Media Commentary from the McCrindle team

Wednesday, January 11, 2017

As Australia’s leading social researchers, the senior research team at McCrindle are actively involved in media commentary. From demographic analysis and future forecasts, to communication of key research findings and the identification of social trends, at McCrindle we are passionate about communicating insights in clear, accessible and useable ways.

Some of our recent media commentary includes:

Jobs of the future

The last few years of disruption has shown us that any role that can be replaced by technology will be.While technology is great for automating systems and replacing repetitive functions, it is not strong at adapting to complex change and engaging with people. Mark McCrindle speaks to The Daily Edition about how students can future proof their careers and skills. Watch it here.

Trends of 2016

From Donald Trump to Brexit, dabbing, bottle flipping and Pokemon Go, Mark McCrindle speaks to The Daily Edition about some of the biggest trends of 2016, including the 2016 word of the year which was Post Truth, and demographic milestones for Australia including reaching a population of 24 million people in February, and Sydney hitting a population of 5 million. Watch it here.

Trends of 2017

Rise of the local, growth of lifestyle cities, DIY everything, the Gig-economy and post-rationalism are the top five trends Mark McCrindle has identified for 2017. Mark joins the team from The Daily Edition to discuss the trends forecasted for 2017. Watch it here.

Melbourne growing faster than Sydney

After being voted the world’s most liveable city for the sixth year in a row, Melbourne property prices have grown faster than those of Sydney over the last year. With Melbourne being forecast to become Australia’s biggest city by 2050, Mark McCrindle attributes the diversified economy, lower house prices and its reputation as the fashion and cultural capital to its growth. Read the article here.

Are passive aggressive notes breaking down Sydney's sense of community?

The rise of anonymous, sarcastic signs left by Sydneysiders is seen to be breaking down communities. While this sort of behaviour is often seen on social media, Mark McCrindle says we don’t see so much of it normal civil interactions. When we are face to face, people aren’t nearly as sarcastic or nasty. Behind the venomous notes and social media posts, we really get a sense of the angst and frustration that is modern, busy stressful life. Read the article here.

Baby Name trends

Mark McCrindle has made his baby name predictions for 2017. He says longer and more culturally diverse names will be popular in 2017. Names beginning with X, Y and Z are also predicted to be huge, including Zander and Zephyr for boys, and Zyla and Zelda for girls. Read the article here.

Aussie parents are opting for sophistication and substance over quirky spellings or compound names, with gender neutral names back in vogue. Mark McCrindle predicts te top 10 ‘rising stars’ of 2017 for girls names were likely to be Addison, Penelope, Ariana, Frankie, Charlie, Elsie, Aurora, Billie, Lilian and Aisha. For the boys, McCrindle predicts Harvey, Beau, Chase, Theodore, Carter, Spencer, Ali, Harley, Darcy and Fletcher will be the rising stars for boys names next year. Read the article here.


The growing trend of finding others to do the jobs we hate has made the Christmas of 2016 a far cry from festive seasons past. “As for outsourcing, that is certainly a growing trend, especially around Christmas time when the shops are busy and perhaps there is a task that we don’t feel confident in completing, that we can have someone else complete for us,” says Ashley Fell from McCrindle. Read the article here.

Home ownership and renting

Sydney is turning into a city of renters as rising prices force more people to ditch the home owning dream. McCrindle research director Eliane Miles said while home ownership was still a major aspiration, it was ­simply affordability stopping young people from buying. “We did some research that showed 90 per cent of Australians still want to strive towards owning their own home,” Ms Miles said. “It’s still the Aussie dream, it’s just more difficult and I think for young people it seems incredibly far off.” Read the article here.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


