The Winter Blues [in the media]

Wednesday, August 05, 2015

A recent McCrindle Research study shows that more than a third of all Australians suffer from the Winter Blues. Social analyst Mark McCrindle features on the Daily Edition to show how the chilly weather really affects us and how we can beat the blues.

Aussie's in Winter are:

  • 55% more likely to oversleep
  • 47% tendency to overeat
  • 42% reduced social life
  • 26% increased pessimism

How to beat the Winter blues:

  • Keep social
  • Stay healthy
  • Plan things to look forward to

Winter blues: Having real impact in Australia

Monday, July 20, 2015

Winter blues, also called Seasonal Affective Disorder (SAD), winter depression or seasonal depression, is a condition in which people who have normal mental health throughout most of the year experience depressive symptoms in winter. (Wikipedia)

This July 2015 research took the symptoms and triggers of the winter blues and tested them among a sample of more than 1,000 Australians and found that indeed the impacts of winter are affecting Australians.

Winter makes us over-sleep, over-eat and become less social

More than half (54%) of Australians say that they experience increased difficulty waking up in the morning in winter compared to the warmer months. Similarly, 55% also have more of a tendency to oversleep in winter.

47% of Australians suffer an increased tendency to overeat in winter, with more than 2 in 5 experiencing a craving for carbohydrates (43%) and sweet foods (43%) during the colder months of the year.

42% of us experience a reduced social life during winter and participate in less interactions, which may be linked to the reduced energy (45%) and reduced enjoyment (35%) that we feel during these colder months.

More than 1 in 3 (35%) say they feel more down and depressed in winter than in the warmer months, whereas only 6% experience less of a feeling of being down and depressed during winter.

More than 1 in 4 experience increased irritability (28%) and a feeling of pessimism (26%) during the winter months as well.

Winter impacts the workforce

Winter has an impact on employee performance and the business bottom line with 1 in 3 (33%) Australian employees admitting to suffering reduced motivation at work during winter. Winter also affects employee productivity for 27% of Australians who are less efficient in their role during these colder months.

Sickness also impacts the workforce much more in winter, with around 1 in 3 (31%) Australian employees taking increased time off because of it, with 8% indicating this occurs much more during winter.

Winter affects 28% of Australian employees in the way of less social connection and effectiveness with their work colleagues, while 23% of are also much more likely to arrive late to work in winter than in the warmer months.

Spring Australia’s favourite season

The results are in and the favourite season of Australians is spring with close to 2 in 5 (38%) saying it is their favourite.

Not only was spring the most favourite among Australians, it was also the second favourite beating out autumn.

Winter is the least favourite season for close to 3 in 5 (59%) Australians, making it the least loved season for Aussies.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


