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Insights

You need robust data to make the best decision for your organisation. We help you gather insights to provide a clearer picture of the trends around you, so you can make confident, data-driven decisions.

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Demographic analysis

Demographic analysis

Finding the latest growth area first is essential for expansion. You need quality data quickly. We get the right demographic data to guide your plans for the future. Delivered in a report, interactive map or consultation session, our demographic analysis services allow you to understand population trends and get future forecasts. These insights can be used to understand geographical areas to inform strategy for future growth.

Consumer insights

Consumer behaviour impacts every business, and understanding your ever-changing target market's attitudes, behaviours and sentiment is vital for ongoing success. We can research your market using a variety of methods. This could be online surveys to track national issues and social trends, developing a thought leadership index for your niche, focus groups with people from specific geographic areas or designing a research strategy for your existing customers to improve their lifetime customer value. By getting consumer insights, you will discover what your consumers really want so you can tailor your product offering, services, and strategy for ongoing success.

AI and advanced analytics

Harness the power of AI and advanced analytics to gain an edge in your industry. Our data science service utilises data analysis and machine learning to extract insights from unstructured text and tabular data to provide you with actionable next steps. From customer segmentation and predictive modelling to sentiment analysis, generative AI and recommendation systems. We build systems and visual dashboards that unlock the potential in your data. Get a deep understanding of your customers, market, and competitors, to make informed decisions that drive growth, increase efficiency, and improve customer satisfaction.

Custom research

Custom research

Can't find what you’re looking for? We love designing custom research solutions for people with unique needs and bold ideas. Get in touch, we’d love to help.

Shaping thriving culture infographic

Get the key insights and stats on how leaders can shape thriving cultures in decentralised environments in this handy infographic.

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