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McCrindle McCrindle
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    • Services All of our services are designed with one end in mind – to make the unknown known. From national consumer studies to quick turn-around online surveys, from brand tracking analysis to community forums, we deploy the right suite of skills and processes that are needed to find the answers.
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    • Outcomes Research is a precise tool, but it’s as multi-functional as a Swiss Army knife! Organisations come to us to gain the outcomes of greater knowledge and insights into what we call the ‘3Ps’ – People, Products and Places.
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    • Insights We’re always keen to share the insights and findings that come about through our research. We make this information freely available through our website, blog, and the many different publications in which our work appears.
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survey

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Black Friday gains traction in Australia

Back in 2017, a McCrindle survey showed one in four (24%) Australians had never heard of Black Friday, compared to only 4% in 2020.
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The silver lining of COVID-19 – fewer colds and flus

According to our latest research, more than two in five Australians (41%) say they have experienced fewer colds and flus since social distancing was introduced.
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Girl-alley

Research reveals shocking new statistics of Australia’s bullying crisis

New research reveals three in five Australian students have experienced bullying and that four in five say bullying is a serious problem at their school.
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Women-cafe

Three in four employed Australians support women comprising 50% of leadership roles

Ahead of International Women’s Day McCrindle surveyed employed Australians on how Australia is tracking with regards to gender equality in our workplaces.
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Census for young people reveals 79% of Millennials aspire to own their own home one day

Earlier this week triple j released the results of their ‘What’s Up In Your World’ the results of one of the largest youth surveys in Australia.
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mothers-day

Aussies most influenced by their mums

Our research found that mums are Aussie's most influential life-shaper, and that more than two in five (43%) Aussies tell their mum they love her at least every month or so.
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Australia’s kitchen revolution

This Kitchen Revolution Report commissioned by Mitsubishi Electric reveals the cooking and grocery purchasing habits of modern Australian families.
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The Future of Sydney Report

Sydney is changing. It is growing, densifying and expanding. This study surveyed 1,007 Sydneysiders on their attitudes and sentiments towards the future of Sydney.
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