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The impact of global events on morale and behaviour

The landscape of 2026 is shifting rapidly under the weight of global volatility. In this report you'll get insights on the outlook people have, and how their behaviour is changing in response.

Also available on McCrindle Plus

Report

The impact of global events on morale and behaviour

It goes without saying that 2026 has started with its fair share of volatility.

People are navigating a landscape of heightened uncertainty, where global conflicts and economic pressures are no longer news stories but direct drivers of local behaviour. Leaders and organisations who understand this shift in morale and how it dictates the way people live, move, and spend, will be better positioned to lead with in this volatile era.

You’ll Discover

Why over a quarter of Australians no longer feel the world is a safe place.
Why anxiety and frustration levels in 2026 have officially surpassed the peaks of March 2020.
How rising fuel costs are forcing a pivot in driving habits and sentiment toward electric vehicles.

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The times are changing faster than ever – technologically, demographically, socially, and economically. In the ongoing quest for relevance, it is a must for today's leaders to understand future trends and respond to our ever-changing world. Book a McCrindle speaker to present and upskill your teams with the latest insights.

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