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Generation Z

Gen Z – the complete guide

Generation Z (born 1995-2009) have risen in the public zeitgeist as the generation to be digital integrators, globally focussed and more visually engaged than the generations that have gone before them. They are growing in influence and gradually increasing in workforce participation as they move through high school and into the workplace.

If you’re looking to learn more about gen Z, you’ve come to the right place. In this article, we’ve collected a range of articles, infographics and reports with everything you need to know about Generation Z.

Generation Z infographic

Drawing on the insights from our new Generations Defined report, this infographic on Generation Z includes data on, their population and workforce participation, top hopes & fears, qualities they value in leaders.