The Future Donor report mockup

The Future Donor report


Donors are changing, and so are the reasons they give. The Future Donor Report unpacks what motivates donors to give, generational insights to maximise giving and an overview of the NFP landscape.

Buy now


The Future Donor report

Charities have long enabled flourishing communities. They are problem focused, outward orientated and action driven. This is why Australians, continue to hold charities in high regard.

In our research, we found that the proportion of Australians who highly trust charities and not-for-profits is 50% higher than the best performing government category (local councils) and twice that of large corporations.

Our new digital report, The Future Donor, is packed with research on the NFP landscape, and donor insights and is ideal for not-for-profit leaders looking to maximise engagement and understand the landscape they operate in.

Topics you’ll love exploring:

  • The charities/ not-for-profit landscape
  • Generational donor profiles
  • The emerging generation of donors
  • The power of an engaged giver

The future donor report

Buy the full report to get all the insights on the future donor and ways to maximise giving