We’re here to provide you a clearer picture in a complex world.

Our research is robust, and our advice is independent and jargon-free. We’ve been supporting the not-for-profit sector for more than a decade and want to partner with you to see your organisation grow.


The brand tracking study involves four stages

Define your research objective

The first step in a successful research project is to get clarity on what we are trying to achieve. Define what a win from this project looks like and we can help you achieve it!

Develop Questions

We work with you to develop survey questions that achieve your key objectives

Gather Data

We do all the hard work of gathering the data by deploying the survey to an online panel and collecting responses from a nationally representative sample of 1,000 Australians aged 18+ so you can interpret your data with confidence

Share Results

We provide the data in a clearly formatted spreadsheet, including cross tabulation of key segments (think gender and generations) allowing you to dig into your data. An overall summery is also provided in a PDF document showing graphs and tables so you can quickly make informed decisions.

Frequently asked questions

How long does it take?

The results from an omnibus survey of three questions can be in your inbox in just two weeks from question sign off.

Can you analyse my data?

Looking at data is like mining for gold. We love taking the time to understand the key stories of a data set and present this is in a comprehensive report with strategic insights.

Can I survey my donors too?

Yes definitely, we love combining an understanding of the national trends with your donors’ experience and associations of your brand to identify strengths, weaknesses and key opportunities.

Can I add extra items into the package?

Yes absolutely, we would love to help just let us know what you have in mind and we will explore how we can create a customised package for you.

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