Mark McCrindle

Principal, Demographer & Futurist

Mark McCrindle is a social researcher, TEDx Speaker, best-selling author, influential thought leader and Principal of the research-based advisory firm, McCrindle Research.

Mark McCrindle

See Mark in action

Mark is a social analyst with an international following. His passions lie in tracking emerging issues, researching social trends and analysing customer segments. Mark is an advisor to executive boards and committees across Australia. As a sought-after demographer, futurist and social commentator, he’s delivered over 100 keynotes in the last year.


Mark McCrindle presenting his Future of Work keynote to a conference audience

About Mark

  • BSc (Psychology), MA, GAICD
  • Demographer, Social Researcher and Principal, McCrindle Research
  • TEDx and SXSW speaker
  • Named Generation Alpha and Generation Beta
  • Media commentator and board advisor
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Popular keynote topics

Generational Change

Grow your generational intelligence by exploring the global events, technological shifts, and societal attitudes that shaped each of the 7 generations alive right now. By understanding the way each generation thinks, buys, and works you’ll find opportunities for your organisation to effectively connect amidst generational change.

Attendee outcomes

  • Build generational intelligence in your team.
  • Grow empathy and learn engagement tactics for a multigenerational society.
  • Discover communication and community building strategies that work.

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Leadership

The future-ready leader is confident to navigate difficulties and disruption. As society and technology move at a faster pace than ever before, leaders need to know how to lead through disruption and challenges, and how to help their team thrive despite the conditions. Discover practical ways to create a culture in your organisation where your people are engaged, collaborative, and moving forward with a ‘future half-full’ view of the world.

Attendee outcomes

  • How to lead calmly through uncertainty.
  • Practical ways to build workplace trust.
  • Strategies for keeping team morale high.

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Demographic Insights

Prepare for the demographic shifts, societal changes, and digital transformations facing Australia over the next decade. Get your organisation across the latest population forecasts, community insights and global megatrends so you can futureproof your organisation and develop your strategic plans.

Attendee outcomes

  • Confidently understand the demographic trends shaping Australia.
  • Explore leadership best practices and consider implications of megatrends for your organisation.
  • Grow your strategic thinking capability and learn to think like a futurist.

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In The Media

As a social researcher and demographer, Mark McCrindle is frequently in the media. See more in our newsroom.


Trusted by

MIPCOM Cannes logo Australian Food & Grocery Council logo Toyota logo Toowoomba Chamber logo Morningstar logo NGS Super logo NSW Government logo SBS logo QIC logo Gedeon Richter logo Futurity Investment Group logo Queensland Guidance & Counselling Association logo TAL logo Sunshine Coast Council logo UNSW Sydney logo Lendlease logo Insignia Financial logo Educate Plus logo

Testimonials

“Mark’s presentation was both insightful & entertaining at the same time. You could tell he commanded the audience’s attention both online & in person. Mark is a very confident speaker & clearly knows his content. We really appreciated Mark working with us to deliver content that was of relevance & value for our audience.”

Australia Post

“An analyst with a newsreader voice & presentation personality. Really enjoyed the topic and could listen to him over & over also. Lots of takeaways!”

Tourism Industry Restart Conference

“Highly effective - provoked thinking and provided a wealth of relevant information. Very well received and stimulated much discussion.”

Independent Schools Australia

Mark's Speaker Pack

Mark McCrindle is one of Australia's most sought-after demographers and futurists, known for turning complex data into engaging, practical insights. Drawing on McCrindle's research into generations, social trends and the future of work, his keynotes help leaders understand the changes shaping their people, customers and communities.

Get all the details on Mark's keynote topics, pricing and availability.

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Get in touch

To book Mark for your next event get in touch. Our friendly team will be in touch.

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