, Penelope, Ariana, Frankie, Charlie, Elsie, Aurora, Billie, Lilian and Aisha. For the boys, McCrindle predicts Harvey, Beau, Chase, Theodore, Carter, Spencer, Ali, Harley, Darcy and Fletcher will be the rising stars for boys names next year. Read the article here.


The growing trend of finding others to do the jobs we hate has made the Christmas of 2016 a far cry from festive seasons past. “As for outsourcing, that is certainly a growing trend, especially around Christmas time when the shops are busy and perhaps there is a task that we don’t feel confident in completing, that we can have someone else complete for us,” says Ashley Fell from McCrindle. Read the article here.

Home ownership and renting

Sydney is turning into a city of renters as rising prices force more people to ditch the home owning dream. McCrindle research director Eliane Miles said while home ownership was still a major aspiration, it was ­simply affordability stopping young people from buying. “We did some research that showed 90 per cent of Australians still want to strive towards owning their own home,” Ms Miles said. “It’s still the Aussie dream, it’s just more difficult and I think for young people it seems incredibly far off.” Read the article here.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


student princess charlotte click tea sun paying to work high density apartments world youth day office travel Northern Beaches ferry faux-cilising engagement suburbs annual income resilience domestic program housing optimistic Australians child care education future sydney metro REIV National Conference school ashley mckenzie vegetarian emerging technologies social media potts point media commentary cost repayments growth Tuesday Trends changing face of sydney school satisfaction McCrindle Speakers The ABC of XYZ Births teaching acf15 JOMO gen alpha emerging trends names qualitative research NT residents ACF commuters Merry Christmas renting forecasting 10 years careers tattoos census professional greatness experience poker master google balance apartment mobile insights ease of travel twentyseventeen community event video mythbusting crows nest logan narcissism royal baby stay home demographic events government publication gender sports australian social research public holiday data aussie culture internships new office going out sector wide study personalities low density sydneycity train daily commute work mates household 2015 toys fears mccrindle urban living middle class optus equip celebration couple blaxland neutral bay poor Word Up winter 2013 wealth and income mythbusters alpha hornsby English participants mother's day millennials cancelling plans small business relational trends of 2017 Kiwi Royals norwest future demographics NEETs focus group daily telegraph spend unaffordable wealth distribution offenders stats unemployment social lives buildings research data generational trends environment 2016 census capital city aged care puzzle infographic wall dare to dream typical australian storytelling monarchy collaborative Australia Day Northern beaches Event australian communities forum woolworths post rationalism long weekend baby boomers 2016 challenge young people millenials google for education supply and demand future proofing financial dreams HSC leadership workshop menai office space public speaker men rain cash Queensland hobart jobs workshop home in depth interviews holidays staying in church tips financial ABS education research 24,000,000 IT Specialists recap visual global financial crisis Gen X entrepreneur Deaths outsourcing parenting Res Vis budget energy workforce SMSF relevant study PSI GPO baby name predictions wealth and income distribution office opening Generation X #censusfail culture the average aussie high density living moreton bay omnibus pharmacy research research pack group house price rise Kirsten Brewer panel baby names cooking quote January 26th socialites cancelling event parents happiness nfp cancel plans 2016 census results christian wolloomooloo geomapping workplace culture baby boom follow consumer home owner intern cars optus my business awards local career Christmas season australians staying home more community engagement gold coast housing trends future of education village eliane miles Northern Beaches Christian School case study huffington post media release mccrindle in the media sector wide cultural diversity wealth EFF motivate ageing population global generations national private wealth keynote speaker FPA group session business investor Adelaide authenticity coffee communication Gen Y Love economy Financial Planning Association of Australia social enquiry insight Netflix salary income Aussies baby name the australian dream South Australia entrepreneurs of today selfie language demographer trends SA Australian Trends Australian Families socialising real news women education teleworking Australian Census youth unemployment goals safe house brands facts technology public speaking learner financial fears Social Trend world weekly earnings housing affordability population workplace product grandparents water brisbane sydney hills customer research services property perth 1994 snapshot sentiments skills education future report property price youth year 7 clothing tuesday not-for-profit wages rich World Water Day debate Wellington networking Geoff Brailey tertiary education demographic trends innovation future proof 1968 sector victoria Sydney keynote speaker researcher rental stress growing population generation finance analysis rent Channel 7 Duchess of Cambridge Territory sydney event non profit capital cities NSW cloudy days brand bureau forum land of the middle class christmas curiosity learning styles weather overcast social research new york times environmental scanning tableau New South Wales Christmas presents resource Queensland: QLD 40 million population map REIV Conference mentor System's Architect TAS the changing face of national crime rates Scouts emerging generations housing market Wagga Wagga Northern Territory organisations summer Financial Planning Week royal family culturally diverse mateship baby name trends high density eliane marriage 2012 sydneysiders transport Western Australia criminal Bathburst ACF 2016 builders event year 12 Channel Seven mccrindle tea Australian communities gen z ageing list employment average aussie Australian Dream 2020 Canberra dreaming home ownership volunteers VIC Tasmania research visualisation Do It Yourself mortgage rise of local households social researcher friends social researchers Australian demographics young australians CBD speakers increasing densification contiki professional speaker communities families hopes online shopping hills shire Australian Communities Trends entertainment the hills shire medicine society Mark McCrindle consumerism generations lalor park mccrindle research darwin university degree lifestyle New Zeland friendship internship meetings megatrends ethnography pharmacies survey design 2017 Real Estate Institute of Victoria Engineering Manager affordability professional development children sydney speaker ipswich urban living index communicate sunny days teacher DESTEL futurist demographic transformations christianity investing educhat financial independence award suburb community royal Australian Home population milestone Real Estate baby WA census 2016 pyrmont Christmas lunch thrive keynote Assistant Store Manager vegemite university economic holiday data visualisation winter blues financial future trends analyst sustainable wedding cost of living social issues work-life social life generation Z commute society trends media Valentine’s Day innovative urban taskforce interactive city earn earning report religion Hornsby Shire Council plans Education Future Forum census fail generation alpha know the times story digital owning a home cold internet etiquette aged care priorities moderators guide mining boom Charlotte rising house prices conference speaker define results charity townhouses marketing visualisation learn social commentary trend royal influence debt education sector conference manly entrepreneurial faux-ciliser local communities award winner bus affordable Aussie online engage australia 1980 area ideas future of work slideshare 2014 hello fresh Australian Bureau of Statistics Tuesday Trend easter anzac 24 million focus groups Crime Rates kate middleton social trends politics professional services newspaper the hills DIY social life market research employers house prices TDE social change infographic educated proactive family change tv data analyst travelling 23 million crime population growth school students learning business index shopper's pick students personal growth father's day conferences ultimo Myth social commentator brand experience Population Clock marrickville renter of the future waverton trends of 2016 property market meals identity graphs FOMO teachers bondi communications presentations wage ACT collaboration The Daily Edition February 16 earnings statistics wellbeing in the media future-proof forecast Caregiver "know the times" presentation ashley fell staff not for profit house price prince george survey teach litter millionth food australian communities trends report social analysis divorce schools Research Executive rule keeper leadership goal Australia Day 2017 Wodonga easy rider divorce rate housing growth responsive 1975 Australian schools organisational culture car Sydney thought leadership media activity seasons marriages investment fresh faux-cilise leader urban census results Melbourne living deloitte healthy future retirement social shifts training conference presentation states trend tuesday global high school Financial Planning Association shifts shopping New Zealand schools students Christchurch social impact sunburnt country national wealth work suburban living jobs of the future dessert cartodb state mover and shaker Generation Y dream shbc