research report apartments vegetarian GPO buildings Real Estate keynote TEDx Australian Census 40 million chairty friendship gender lalor park NBRS states australian social research Myth Wellington ashley mckenzie shopping housing trends forum 2016 census 2016 leadership workshop youth faux-cilising Christmas lunch royal baby hello fresh 24,000,000 repayments rising house prices entrepreneurs of today Australian Trends builders learning styles Skilling logan quote royal influence car conferences wealth and income Mark McCrindle CPI Merry Christmas ACF 2016 marriage financial fears prince george learner the hills Word Up community engagement culturally diverse cars socialising Res Vis wellbeing narcissism Population Clock population milestone huffington post teach community Hornsby Shire Council jobs communication society trends Australian Bureau of Statistics The ABC of XYZ twentyseventeen jobs of the future hopes paying to work changing face of sydney parenting princess charlotte national wealth 2013 aussie culture mythbusting JOMO professional presenters eliane miles socialites presentation innovation grandparents 1975 university degree baby name predictions case study sector wide study FOMO staying in Australian demographics 2015 survey social shifts new york times faith property market land of the middle class local community research pack education sector capital city manly healthy future McCrindle Speakers 1980 fresh growth public holiday contiki family Births volunteers trends of 2017 insight financial media commentary System's Architect Kirsten Brewer mentor Charlotte spend rich ipswich cancelling plans bureau plans year 12 event innovative high density living graphs Aussie renter of the future priorities infographics storytelling technology future of work professional speaker media school australians staying home more Australian schools census winter blues professional development future proof daily telegraph investor impact holidays sydneysiders travelling public speaker potts point unemployment charity baby names easy rider tuesday group statistics demographic trends speakers pack students futurist in depth interviews Gen X Sydney keynote speaker urban living index debt Financial Planning Week alpha social researcher English property price follow work-life ABS thrive child care Kiwi research services Engineering Manager tips social researchers entrepreneur culture product Netflix cold faux-ciliser financial dreams NT non profit conference presentation infographic organisational culture children cartodb generation research data growing population population growth budget 2016 census results visualisation internship dreaming forecasting events media release communicate social enquiry Research Executive mccrindle tea business performance Australia Day 2017 emerging technologies seasons eliane ACF2017 rise of local wealth distribution social trends increasing densification wealth home ownership Northern beaches Event ACF17 weekly earnings marrickville financial independence Christmas season conference average sydneysider media activity baby boom anzac research Caregiver responsive ideas customer public speaking national crime rates Duchess of Cambridge housing growth communications mobile Do It Yourself organisations state sydney speaker analysis global financial crisis food Wagga Wagga social research demographics stay home Queensland equip generation alpha christmas slideshare showreel google for education moderators guide shopping centre forecast aged care acf15 SMART meals annual income school satisfaction investing collaborative nfp darwin rule keeper list CBD sector wide trends analyst authenticity economy Gen Y Australia Day study not for profit thought leadership teachers sydney event greatness trades etiquette define James Ward SRE unaffordable student schools students hornsby parents sunburnt country 1968 community event names national private wealth typical australian church long weekend program relational city Territory overcast "know the times" deloitte sentiments housing moreton bay office space high school shopper's pick toys going out tea mover and shaker year 7 focus group social life participants real newspaper cash divorce world youth day Generation X census results 1994 publication pharmacies Adelaide environmental scanning baby name trends environment youth unemployment supply and demand click gold coast #censusfail DIY panel 2014 population map affordability local Australia street focus groups cost workforce The Daily Edition speaker in the media award winner entrepreneurial workshop local communities Crime Rates world intern house price rise social change goal goals data analyst mateship earning gen z 24 million capital cities ashley fell home owner wolloomooloo Queensland: QLD global generations hills baby names report social analysis generations housing market Australian Population Work place trends Wodonga millenials baby names australia report australian christianity micro apartments motivate poker master sydney hills dream sunny days future-proof spirituality the australian dream ageing residents Christchurch FPA future of shopping households curiosity global tattoos emerging generations financial future crows nest lifestyle suburban living data visualisation Financial Planning Association travel IT Specialists language mythbusters work train Canberra engagement 2012 professional Vocational education relevant millennials workplace marketing January 26th monarchy education future professional services megatrends training young people wage infographic wall business Sydney future proofing census fail EFF qualitative research NFP event learning house price outsourcing Northern Beaches Christian School office social cica gen alpha demographic shifts australian communities trends report researcher New South Wales trend tuesday ferry employment brand experience google home DESTEL staff REIV National Conference Northern Beaches the changing face of father's day brisbane salary energy change 23 million Social Trend teacher commute waverton sports demography ease of travel 10 years survey design belief identity university dare to dream house tableau collaboration speakers baby boomers emerging trends trend poor debate Royals education hobart cancel plans employers housing affordability report census data Geoff Brailey middle class recap geomapping wages business index presentations WA bus NSW earn purpose urban brand social lives optimistic house prices Generation Y royal family resource VET daily commute woolworths Love royal cultural diversity income the great screenage TAS February 16 renting micro careers 2020 social impact mother's day Real Estate Institute of Victoria video mortgage Channel 7 pyrmont crime optus consumer tertiary education shbc investment education future report sustainable 2016 census school students menai future of education engage Research Director ACF safe networking dessert know the times retirement screenage PSI New Zeland communities online sydney metro SA life group session offenders friends VIC Tasmania baby cost of living teleworking Northern Territory consumerism keynote speaker leadership NEETs award happiness balance sydneysider conference speaker religion experience area apartment couple generation Z teaching economic village Bathburst Hills Shire Council New Zealand work mates social media Valentine’s Day litter demographic transformations society resilience volunteer trends of 2016 Tuesday Trend brands clothing Australian Home social commentary vegemite kate middleton Australian Dream TED talk population government sun urban living sector medicine personalities interactive facts SMSF water educated VET sector grave decision Education Future Forum men norwest snapshot domestic rental stress hills shire Macquarie University mccrindle in the media volunteering data bondi weather holiday not-for-profit story mccrindle owning a home the hills shire internet Financial Planning Association of Australia post rationalism Scouts cooking christian urban taskforce cloudy days summer cancelling event HSC skills future aged care puzzle meetings Australians commuters Aussies australia baby name tv omnibus cultural diveristy marriages Andrew Duffin wealth and income distribution household social commentator education research Melbourne research visualisation breakfast 2017 optus my business awards millionth high density coffee australian communities forum low density faux-cilise suburbs suburb transport Australian Communities Trends schools insights new office ACT social issues young australians ethnography living Tuesday Trends office opening learn average aussie mining boom market research victoria challenge pharmacy personal growth career TED educhat news average Australian South Australia leader blaxland NBRS Architecture proactive data Australian community trends affordable generational trends Western Australia Australian communities online shopping the average aussie TDE celebration high density apartments neutral bay ultimo results families finance perth Assistant Store Manager Channel Seven wedding workplace culture criminal rain entertainment easter townhouses demographer digital ageing population REIV Conference winter sydneycity Sydney Hills Business Chamber women World Water Day internships rent Deaths stats Australian Families fears politics selfie small business property mccrindle research Christmas presents divorce rate earnings visual