Gen Z and Gen Alpha Infographic Update

Wednesday, February 04, 2015


We are in the midst of a generational landmark, as Australia’s “Digital Integrators” (Generation Z) began sitting their final school exams last year, and the first Generation Alpha’s begin their schooling career this year. Below we provide an explanation about each of these generations, and some interesting facts about them.


The students of our world today who are currently at school and university are the children of Generation X, the cohort that follows Generation Y, and who are born between 1995 and 2009. They are Generation Z.

Generation Z are the largest generation ever, comprising around 20% of Australia’s population and almost 30% of the world’s population. Globally there are almost 2 billion of them.

They are the first fully global generation, shaped in the 21st century, connected through digital devices, and engaged through social media.


  • AKA ‘generation connected’ or ‘dot com kids’
  • 1 in 2 predicted to obtain a uni degree
  • By 2025, will make up 27% of the workforce
  • Predicted to work 17 jobs, 5 careers and live in 15 homes in their lifetime
  • 2,000,000,000 Gen Zs globally
  • Use slanguage like ‘Cray cray’, ‘Defs’, ‘Fomo’ and ‘YOLO’


Following our Gen Zeds are our pre-schooler and kindergarteners of today – Gen Alpha.

Born since the year 2010 they are aged 0-5, they are the children of Gen Y, and there are 1.6 million of them in Australia. They are truly the millennial generation, born and shaped fully in the 21st century, and the first generation that we will see in record numbers in the 22nd century as well. They are logged on and linked up – known as ‘digital natives’. They are the most materially endowed and technologically literate generation to ever grace the planet!


  • 2.5 million Gen Alpha’s born around the globe each week
  • Most popular boys names: Oliver, William, Jack, Noah, Jackson
  • Most popular girls names: Charlotte, Olivia, Ava, Emily and Mia

What will Australia look like in 2034, the year when first cohort of Generation Alphas are in their early 20s?

  1. The population of Melbourne will be 5.9 million (that’s larger than the whole of Victoria today).
  2. Australia will have reached 32 million (up from 23 million currently).
  3. The global population will be 8.8 billion (that’s twice what it was when the parents of Generation Alpha were born in the early 1980’s).
  4. India will have surpassed China as the world’s most populous nation.
  5. There will be more Australians aged over 60 than under 20 for the first time in our history (a sign of our ageing population).
  6. Australia’s median age (where half the population is younger and half is older) will be 40. It was 29 when the parents of Gen Alpha were born.
  7. The most common household type will be the couple, no kids households, for the first time ever eclipsing the nuclear family of today (couple with children).

For a visual representation of the data, please see our Gen Z and Gen Alpha Infographic.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


