Report
Understanding the future consumer report
A decade of change has seen the consumer landscape shift from mass market to personalisation and customisation, from a life of bricks-and-mortar shopping to $27.5 billion dollars in online goods spend. Organisations that have thrived in the past decade are those who have understood their consumers and pre-empted the trends. This report has all the insights into the future consumers’ generational distinctives, global impacts and digital patterns
Topics included in this report
- The changing consumer landscape
- Generation Alpha
- Generation Z
- Generation Y
- Generation X
- Towards 2050
- The global outlook of the future
- What does this mean for leaders?
33 pages of insights
Access the report immediately in digital PDF format as soon as you complete your purchase. You will also be sent an email with a download link so you can access it anytime, anywhere.