events Australian Families define Northern Beaches Christian School conference speaker generation Z men digital earnings high density apartments communication Education Future Forum DIY trend aussie culture global financial crisis waverton 1980 urban The ABC of XYZ not for profit Queensland: QLD area goals mccrindle research cartodb low density social researcher Scouts 2015 jobs of the future professional land of the middle class future proof market research Real Estate Institute of Victoria litter sentiments holiday weekly earnings CBD Geoff Brailey Word Up thought leadership future of work nfp youth the australian dream gender South Australia baby boomers collaboration mccrindle in the media long weekend overcast media winter blues high density living goal Christmas season generation alpha not-for-profit facts Generation Y social impact daily telegraph Canberra etiquette aged care Australian Home small business Deaths ease of travel urban living index growth crows nest vegetarian Gen Y menai forum infographic quote FOMO media release mother's day suburbs moreton bay Northern Territory social life New South Wales conference family study Mark McCrindle survey environmental scanning EFF national private wealth darwin Do It Yourself fears water dreaming rain narcissism organisations social analysis eliane event gold coast 1975 cloudy days program shbc Merry Christmas prince george teaching australia JOMO hello fresh non profit engage medicine monarchy investing affordable marriages Adelaide rising house prices university degree educhat Aussie future potts point experience builders dream religion sydney event mythbusters suburban living faux-cilise data visualisation infographic wall challenge toys earn townhouses 24,000,000 publication Financial Planning Week volunteers stats safe couple communities households students logan SA trends of 2016 Financial Planning Association sports TDE optus my business awards presentations community engagement seasons future proofing renting organisational culture census ageing population school annual income workplace owning a home aged care puzzle work Christmas lunch Australian Communities Trends emerging generations dessert interactive teach marketing kate middleton professional speaker internships wage cultural diversity curiosity Australian communities 2017 generational trends state change 24 million focus group technology 2012 house tableau office opening jobs insight research commute Christmas presents outsourcing list vegemite wealth statistics REIV Conference typical australian 1968 future of education learning rich gen z population growth baby names buildings states case study Tuesday Trends Netflix coffee housing educated learning styles Gen X wealth and income distribution ashley fell investment living newspaper lifestyle NEETs ACF group session renter of the future intern internet celebration geomapping NT population map meals FPA schools students Valentine’s Day criminal demographer System's Architect princess charlotte qualitative research cars group friendship 23 million winter engagement know the times moderators guide researcher Australia Day workshop domestic business futurist hills shire leadership workshop easter blaxland Tuesday Trend christmas victoria stay home data Melbourne cost of living social commentator clothing megatrends future-proof Channel Seven church survey design Births resilience holidays trends of 2017 brand analysis repayments report capital city proactive student Western Australia new york times cancelling plans anzac global "know the times" ACT news 2013 faux-cilising NSW cold online award cost energy Research Executive workforce participants Australia Day 2017 parenting wealth distribution media activity focus groups hobart Australian Bureau of Statistics Territory results growing population unemployment January 26th trend tuesday world youth day entertainment mobile 1994 australians staying home more population milestone equip housing trends urban living GPO women social media greatness wealth and income brands public holiday learner crime Queensland New Zeland income mortgage omnibus woolworths 2020 innovation ethnography Sydney keynote speaker Social Trend teacher year 12 transport public speaking google for education in depth interviews royal influence Charlotte forecast Assistant Store Manager new office World Water Day earning snapshot authenticity panel cooking shopper's pick australian communities trends report February 16 ideas McCrindle Speakers community emerging trends demographic education sector Wagga Wagga debt business index Aussies the changing face of going out australian communities forum baby name predictions tv urban taskforce property Hornsby Shire Council royal family financial independence identity brisbane social research young people data analyst national crime rates media commentary Royals Tasmania society trends collaborative sunburnt country year 7 house price rise video workplace culture New Zealand social change local communities thrive faux-ciliser social trends sydneysiders skills meetings household visual village apartment salary communications young australians families suburb investor mateship follow demographics work-life ABS tattoos social enquiry housing market sector wide study Australian Dream sector wide millennials names entrepreneur internship customer product entrepreneurs of today socialites office careers neutral bay leader easy rider manly Myth alpha mover and shaker house price career home fresh Real Estate Wodonga conference presentation education future English leadership university hopes rise of local in the media children hornsby increasing densification responsive motivate economy financial future tips google education future report optimistic environment VIC city ageing employers speakers wedding sydney speaker high density offenders economic world rental stress Australian schools paying to work ultimo community event ipswich social lives tea Bathburst twentyseventeen school students graphs middle class poor rent communicate conferences lalor park DESTEL Wellington Population Clock social commentary royal Res Vis trends balance shifts financial dreams Love average aussie politics wolloomooloo pharmacies food tertiary education happiness huffington post ashley mckenzie baby optus Channel 7 2016 WA gen alpha property market cash consumer daily commute rule keeper schools baby boom baby name trends emerging technologies visualisation relevant poker master dare to dream resource residents mccrindle tea personalities local Financial Planning Association of Australia bondi generation retirement education research millenials education research services youth unemployment trends analyst storytelling TAS unaffordable employment house prices perth millionth professional development Australian Census REIV National Conference Crime Rates budget parents marriage post rationalism child care sydneycity keynote speaker shopping norwest sector keynote Northern beaches Event mythbusting affordability capital cities Australian Trends HSC demographic transformations SMSF personal growth friends 2014 Christchurch national wealth baby name cancelling event forecasting divorce rate social sustainable Duchess of Cambridge housing affordability socialising 40 million divorce pyrmont consumerism acf15 mentor research visualisation marrickville healthy future generations Kiwi christianity housing growth priorities language training brand experience property price ACF 2016 father's day culture financial government insights social researchers click debate innovative demographic trends recap tuesday life supply and demand society Caregiver learn Generation X finance Northern Beaches research data networking bureau deloitte Sydney eliane miles grandparents research pack social shifts Kirsten Brewer wellbeing spend presentation entrepreneurial mining boom summer home ownership high school PSI sun slideshare staff office space online shopping 10 years staying in australian social research real Australian demographics global generations The Daily Edition sunny days teleworking wages relational charity mccrindle cancel plans IT Specialists selfie teachers population pharmacy school satisfaction weather Australians plans royal baby work mates home owner Engineering Manager