global generations transport home trend mccrindle in the media mythbusting overcast anzac PSI long weekend population map gender christmas ABS mateship Mark McCrindle language greatness buildings work going out social researcher suburbs Real Estate youth workforce education research skills baby name trends Australian communities Australia Day growth Royals population growth Tuesday Trends optus my business awards grandparents REIV National Conference video builders motivate 1994 Crime Rates paying to work focus groups national private wealth neutral bay Valentine’s Day crows nest repayments rising house prices Channel 7 relational income families 2020 results millionth research data energy housing huffington post mccrindle tea 2015 father's day shifts data Scouts communicate media activity population sydney speaker baby generation alpha rich New Zeland acf15 wolloomooloo ashley fell gold coast faux-ciliser research The Daily Edition staying in responsive australian communities forum world sunny days employment community event 10 years FOMO EFF social life fresh identity Christmas season Australians living future of education friendship experience christianity teleworking public speaking internship TDE know the times resilience business index daily telegraph friends future Melbourne publication VIC trends analyst 1975 jobs mother's day 2016 middle class entrepreneurs of today perth selfie communication in depth interviews marriages socialites Northern Territory trend tuesday System's Architect renter of the future Bathburst outsourcing Australian schools mining boom mccrindle CBD hobart newspaper debate school satisfaction financial independence local communities customer SA New Zealand engage gen z Aussie jobs of the future faux-cilise professional development The ABC of XYZ TAS narcissism Northern beaches Event royal optimistic optus prince george investment baby boom program ACT australian communities trends report happiness society trends Australian Dream teaching workshop mythbusters marrickville Geoff Brailey house prices entertainment townhouses snapshot generation home owner spend Territory debt Australian Trends environment cartodb ease of travel community engagement budget focus group tea staff Generation X networking cost of living area coffee affordability names dreaming Australian Bureau of Statistics trends menai personal growth baby names tableau sunburnt country urban living Gen Y school students daily commute New South Wales tertiary education generational trends life work-life organisations village religion community conference 24 million education future report 23 million crime future of work moderators guide socialising youth unemployment Research Executive Australian Census Queensland retirement weekly earnings Western Australia workplace culture housing affordability Engineering Manager moreton bay cancelling plans population milestone brand goals financial dreams Adelaide news housing trends 2017 hills shire Real Estate Institute of Victoria demographic trends safe investor house price study tips Kirsten Brewer new york times plans Gen X click mentor Births apartment land of the middle class leader local rule keeper internet high density living future proof REIV Conference students darwin state 1968 entrepreneurial social lives government holidays geomapping online equip change sentiments australian social research cold balance marketing cost young australians suburban living owning a home futurist capital cities wellbeing data visualisation winter blues Assistant Store Manager careers easy rider property market australia workplace shopper's pick water ultimo young people award summer not for profit teachers Wagga Wagga post rationalism Australian Families the changing face of researcher Wellington work mates research visualisation census city Christchurch generation Z Aussies baby name visual capital city personalities stay home ashley mckenzie celebration survey australians staying home more educated Financial Planning Association trends of 2017 Australian demographics 2013 unemployment Sydney keynote speaker quote church low density Australian Home cars 40 million schools easter emerging technologies household tuesday 24,000,000 intern demographic transformations event NEETs victoria innovation economic sector wide social trends research pack shopping 2014 social commentary list wealth social shifts professional follow Sydney cash typical australian learning styles survey design gen alpha insight HSC Tuesday Trend wealth distribution education future NSW sun FPA Myth poker master group lalor park kate middleton blaxland conference presentation forecasting urban living index baby boomers tattoos education states career Charlotte keynote speaker eliane mortgage litter national wealth facts Queensland: QLD domestic 1980 men presentation monarchy Res Vis manly generations social analysis future proofing schools students English cancelling event children social researchers sydney event report university financial future demographics resource global Population Clock bondi demographer cultural diversity mobile princess charlotte hopes small business February 16 Channel Seven entrepreneur ipswich participants future-proof divorce rate house Do It Yourself cloudy days dessert society education sector Tasmania relevant sports real royal family sustainable cancel plans faux-cilising households conference speaker stats property price year 7 goal social research couple home ownership poor ageing population training urban non profit emerging trends suburb hornsby national crime rates volunteers economy Education Future Forum Christmas lunch define wealth and income distribution Christmas presents Duchess of Cambridge royal baby Financial Planning Association of Australia events google offenders JOMO market research presentations child care year 12 learning Hornsby Shire Council financial winter rain interactive graphs technology leadership renting housing growth ACF eliane miles woolworths thrive Merry Christmas internships thought leadership earn pyrmont shbc annual income product World Water Day ACF 2016 in the media urban taskforce Netflix wealth and income rent parents mccrindle research communications high density apartments social change DIY media release potts point family group session organisational culture seasons keynote 2012 recap trends of 2016 baby name predictions dare to dream housing market Northern Beaches Christian School marriage qualitative research public holiday sector wide study McCrindle Speakers waverton media brands logan panel slideshare emerging generations Financial Planning Week lifestyle increasing densification omnibus fears statistics collaboration politics Love high school case study culture ethnography Canberra Wodonga brisbane online shopping research services growing population etiquette "know the times" not-for-profit vegetarian tv insights world youth day digital high density business commute earnings Australian Communities Trends global financial crisis property infographic WA Social Trend Generation Y analysis media commentary twentyseventeen social commentator rise of local criminal GPO social media leadership workshop parenting residents mover and shaker weather social dream divorce wedding vegemite women charity Deaths consumer holiday forum sydneycity social enquiry finance employers Caregiver Northern Beaches priorities data analyst authenticity demographic affordable millenials megatrends proactive clothing challenge South Australia NT sydneysiders school Kiwi IT Specialists royal influence brand experience salary Word Up university degree wages